TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Posts with term TerraCycle X

Win Ziploc products & nominate a Make a Difference Mom!

To celebrate the resourceful, hard working moms that give back to their community (it might be you!) and are mindful of the environment, Ziploc Brand and TerraCycle, the manufacturers of eco-friendly products from waste materials, are searching nationwide for that special “Make-A-Difference-Mom.” They’d like your help in discovering the mom who outsmarts waste in everything she does.

Terracycle upcycles waste and recycles corporate branding

Terracycle upcycles consumer waste into new salable goods. They primarily harvest their raw material from schoolchildren as part of charity drives, though they are now placing recycling stations at certain Walmart stores. At the Walmart centers they pay 3 cents per piece, but only for a narrow range of product packaging; the website supports a wider range of recyclables. The spirit of the project is wonderful, but the problem is that it creates zombie advertising and branding for these undead consumer objects. Which is actually not all that surprising, as the Walmart program is sponsored by the very brands whose packaging are featured in the upcycled goods.

TerraCycle Upcycles Waste and Recycles Corporate Branding

Terracycle upcycles consumer waste into new salable goods. They primarily harvest their raw material from schoolchildren as part of charity drives, though they are now placing recycling stations at certain Walmart stores. At the Walmart centers they pay 3 cents per piece, but only for a narrow range of product packaging; the website supports a wider range of recyclables.

Walmart installed TerraCycle Recycling and Garbage Bins

2. Walmart installed TerraCycle recycling and garbage bins outside of New Jersey stores <http://www.causeintegration.com/2010/walmart-recycling-program-pays-cash-for-trash-with-terracycle/> , and may expand the program nationwide. TerraCycle <http://www.terracycle.net/>  takes an innovative spin on recycling and waste, taking things most people think are garbage -- like empty Capri-Sun juice bags, or Oreo cookie wrappers -- and fashioning them into cool products that kids can take to school as backpacks and more. TerraCycle has successfully "upcycled" $1.85 billion worth of garbage since its inception (and as a plug, TerraCycle is founded by a Fellow of StartingBloc <http://startingbloc.org/> , Tom Szaky).

Inspiring “upcycling”

Several guest speakers talked about how to reduce the amount of garbage that is not able to recycled, garbage that we produce daily. They also talked about how to “upcycle” garbage that we thought was all useless. And they talked about how to make schools green. Out of all the speakers, one really caught my attention. He made me realize the many things we can do with recycled items. This guest speaker was Tom Szaky, founder and CEO of TerraCycle.

TerraCycle! And Put An End To School Fundraising

It is called TerraCycle. TerraCycle recycles everyday products and turns them into new products. It helps the environment and your school at the same time. So far TerraCycle has collected $1,476,863.02 for charities and schools count as charities. The empty CapriSun packets collected each earn .02 cents and with every 500 collected you can send them to TerraCycle.