TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

TerraCycle’s line for Walmart takes the guilt out of junk food

There’s nothing like shelf placement by a mass market retailer to bring an eco-friendly product from the fringe to the mainstream. When Target started carrying Method cleaning products in 2004, the biodegradable and nontoxic household cleansers stood out like a sore green thumb against the bleach- and chemical-filled landscape; now, every brand name from Clorox toWindex comes in a natural, plant-based version.

Southborough students have recycling in the bag

Students at Woodward Elementary School are learning the meaning of the adage, "one man's trash is another man's treasure." In the students' case, the trash consists of discarded juice pouches. For one New Jersey-based company, the little unwanted pouches represent the treasure. TerraCycle, a company founded by Princeton University students Tom Szaky and Jon Beyer in 2001, has matured from a small start-up showing people how to compost with earthworms to a global leader that takes garbage and "upcycles" it into usable products. Students earn two cents for their school for every empty juice pouch donated to TerraCycle. But they say one of the best parts is having the chance to see their used pouches transformed into backpacks.

Juice Pouch Recycling

Every year BILLIONS of drink pouches end up in dumpsters and landfills across America. TerraCycle, Capri Sun and Honest Kids are working together to put an end to this awful loss of resources. As an eco-friendly innovator, TerraCycle is going to convert the used drink pouches into unique fashion bags, tote bags, and pencil cases for kids and adults! TerraCycle is proud to team up with the largest producer of drink pouches in the country, Capri Sun, and a young organic entry into the market, Honest Kids, to help address this problem from all angles! Together with your help we CAN make a difference!

Terracycle Turns Pouches into Pennies...and way cool gear!

Thanks to one of the Mega Sales at Kroger, our school is now raking in the pennies. How? By doing something that's good for the environment:  recycling. It all started when I bought five packages of Capri Suns at Kroger to fulfill part of a rebate I was working on. On the back of the package was information about Terracycle <http://www.terracycle.net/> , a company that has kept over 1.2 billion pieces of trash out of landfills while fashioning super cool backpacks, pencil cases, tote bags, trash cans, even cork boards! Even more amazing to me was that they would donate $ .02 per pouch collected, to the school or charity of my choice!

What happens to all of those clothes retailers can't sell?

New Jersey-based TerraCycle, founded by Princeton dropout Tom Szaky, sponsors donation boxes at Macy's in their state, asking for people's used jeans and sneakers so they can re-purpose them into messenger bags, laptop sleeves, and high-end items. TerraCycle already makes bags out of plastic juice and yogurt containers. Some of the recycle-made items include a backpack made out of empty Capri Sun pouches for $12.99, a messenger bag made of used Lay's Brand wrappers that retails for $14.99, and a children's lunchbox made out of Kool-Aid wrappers that sells for $7.99.