Lovell J. Holniss School's Honiss Environmental Club in Dumont and the Berkley Street School in New Milford ar participating in the TerraCycle Brigades, a trash-to-cash collection contest, sponsored by Walmart and TerrraCycle, that will reward the top-collecting New Jersey public schools with $125,000 in grants.
They sent us great swag, like 100% juices, Capri Sun frisbees, TerraCycle bags and pencil pouches, and more. I’m sure you’ve seen the TerraCycle bags before but didn’t know that’s what they were called. They’re the super cool bags and purses made out of empty Capri Sun pouches.
Have you heard? Your school or non-profit organization can earn cash for helping upcycle CAPRI SUN pouches into cool gear. We did our part to get the message out on Halloween. Thanks to some items sent by Kraft / Capri Sun we were able to pass out some Capri Sun logo gear along with this message.
TerraCycle has a more unusual model. It collects all kinds of hard-to-recycle stuff by mail — drink pouches, candy wrappers, plastic bags, wine corks, toothpaste containers — and then turns them into other things. “In 2011, you’ll see a playground made out of Capri Sun and Honest Kids drink pouches,” said Jo Opot, TerraCycle’s vice president of business development. Consumers who send trash get rewarded with donations to schools or charities, and they get the psychic satisfaction of knowing that something useful was made out of their garbage. You’d think that few people would bother to send their trash in the mail to New Jersey, Terracyle’s home base, but the company says 12 million people have participated, returning 1.8 billion items. The company gets paid by brands whose products it recovers, by manufacturers who buy its materials and by marketers who use its logo on finished products. There’s lots more about how this all works at the
TerraCycle website.
With the help of a PTA mom, the school also is going to participate in Terra Cycle, which collects Capri Sun pouches and certain brands of potato-chip bags to be recycled into backpacks, handbags and other carriers. “We don't have a lot of kids who bring their lunch, but they can bring the items from home and the school will receive money for how much they collect,” Maloney said.
TerraCycle has a more unusual model. It collects all kinds of hard-to-recycle stuff by mail — drink pouches, candy wrappers, plastic bags, wine corks, toothpaste containers — and then turns them into other things. “In 2011, you’ll see a playground made out Capri Sun and Honest Kids drink pouches,” said Jo Opot, TerraCycle’s vice president of business development. Consumers who send trash get rewarded with donations to schools or charities, and they get the psychic satisfaction of knowing that something useful was made out of their garbage. You’d think that few people would bother to send their trash in the mail to New Jersey–Terracyle’s home base–but the company says 12 million people have participated, returning 1.8 billion items. The company gets paid by brands whose products it recovers, by manufacturers who buy its materials and by marketers who use its logo on finished products. There’s lots more about this all works at the
TerraCycle website, here.
.” After the students empty the pouches and remove the straw, Mrs. Janis slits the bottom, rinses them out with water (to discourage “critters” while the pouches await shipment) and dries them, usually on her clothesline. “I am old-school enough to have two at my home.” Then they are sorted, counted and packaged in boxes for free shipment to TerraCycle in New Jersey. This upstart company, founded by a Princeton graduate, takes this waste and “upcyles” them into cool new products, like juice pouch pencil bags, tote bags, backpacks, and lunchboxes. More importantly, they reward nonprofits with approximately two cents for each pouch they collect.
The Candy Wrapper Brigade is a partnership between Mars/Wrigley, Cadbury and TerraCycle, a company that makes products from non-recyclable waste materials. They're currently asking for you to send in some of your used candy wrappers to use as raw materials for their products.
Founder and CEO of TerraCycle, Tom Szaky has been collecting and upcycling refuse since childhood, starting with discarded TVs and computer monitors.