A empresa americana
Terracycle, desenvolveu um programa eficiente, prático e beneficente para reciclarmos embalagens de suco, bolacha, salgadinhos e de outros materias que misturam papel e alumínio.
Tecnologia permite reciclagem de materiais 'difíceis'
A ação leva a assinatura da campanha
Nestlé Chocolover e incentiva a coleta de
embalagens de chocolates no pós-consumo, independente do tamanho e da marca.
Você, o meio ambiente e as empresas ganham!
A coordenadora Regina comemorou a notícia e afirma que o resultado é um incentivo a mais para continuarem desenvolvendo projetos como este.
A parceria com a
TerraCycle, empresa pioneira em
upcycling – a transformação de resíduos em produtos utilizáveis – foi a solução encontrada pela marca
Choco Lovers para atender aos cuidados ambientais do pós-consumo.
SOUTHBOROUGH, MA, October 20 – The teachers at the Woodward Memorial School used to see a lot of Capri Sun drink pouches get thrown away. Once they signed up to recycle them through a company called TerraCycle, the school began earning two cents for every one of those pouches and became part of a nationwide effort that has just reached an impressive milestone of keeping 50 million pouches out of landfills. In addition, TerraCycle, which makes affordable, eco-friendly products from packaging waste, and Capri Sun have paid one million dollars to schools and non-profits in return for the recycled drink pouches.
Well I have read and heard some pretty awesome things about Terra Cycle so when I had the opportunity to share about them and check out one of their products I got really excited!!
TerraCycle <
http://www.terracycle.net/> makes affordable, eco-friendly products from a wide range of different non-recyclable waste materials. With over 50 products available at major retailers like Walmart, Target, The Home Depot, OfficeMax, Petco and Whole Foods Market, TerraCycle is one of the fastest growing eco-friendly manufacturers in the world. Our hope is to eliminate the idea of waste by finding innovative, unique uses for materials others deem garbage.
We here the words 'reduce, reuse, recycle' a lot when it comes to cleaning our our environment and cutting down on waste in our landfills but have you thought much about the word 'upcycle'? To ucpcycle an item would be to use the product again in a totally different way than it was originally used. Terracycle <
http://www.terracycle.net/> has found a ton of ways to take our trash and recyclables and make them into something new. The great thing about this company is that YOU can get involved, too! Here is a little bit about Terracycle from their website: