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Living Plastic Free

It’s harder than you might imagine to break away from clamshells and baggies.

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Danielle Epifani holds a jar filled with all the plastic trash she has produced in a month. PHOTO BY PAT MAZZERA It’s harder than you might imagine to break away from clamshells and baggies. By Angela Hill So there you are, in the grocery store, about to put a plastic zip bag of red grapes into a larger, flimsier plastic produce bag because the zipper on the zip bag doesn’t hold and you don’t want grapes to go cascading all over the floorboards of your car. Reasonable enough, right? Suddenly, images of those unnecessary bags slurped up by an unsuspecting pelican go dancing through your head, and you stop, take a step back, think it over and go home —  grapeless. As more and more info emerges on what excess plastic packaging and single-use items are doing to our planet, movements are growing — locally and globally — encouraging plastic-free living. But is it possible? Can we find products that aren’t encased in layers of thin film or clamshell? Do we have to give up our grapes? Yes and no. “It’s not easy,” says Shilpi Chhotray of the global Break Free From Plastic movement (BreakFreeFromPlastic.org) who strives to walk the talk in her own Oakland home. “You have to be dedicated, and it can seem overwhelming at first. It takes an enormous amount of time and energy to do it right, but it can be done.” Chhotray and other Bay Area folks are indeed doing it — living as close to plastic-free and zero-waste as humans in today’s world can get. They’re extreme, but not crazy — just crazy about saving the Earth. Danielle Epifani of Berkeley makes her own toothpaste and even her own mascara. “I haven’t perfected the mascara formula yet,” she said, laughing. “And I tried making my own cat food and it was way too much trouble. That’s pretty much where I drew the line. “But overall there are some really easy things that I do,” she said. “I just wash my hair now with water. My hair and my skin have totally adjusted. No products at all. I use a bamboo toothbrush. For toothpaste, coconut oil and baking soda. Some people add essential oils for flavor. I try and get tampons in a carboard applicator instead of a plastic.” Epifani has worked on environmental issues in the past, but she recently became aware of the enormity of the problem. “It’s not just one whale choking or one seabird but entire colonies of birds stuffed with plastic,” she said. “I had already been hating plastic but never really made the connection as far as my plastic use. It seemed so far away. Why didn’t I understand that that plastic cap inside that bird could be the one I threw in the trash last month?” Inspired in 2015 by the annual Plastic-Free July challenge (PlasticFreeJuly.org), she started auditing her trash and said that was the game changer, seeing just how much plastic waste she and her housemates generated. She also started following the plan in author Beth Terry’s book, Plastic-Free: How I Kicked the Plastic Habit and How You Can Too. Epifani later started a Facebook group with tips and news on living plastic-free and now focuses her efforts on awareness and legislation. “Start with yourself,” she said. “It’s too easy to say the problem is too big and throw up your hands. I pretty much did one change a month. But it opened my eyes to see other opportunities. You start to train your eye for products that are plastic-free. “It’s important to see the forest through the trees,” she said. “A lot of people will put attention on getting a reusable straw. But do you really need to use a straw at all? If you have a plastic electric toothbrush, you don’t need to ditch it for bamboo; just keep using that as long as you can.” Nancy Hu of Lafayette saves teeth by day and tries to save the environment the rest of the time. A dentist working for the Veterans Administration on Mare Island and a mom of two young boys, Hu is passionate about zero-waste climate change, serving as the administrator for Lafayette’s Buy Nothing group. “The turning point for me was after the 2016 election where I felt I had to do something to make a big impact by not making a big impact on the environment,” she said. In her Buy Nothing group, the idea is to be fun and creative, to connect and share with your neighbors. “It encourages people to meet face-to-face, posting items, giving away for free, trading. Like I’ll post that I’m craving a curry soup, and someone will say, ‘I’ll leave a carrot and potato for you!’ It’s a hyper local gifting economy, sharing resources, which means less waste.” One thing she promotes through the group is to put together a zero-waste “party pack” with two-dozen reusable place settings of dishes, metal flatware, and cloth napkins to take to birthday parties, preschool parties, work parties. “We have a lot of potlucks at work, and work parties always have tons of plastic forks and paper plates. I’m blessed to have a dishwasher at home, so I really don’t mind bringing all the dishes home after work to wash.” Hu also encourages the use of TerraCycle, a U.S. company that partners with corporations like Colgate or Brita to accept items back for recycling. “Being a dentist, we see a lot of toothpaste tubes and toothbrushes that people throw away because there’s no way to recycle it curbside. So I collect these items then mail them back. You get a shipping label from TerraCycle, you can earn points that translate into dollar amounts that can go to a charity of choice.” In her own home, she has some basic tricks that have become second nature, including using wood-handled sink brushes and bringing her own containers to the store, which definitely takes planning. “It took a while to figure out where to buy things without packaging,” she said. “Like, if I’m in a hurry, I can buy pine nuts at Trader Joe’s in a plastic container because it’s closer, but if I have more time, I can go to Sprouts with my own jar and get it there in the bulk aisle.” She admitted her family is not completely plastic-free. “With oral care, I know people do things like baking soda and coconut oil. I’ve thought about doing that, but because there haven’t been any formal studies on it, I shy away from it. You still need fluoride toothpaste, and I’m not sure how to get that in zero-waste. “Plus, you can’t spit coconut oil down your sink because it clogs the drain, so you have to spit into a compost thing, which kinda grosses me out.” Chhotray, in her role in communications for Break Free From Plastic, has learned so much about the issue, especially as it relates to the big oil companies in the United States, she is particularly sensitive to its use. “With all that I know about it, I just can’t be around plastic — all I see is oil,” she said.  “Recycling plastics is just a fallacy. Only 9 percent of our plastic waste gets recycled, and so much is ending up swimming in our oceans or in other countries. Try to find things in glass containers. Glass is amazing and can be recycled over and over again without loss of quality.” Instead of Saran Wrap, she uses beeswax paper material. For cleansers, she’s found great recipes online with vinegar and lemon juice. She also suggests supporting restaurants and stores that use sustainable takeºout containers. “Kitchen and household items can be drastically reduced by shopping in bulk, bringing jars and bags from home. But the thing I can’t stand is when you go to a grocery store that offers bulk but they have single-use bags. “Even at the farmers market there’s a disconnect,” she said. “You still see these thin film bags to put your vegetables in. San Francisco and Berkeley have banned them, but the farmers market in Oakland is right by beautiful Lake Merritt, and you literally see these bags flying through the air and ending up in the water.” Part of the problem with trying to go plastic-free, however, is that it’s not just less convenient, but often more expensive, which creates issues of inequality, Chhotray said. “We’re finding that zero-waste has become this trend in coastal elite cities, and what we don’t want it to become is this narrative of anti-poor,” she said. “Not everyone can afford a $15 shampoo bar or even get to a vendor who sells things of that nature. There are all these issues of equity as to how this narrative plays out.” The general idea is you don’t have to go crazy on plastic-free; just try a little at a time and look at the bigger picture. “We have to be realistic in the world we’re living in,” Chhotray said. “To be quite honest, no individual action is going to change the world at this point. That said, individual action, reducing waste, supporting brands on zero-waste products and packaging is very important for raising awareness and getting change at the manufacturing and legislative end. It’s beyond bringing your own bag and water bottle.” For Epifani, going zero-waste and plastic-free has freed her from the burdensome feeling that “We’re doomed,” she said. “Instead, I feel empowered to find solutions. No one forces my hand to reach out for that bag of Doritos that can’t be recycled. I do that. So if I step back, I take my power back over the situation, even in a small way.” This article originally appeared in our sister publication, The East Bay Monthly.

Water Bottles Fuel the Plastic Pollution Crisis

Some people may wonder what happens to the Brita filters and pitchers when their life cycle has expired. The company works with TerraCycle so that the filters and pitchers can be recycled into items like cutting boards, toothbrushes, and cups. Consumers can drop off their used filters at London Drugs locations in the western provinces, or mail them back (a minimum of three) to Brita for upcycling.

Water Bottles Fuel the Plastic Pollution Crisis

Some people may wonder what happens to the Brita filters and pitchers when their life cycle has expired. The company works with TerraCycle so that the filters and pitchers can be recycled into items like cutting boards, toothbrushes, and cups. Consumers can drop off their used filters at London Drugs locations in the western provinces, or mail them back (a minimum of three) to Brita for upcycling.

Water Bottles Fuel the Plastic Pollution Crisis

Some people may wonder what happens to the Brita filters and pitchers when their life cycle has expired. The company works with TerraCycle so that the filters and pitchers can be recycled into items like cutting boards, toothbrushes, and cups. Consumers can drop off their used filters at London Drugs locations in the western provinces, or mail them back (a minimum of three) to Brita for upcycling.

Water Bottles Fuel the Plastic Pollution Crisis

Some people may wonder what happens to the Brita filters and pitchers when their life cycle has expired. The company works with TerraCycle so that the filters and pitchers can be recycled into items like cutting boards, toothbrushes, and cups. Consumers can drop off their used filters at London Drugs locations in the western provinces, or mail them back (a minimum of three) to Brita for upcycling.

Water Bottles Fuel the Plastic Pollution Crisis

Some people may wonder what happens to the Brita filters and pitchers when their life cycle has expired. The company works with TerraCycle so that the filters and pitchers can be recycled into items like cutting boards, toothbrushes, and cups. Consumers can drop off their used filters at London Drugs locations in the western provinces, or mail them back (a minimum of three) to Brita for upcycling.

Drink better water AND reduce your plastic waste; Recycle your Brita filters at London Drugs.

When it’s time to change the filter, just bring the old one to London Drugs and drop it off for responsible recycling. In partnership with Terracycle, Brita filters are collected and recycled into different products or manufacturer-ready raw materials. Since the launch of the program, 10,826 Brita filters have been recycled into affordable, environmentally- friendly products.

Businesses Committed to Environmental Protection Offer Recycling Grants

Tom Szaky, president and CEO of international recycling company TerraCycle recently gave the keynote address at the 7th annual Responsible Business Summit New York. Szaky addressed how companies are increasingly looking towards sustainable innovations to change environmental, social and governmental risks into workable business opportunities.

6 Ways to Reduce the Plastic in Your Beauty Stash

These innovative brands are making it easy for you to become more environmentally responsible

We’re going to assume that you’re already aware of the impact of plastics on marine life: That every day, eight million pieces of plastic find their way into the oceans and ever year, 100,000 marine mammals and one million sea birds are killed by marine plastic pollution. Like us, you may even have seen the footage of the pregnant whale that was found with almost 50 pounds of plastic in its stomach. You’re probably doing your very best to reduce your environmental impact by consuming thoughtfully, and recycling what you can, but when it comes to beauty, that can be challenging. You need to wash yourself and brush your teeth, so there’s only so much you can reduce your consumption, and often, beauty packaging is tough to recycle. “The first issue is that it tends to be small. Small items of packaging, less than 2.5 inches in diameter will generally not be captured in recycling facilities,” explains Eva Cook, brand PR specialist at LUSH. “The other challenge is that cosmetics packaging can be made up of multiple kinds of materials that can’t be easily separated; for example, a metal component with glass and paper. Consider a lipstick or eyeshadow—the external plastic case may be recyclable but there may be another material that the product actually sits in and that can’t be separated in order for it to be recycled.” On top of that, beauty products are mostly packaged in virgin plastic, made straight from petrochemicals, so recycling them is not really getting to the root of the sustainability problem. “Being recyclable is a good start but no longer the endgame,” says Australian haircare brand founder Kevin Murphy. “Because of that, we are seeing a really positive shift to a more preventative mindset. Rather than simply producing packaging that can be popped into a recycle bin, companies are being challenged to get resourceful with the materials they use and consumer demand is what is driving this change.” Here, five tips to help you be a more responsible beauty fan...  

1. Lose your virginity

bull dog
... when it comes to plastics, that is. It’s possible to make plastic from renewable materials, such as sugarcane, like British men’s skincare brand Bulldog Skincare does. “For every 100 tonnes of sugarcane plastic used in Bulldog tubes, 309 tonnes of CO2 is taken out of the environment,” says brand founder Simon Duffey.  
There are also plenty of brands using non-virgin, post-consumer recycled plastic for their packaging, including massive producers like Unilever, which recently announced a commitment to 50 percent recycled content in its North American packaging. Taking things to the next level are L’Oreal’s new Source Essentielle vegan haircare line, which is in 100 per cent recycled packaging, and Kevin Murphy’s entire range, which now comes in 100 per cent recycled packaging from ocean waste. kevin murphy
“This initiative is a reflection of the company’s unwavering values, and represents an urgent call to action to help protect our vast oceans and marine life,” says Murphy.   Both brands also package their products in square, not round bottles, which uses less plastic and packing materials, and takes up less shipping space so the overall carbon footprint is reduced.  

2. Have your fill

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Buy pretty refillable bottles (Homesense always has good options) and then fill, refill and refill once more. Some brands make this easy—L’Oreal Source Essentielle bottles can be refilled directly at salons, while brands like Kjaer Weis and Elate Cosmetics allow you to purchase refills of their makeup. Elate’s packaging is also made from sustainable bamboo, and refills come in biodegradable seed paper.      

3. Get naked

lush
Brands like LUSH are cutting the waste by reducing overall packaging, or in some cases, cutting it completely. Around 40 percent of its range is packaging-free (the brand calls it ‘naked’ (all packaging is made from materials that are recycled, recyclable, reusable or compostable) and each new range over the past year has been offered in a naked version. LUSH even has zero-waste Naked shops in Milan, Berlin and Manchester, and is touring a bath-bomb pop-up in North America soon. Another great low-waste brand is Calgary’s Unwrapped Life, which also offers home products like laundry soap and dryer balls.  
 

4. Go a little further

toothbrushes
Now that you’ve considered the more obvious beauty products, it’s time to examine things a little harder. Simon Duffey says that in 1990 (the most recent data available), the US Environmental Protection Agency (EPA)estimated that two billion razors were thrown away each year in the US alone.   “Stats like this are why we wanted to ensure our new Original Bamboo Razor was as environmentally friendly as possible,” he says. It has a handle made from sustainable bamboo, and the packaging is recycled and printed with environmentally friendly ink. The brand is also vegan and cruelty-free international certified. Victoria-based BamBrush is taking a similar approach with toothbrushes—it makes the handles from 100 percent biodegradable moso bamboo. The nylon bristles can be removed when you’re done with your toothbrush so the handle can be composted. Then there are plastic bottles: Sure, water is a big part of your beauty regimen, but stats from Earthday.org suggest that by using a reusable bottle, you can save 156 plastic bottles a year. Brita’s dishwasher-safe Premium Filtering Water Bottle contains a filter, fits into most cup holders, and best of all, is completely leak-free.  

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5. Go all the way

For products that can’t be recycled through your domestic program, there’s TerraCycle. You can buy a zero-waste box from them and fill it with toothbrushes, lipsticks and pump bottles, or you can also check out their brand partnerships. Brita customers can return filters and old water bottles or jugs to them for free. TerraCycle also facilitates a program for L’Occitane, where you can return packaging from any brand, of virtually any type, in store and receive 10 per cent off products. The Body Shop is about to launch a similar program, Return, Recycle, Repeat where those who bring five of the brand’s products receive a $10 voucher, and any other brand’s packaging can also be returned. Meanwhile, LUSH runs its own recycling scheme: when you return five of the brand’s little black pots, you get a face mask in return. And with M.A.C’s Back to M.A.C program, you get a free lippie when you give back six pieces of packaging.  

6. Tell them what you want

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These days, virtually every brand is accessible on social media and via their websites, so and ask them about their sustainability and recycling efforts. The good ones are responsive, transparent, and will explain their policies to you. After that, decide which brands align with your own values—whatever they are—and spend your money there.  

11 Green Companies That Take Recycling Seriously

DeepStream Designs 53 State Street Boston

From permeable pavers made from 100% recycled materials to an innovative leader in reclaimed wood, these companies are doing recycling right.

Recycling is one of the best ways to help the environment and economy simultaneously, but it’s overlooked by too many as tedious and unnecessary. But of all the plastic that’s ever been made, only roughly 9% has likely been recycled, according to a 2018 report by Great Britain's Royal Statistical Society (RSS). The RSS named it their statistic of the year. On top of that, recent investigations in multiple cities across the country have found that even recyclables that have been properly disposed of may not be getting recycled. In Chicago, some recycling bins have been marked “contaminated” and hauled off to landfills when not contaminated at all. But even though recycling worldwide has a ways to go, many green companies are paving the road to a more sustainable future. Here are 11 green companies working hard to change the way their industries perceive waste.
TerraCycle

1. TerraCycle Programs Are Helping to Eliminate Landfill Waste

While growing plants in college, Tom Szaky discovered that worm poop could work as a natural recycler to improve and encourage successful plant growth. That was the beginning of TerraCycle, a recycling company that focuses on decreasing the amount of hard-to-recycle items in landfills. As one of the top leaders in the recycling industry, TerraCycle offers a series of free and paid recycling programs around the world to help cities and industries cut back on waste. The green company also has a team of scientists who work to create innovative recycling solutions, one being the world’s first pen product made from previously used pens. Companies such as ColgatePepsiCo, and Brita all utilize TerraCycle to make their own companies greener.
POLYWOOD

2. POLYWOOD Leads in Recycled Outdoor Furniture

POLYWOOD is no stranger to recycling. Spurred on by the environmental movement of the 1980s, the outdoor furnishing company began implementing recycling practices in the '90s and hasn’t looked back. Their furniture is made of recycled plastic lumber, as opposed to wood and particle board, and is built to be enjoyed during every season of the year. POLYWOOD recycles 400,000 milk jugs per day on average.
Scranton Products

3. Scranton Products Offer Recycled and Recyclable Products

As an industry leader in plastic bathroom partitions and lockersScranton Productsknows a lot about waste—mostly, about expelling it. The company offers customers the option of high-density polyethylene (HDPE) materials for their products, which help to reduce environmental impact and improve indoor air quality over time. All HDPE products are made from recycled material and are 100% recyclable.
DeepStream Designs Matrix Hotel Edmonton

4. Lack of Sustainable Planters Inspired DeepStream Designs

DeepStream Designs was born one day when Tom and Sheila Boyce were sitting at a cafe surrounded by rotting wooden planters. They were looking for sustainable planters for their own condominium project at the time and came to realize that there just weren’t that many options out there—so Tom created a new option. DeepStream Designs’ Audubon and Mariner modular wood planter systems are made from recycled plastic milk bottles and can be paired with recycling and trash bins, wall systems, and fixtures for hotels and restaurants. In 2017, their products created from this material made up 62% of the company’s sales. In addition to recycling waste, they’re also giving back to the planet in another form: for each product the green company produces, a tree is planted in honor of their sustainable customers through nonprofit Trees for the Future.
Sunbrella

5. Sunbrella Shades Sustainably

For days when the sun shines too brightly or a sunny forecast turns grim, Sunbrellaoffers a sustainable solution that provides shade and protection. The company repurposes leftover fibers and yarns from unused or unwanted fabrics in one of their most popular products, the Sunbrella Renaissance. It uses up to 50% recycled Sunbrella materials, and it's crafted into a vintage-like fabric, which the sustainable company promises will offer charm, softness, and high performance. Sunbrella fabrics are honored with a multitude of environmental certifications, like the GREENGUARD Gold certification and OEKO-TEX certification, and are zero landfill.
Autonation TRUEGRID

6. Lego-like TRUEGRID Pavers Focus on a Better Environment

Barry Stiles, CEO of TRUEGRID, has likened his permeable pavers to real-world legos, and the green company is using them to build a more sustainable society. After both Stiles and his son were diagnosed with different forms of cancer, he wanted to make the environment a safer and healthier place for kids. To achieve that, his company has committed to using 100% recycled materials—often water and milk jugs or detergent and shampoo bottles. The materials are also entirely HDPE, and when shipping out their products, TRUEGRID utilizes as little packaging as possible.
Photo: Courtesy of Coterie

7. Coterie Offers Sustainable Custom Furniture

To Jaime and Carrie Covert—the husband and wife duo who own Chicago-based Coterie—reclaimed wood is the best choice for custom furniture. While sometimes expensive, reclaimed wood is both sustainable and artistic. All the pieces the duo has worked on that included reclaimed wood ended up unique in their own right. “When you’re cutting an old beam in a house that’s been there for 110 years, which used to be a 300-year-old tree, you’re getting textures and colors that are unexpected,” Jaime says.
FabriTRAK Hotel

8. FabriTRAK Is Redefining “Green” in the Acoustics Industry

When imagining acoustical solutions, “green” may not be the first word to come to mind—acoustical systems provider FabriTRAK has even said it themselves. But with two green products, EcoTACK and GeoTrak, the company hopes to change that preconception. Both products are 100% recyclable and made from environmentally friendly materials. In addition, neither product contains formaldehyde, a probable human carcinogen commonly used in household products.
Bright Idea Shops

9. Recycling Comes Easy to Bright Idea Shops

For Bright Idea Shops’ founder Alan Robbins, the place for recycled plastic wood is in parks. The company’s green designs typically manifest in picnic tables, benches, and trash containers. The impact Robbins’ work has on the planet is best explained by the man himself: “Our hexagonal picnic table weighs 212 pounds. It comes in various colors, and it’s well crafted with a nice design that’s easy to assemble and add an umbrella. That’s 212 pounds, and there are 6.4 milk jugs in a pound of plastic. Do the multiplication and that’s 1,356 milk jugs to make that one product. That’s 1,300 milk jugs that were going to a landfill that now go to make this product. And that’s just one picnic table.”
Photo: Courtesy of The Centennial Woods

10. Centennial Woods Reclaims Their Own Wood

As one of the largest providers of reclaimed wood in the world, Centennial Woods knows a lot about recycling. The company offers a variety of services from artistic home decor to rustic interior and exteriors, but no matter the project, the wood all comes from the same place: massive snow fences in Wyoming. Centennial Woods build these fences that line Wyoming’s highways every year, keeping roads safe in the dead of winter. The harsh Wyoming winters actually improve their products by helping to produce weathered wood without the energy-consuming process of kiln drying. Using the wood from the weathered fences ensures their material is carbon negative and offers a never-ending supply of material.
Mitchell Gold + Bob Williams

11. Mitchell Gold + Bob Williams Is Tired of Smog

When designer duo Bob Williams and Mitchell Gold settled down in South Carolina after leaving New York City, they soon found that smog and a lack of care for the environment was not unique to the big city. They discovered that their foam manufacturers were releasing ozone-damaging CFCs into the air and knew they had to make a change. Since then, their company, Mitchell Gold + Bob Williams, has worked on reducing its footprint by focusing in on recycling. Just by recycling packaging materials and upcycling leather and fabric scraps, the company reduced their annual landfill waste by over 200 pounds.