Posts with term Capri Sun (Kraft Food) X

Terracycle: One man's trash is another man's cash

Have you ever thought what happens to your Snickers bar package after you finish eating it. Most probably it will end up in a bin and from there it´s a one way ticket to the trash yard, right? Well there is a company that might take your snickers bar package and turn it into... well why not  a backpack. That company is called Terracycle, and snickers bar packaging is only a small piece of their story. It all started with worm poop The revolution began in 2001 when two freshmen at Princeton University Tom Szaky and Jon Beyer submitted a business plan to a contest sponsored by the Princeton Enterpreneurship Club. The following summer Szaky and Beyer made arrangements with Princeton Dining Services to take the dining hall waste and process it in their prototype „Worm Gin“. By 2002, the company had created a continuous flow process to take garbage and have it processed by worms into fertilizer. The products then were packaged worm poop used in soda bottles. Since then TerraCycle has grown into one of the fastest-growing green companies in the world. According to a company´s spokesperson Stacey Krauss TerraCycle believes that trash does not exist in nature and that it is their purpose to eliminate waste. „By collecting and finding ways to reuse traditionally non-recyclable materials, Terracycle is changing the way the world views waste,“ said Krauss. Terra is defined as The planet, Earth or land, whereas Cycle is recognized with recycling and upcycling and defined as any complete round or series of occurrences that repeats or is repeated. By recycling or upcycling items that would normally be sent to landfills, TerraCycle finds a way to help the environment and create a sustainable solution to waste. Upcycling is making trash valuable A backpack made of Snickers packaging has more value than the original packaging, once the product inside is gone. „Once the packaging has served its purpose and the candy has been safely delivered to a hungry consumer, the packaging is usually discarded, because it is not believed to have any value. At TerraCycle we find value in packaging as-is and can reuse it in almost its original state,“ said Stacey Krauss.

Turning Trash into Cash the TerraCycle Way

The ultimate solution to recycling is perhaps the ability to turn waste material or trash into cash. TerraCycle is well established recycling and upcycling company which do exactly that through a simple but powerful goal: “eliminate the idea of waste.” The idea is to use find the value in each hard to recycle product and upcycle it turning waste into a profitable and eco-friendly business. They do this by creating national recycling systems and collection networks for previously non-recyclable or hard-to-recycle waste and using the waste to create marketable items. These regional recycling programs are increasing in numbers and are available to everyone. They regularly receive contributions from all over the world, waste material which they then convert into a wide variety of products and materials. With more than 20 million people collecting waste in 14 countries TerraCycle has diverted billions of units of waste and used them to create over 1,500 different products available at major retailers. So next time you are thinking about turning Trash into cash, just pick up the phone and call TerraCycle. Founded in 2001 by Tom Szaky, then a 20-year-old Princeton University freshman, TerraCycle began by producing organic fertilizer, packaging liquid worm poop in used soda bottles. Since then TerraCycle has grown into one of the fastest-growing green companies in the world. Find out more about them

Recycling the world's trash into cash

Atlanta (CNN) -- They say one man's trash is another man's treasure and for Tom Szaky, founder and CEO of TerraCycle, that couldn't be more true. His New Jersey-based company is helping millions of people wise-up to waste recycling. But is was a wacky idea that got 29-year-old Szaky started. "My friends and I were trying to grow some plants and realized worm poop was one of the best fertilizers to feed them," Szaky said, "...and that suddenly started getting me to thinking differently about waste."