Posts with term Mars Petcare X

Loop to Launch E-Comm Platform Nationwide

Loop products in returnable packaging are scheduled for launch nationwide this month, while retail partners in the U.S., France, and Japan plan to offer Loop in their stores later this year. For those consumers going the e-commerce route, there is a $20 shipping fee for orders under $150. In addition, the tote used to deliver and return product comes with a $15 deposit fee. For those consumers going the e-commerce route, there is a $20 shipping fee for orders under $150. In addition, the tote used to deliver and return product comes with a $15 deposit fee. As of presstime, consumers across the U.S. who are interested in shopping online for a range of grocery, household, and personal care products in gorgeously designed, durable, and resusable packaging will have the chance in June, when Loop launches nationwide. Since May 2019, the ground-breaking Loop circular shopping platform has been available in 10 states in the Northeast and in Paris. According to Tom Szaky, founder of recycling company TerraCycle and of Loop, the 10-month pilot allowed participating Consumer Packaged Goods companies, retailers, and Loop itself to gain insights and tweak the program for wider availability. Just as exciting, if not more so, according to Szaky, is the news that Loop will be launching in retail stores, including Kroger in the U.S., Carrefour in France, and AEON in Japan, later this year. Currently 400 brands have joined Loop, 20% of which are now available for purchase on Loopstore.com and 80% of which are still in development. Says Szaky, it can take a CPG anywhere from six to 18 months from the time they join Loop until they have product ready to ship. Among some of the more well-known CPGs that have signed on are Seventh Generation, Clorox, Procter & Gamble, Nestlé, Unilever, and Mars Petcare. Loop also sells a “private-label” brand, Puretto, which Szaky says is being used by name-brand companies to test products on the platform while they develop their own, unique version. “As soon as that version is live, we disable the Puretto version,” he explains. Szaky notes that the rapid speed of the nationwide launch—Loop was only just unveiled in February 2019—is due to the fact that “it’s a platform and not a producer or retailer.” He continues, “By being a platform, it is really our fantastic brand partners that are doing all the production and ramping up, and the retailers that are doing the scale up and later the in-store deployments. What we really have to ramp up is the ability to accept that used packaging, sort it out, and clean it. And that’s an area that TerraCycle has almost two decades of experience doing in disposables. Now we just have to bring the same experience to reusables.” With the e-commerce model, all packaging—both filled and empty—is handled through Loop’s Northeast location, from which it sends orders to consumers and where it cleans the empty packaging. Loop will also soon be adding another location on the West Coast. “As the stores move into bigger and bigger volumes, we will deploy in total seven major facilities in the U.S.,” Szaky says. “I expect that to take about two to three years.” Outside the U.S., Loop has one facility in each country in which it operates and is planning to add more. When the in-store platform becomes available, CPGs will supply the stores with product directly. Then, when consumers are through with the product, they will drop off the empty packaging at the store, and Loop will pick it up for cleaning. For those consumers going the e-commerce route, there is a $20 shipping fee for orders under $150. In addition, the tote used to deliver and return product comes with a $15 deposit fee. Deposits are also required for every package and range anywhere from $1.25 for a glass liquid soap dispenser bottle from Soapply, for example, up to $10 for a rust-resistant metal container with one-touch dispensing lid for Clorox disinfecting wipes. One of the biggest learnings from the Loop pilot says Szaky is that the deposit costs have not deterred consumers from using Loop. “I thought they would be, but they haven’t in any capacity,” he says. “Even deposits as high as $10 have not been a deterrent. So we’re very, very happy about that.” Not only that, Szaky says, but they also found that within 90 days of purchase, there was a 97% return rate for the packaging by consumers. “I was surprised, but I think it has to do with the fact that people want the product inside, and they’re happy to have us professionally clean it and have it professionally refilled so they can access it again.” For the in-store business, the only deposits are for the containers, which consumers are refunded when they return the empty packaging to the store.  

Two Major Household Products Now Available in Reusable Packaging

Detergent brands Cascade and Tide have joined circular shopping system Loop, with customers in the U.S. now able to buy the products in reusable packaging. Recycling specialists TerraCycle run the program, which enables customers to buy everyday products in durable packaging that can be cleaned, collected, refilled and reused.

Cascade and Tide join Loop packaging re-use scheme

The scheme, run by recycling specialists TerraCycle, enables customers to buy everyday products in durable packaging that can be cleaned, collected, refilled, and reused. Cascade and Tide are both owned by Procter & Gamble, which is one of the major consumer goods companies backing Loop alongside Nestle, PepsiCo, Unilever, Mars Petcare, The Body Shop, Coca-Cola European Partners, and Mondelēz International.

Sustainable priorities usher in new age of pet food packaging

The popularity of pouches is another sticky widget of sorts for this industry. “Wet pet food in a pouch would be more eco-friendly in terms of carbon footprint, but the recyclability portion isn’t there yet for pouches. This is a major concern for the industry,” explains Julian Stauffer, chief operating officer, Packaging Technologies and Inspection (PTI), Tuckahoe, New York. However, Mars Incorporated and global recycling company TerraCycle, Trenton, New Jersey, have made recycling wet pet food pouches possible in the United Kingdom, along with other flexible pet food packaging, through their recycling program.

Loblaw joins sustainable packaging program Loop

First announced earlier this year, Loop is a program from global recycling company TerraCycle, which has partnered with retailers and brands to create sustainable, reusable packaging for products in an effort to reduce waste. After placing an online order for grocery, household and personal care products, the products are delivered in a special, reusable tote. The packaging– which is designed to be specific to each brand and product – is placed back in the tote once it is used and returned to Loop for reuse. Products can be ordered for one-time use, or set to auto-refill once they are returned.

Clorox joins brands in Loop reusable packaging program

Clorox joins brands in Loop reusable packaging program Several major manufacturers are onboard for the circular use pilot. The Clorox Company (NYSE: CLX) has added two of its popular products to the list of items available through the TerraCycle Loop circular sustainable shopping pilot program. First announced at the World Economic Forum in January, Loop enables consumers to purchase commonly-used products in customized, durable packaging that is delivered in a reusable shipping tote. The initiative aims to establish a new model that supports responsible consumption and ends society’s dependence on disposability. Once products are used, consumers place the packaging in a special tote for free pickup, then Loop hygienically cleans the packaging, replenishes the products and returns them to the consumer. TerraCycle partnered with UPS to design its reusable, easily-cleanable tote to handle both liquids and dry goods over multiple uses, Recycling Today reported. The pilot program is available in the mid-Atlantic region of New York, New Jersey, Pennsylvania, Maryland and Washington, D.C. Clorox crisp lemon disinfecting wipes and Hidden Valley Original Ranch topping and dressing will be available through the program, and the company plans to add a Glad food protection product to the platform later this year. Other products available through the Loop program include Procter & Gamble brands including Tide detergent, Cascade dishwashing products, Pantene haircare items and Oral-B dental care. “We are building on more than 180 years of innovation and world-class consumer insight to enable responsible consumption at scale,” Carolyn Tastad, P&G’s(NYSE: PG) Group President - North America, said. “We’re proud to partner with TerraCycle as the first CPG company to be part of this program as we work to accelerate sustainable innovation and explore new circular solutions that consumers love.” Companies including Unilever, Nestlé, PepsiCo, Danone, Mars Petcare, Mondelēz International are also onboard, per CNN, for a total of about 300 products. The Kroger Co. (NYSE: KR) and Walgreens (NASDAQ: WBA) are founding retail partners with Loop, and consumers in the pilot region can shop for products through www.thekrogerco.com/loop orwww.walgreens.com/loop, and in the future, the retailers hope to enable consumers to purchase Loop products in stores in select locations.  

TerraCycle: Recycling alone won't tackle 'root cause' of plastics waste crisis

The system has undeniably proved popular with businesses and consumers alike. In recent months, TerraCycle has launched partnerships using this model with Mars PetcareColgate PalmoliveKelloggand Acuvue targeting pet food packaging, oral healthcare products, Pringles cans and contact lenses respectively. Additionally, consumers sent more than 500,000 used crisp and snack packets to TerraCycle through its partnership with Walkers during its first three months of operation.

“Stop thinking disposable, think durable”: TerraCycle’s Loop reimagines production and consumption models

A grocery order where products are delivered undamaged – yet spawn no disposable packaging destined for  the trash or recycling bin after use – is the future envisioned by TerraCycle. The waste management expert launched the embodiment of this vision last year in a project called Loop. The platform is a home-delivery service that offers consumers the option of avoiding single-use models when doing groceries by delivering products in durable, reusable packaging.

These Groundbreaking Startups Will Forever Change our Relationship to Single-Use Plastic

Courtesy of Loop Plastic pollution is one of our greatest environmental threats. These companies are fighting back Remember when the idea of bringing reusable grocery bags to the store felt impossible? Look how far we have come! However, there is so much more to do to mitigate consumers’ reliance on single-use plastics. These companies are changing the way we think about packaged goods, from ice cream containers to takeout boxes. We’re betting that these forward-thinking startups are poised to make a huge impact on single-use plastics and forever change consumers’ habits.


You heard it here first: Loop is going to revolutionize packaging. Loop is a first-of-its-kind shopping system that delivers consumer goods, like food and cleaning products, in multi-use containers that are then collected, cleaned, refilled, and reused. It’s like the milkman model of yore, but on a much larger scale. The company is a collaboration between TerraCycle and several major consumer product brands, like Proctor & Gamble, Nestle, PepsiCo, Unilever, Mars Petcare, The Clorox Company, and Coca-Cola. Loop’s goal is to create a “zero-waste option for the world’s most popular consumer products while maintaining affordability, improving convenience, and returning disposable or durable items to a circular life cycle.” Loop launches in spring 2019; sign up at loopstore.com.

Can Zero-Waste Product Packaging Save Us From Our Plastic Addiction?

To solve the ever-growing problem of too much waste and plastic, a coalition of major consumer product manufacturers is borrowing an old-fashioned idea.

Most Care2 readers probably won’t remember the days when the milkman came to call each morning. He used to bring milk and cream in glass bottles, which customers used and then put outside for him to retrieve. Today, that idea is getting a fresh coat of paint. Thanks to a new marketing platform called Loop, the producers of many of the items you buy will market their goods in reusable, returnable stainless steel containers. That’s called zero-waste packaging, my friends, and its time has come. “While recycling is critically important, it is not going to solve waste at the root cause,” Tom Szaky, CEO and cofounder of TerraCycle, one of the partners behind Loop, told Fast Company. “To us, the root cause of waste is not plastic, per se, it’s using things once, and that’s really what Loop tries to change as much as possible.” There’s a lot of truth in that statement. We buy so much stuff these days because it’s convenient and single-serve. Yes, it’s plastic — but it’s not plastic’s fault. Our love affair with convenience has landed us in the mess the world now faces. Here’s how the Loop platform will work:
  • Customers purchase products — anything from Dove deodorant to Haagen-Dazs ice cream — from Loop’s website
  • The purchase includes a deposit for the container
  • UPS, a Loop partner, will deliver the products to the customer’s home in a re-usable, compartmented tote
  • As the products are used up, customers place the empty containers back into the tote
  • When the tote becomes full, customers request a pickup via Loop’s website or drop off the tote at a UPS Store
Loop automatically replenishes the products a customer sends back, so the things you use all the time will come to you as you finish them. Loop calls it “the first subscription model that manages itself.” Each package is designed to be used at least 100 times. Use of that tote to move the products back and forth means there are no cardboard shipping boxes to get rid of — sorry, Amazon. Just consider the volume of garbage that will drop out of the waste stream if this model of packaging becomes the standard for the future. The array of brands participating in the Loop pilot program in New York City and Paris is remarkable. Here are only a few:
  • Crest
  • Seventh Generation
  • Tide
  • Clorox
  • Pantene
  • Nature’s Path Organic
  • Hidden Valley
  • Febreze
Procter & Gamble, Unilever, Nestlé, PepsiCo, Danone, Mars Petcare, Mondelēz International and others will provide their products in reusable containers for Loop’s pilot program. Assuming all goes well, we can expect to see Loop roll this idea out to a broader geographic area. With a little luck, maybe zero-waste packaging will be the future of commerce. Sometimes old ideas are the best ideas, after all. Like the old song says — everything old is new again.