TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Reciclaje ayuda a programas forestales

Gracias a los programas de reciclaje impulsados por TerraCycle se apoya con donativo a Reforestamos México.

México.- Parte de los fondos recaudados del canje de puntos de las brigadas de recolección de bolsas de botanas, de pan y pan dulce; empaques de galletas, jabones y productos de cuidado bucal de TerraCycle se donaron a Reforestamos México, asociación comprometida con la conservación de los bosques y selvas del país.

Con el donativo, Reforestamos México realizará actividades para el desarrollo y emprendimiento de proyectos forestales con las comunidades que habitan en selvas y bosques y viven de ellos. Un ejemplo de ello es el emprendimiento de Selva Viva 3G, un grupo de 9 mujeres que trabajan en el procesamiento de productos derivados de la semilla del árbol de ramón, que se ubica en la localidad de Tres Garantías en Quintana Roo.

Este tipo de proyectos orientados al desarrollo sostenible demuestra que los bosques y selvas generan beneficios al desarrollo social y económico del país, así como producen riqueza y bienestar en comunidades alejadas de la urbanización.

“La iniciativa privada debe ser un aliado estratégico para lograr grandes metas ambientales”, menciona Lizbeth Villalobos de Reforestamos México.

En la actualidad, la inversión social empresarial es fundamental para la solución de algunas problemáticas sociales que aquejan al país. Y la labor de Reforestamos México contribuye al posicionamiento de las selvas y bosques de forma competitiva y sostenible dentro de la esfera empresarial, a su vez asegura la conservación de los recursos naturales.

Murdock helps protect environment

WINCHESTER – Winchester resident Prima Murdock is kicking off the new year with good habits and keeping snack pouches out of of landfills. Through a free, national recycling program in partnership with TerraCycle, sponsored by Entenmann’s Little Bites®, Murdock has helped the nationwide collection reach the milestone of two million snack pouches diverted from the waste stream. Along with keeping the pouches out of landfills, collectors earn points that can be redeemed for cash donations to the non-profit or school of the collector’s choice. Through the efforts of collectors like Murdock, donations have just passed $35,000. “I am just one person trying to do what I can to not contribute to the ever growing landfills and piles of trash I see created every day when so much can be recycled or repurposed or reused,” said Murdock. “With TerraCycle, there's nothing that can't be recycled.  That's why I think it's so important for companies to get in the game and fund programs such as the one Entenmann's is involved in, making it a little easier for the individuals/consumer to help out the planet but also not have to spend so much money doing it.” TerraCycle is an international recycling company that finds innovative solutions for materials not typically accepted at municipal recycling facilities. Through free recycling programs, participants collect waste and ship using a pre-paid shipping label to TerraCycle for processing. TerraCycle recycles the waste into plastic that can be used for products such as park benches, recycling bins and playgrounds. “The sustainability of our future and environment are so important for the children of generations to come. Entenmann’s Little Bites feels honored and proud to stand next to TerraCycle in such an important global issue.” – Kim Bremer, Category Director. The Entenmann’s Little Bites® Pouch Recycling Program is open to any individual, school or organization interested in reducing local landfill waste. To learn more about TerraCycle, please visit www.terracycle.com. About Bimbo Bakeries USA Bimbo Bakeries USA (BBU), headquartered in Horsham, PA, is the nation’s leading baking company providing the highest quality baked goods at a great value to customers and consumers. This includes well-known brand Entenmann’s®, producer of top quality donuts and cakes since 1898.  In 1999, Entenmann’s launched world-class Little Bites® Muffins, baked up soft and moist in pre-packaged, portable pouches, making them perfect to snack on-the-go.  Top selling varieties include Chocolate Chip, Blueberry and Brownie, and all are available nationwide in mass and grocery retailers, as well as club stores.  For more information, visit www.littlebites.com. About TerraCycle Founded in 2001, TerraCycle, Inc., is the world’s leader in the collection and repurposing of hard-to-recycle post-consumer waste, ranging from used chip bags to coffee capsules to cigarette butts. The waste is collected through free, national, brand-funded recycling programs, as well as various consumer and government-funded models. The collected waste is reused, upcycled or recycled into a variety of affordable, sustainable consumer products and industrial applications. Each year, across 21 countries, TerraCycle collects and repurposes billions of pieces of waste, donating millions of dollars to schools and charities in the process. To learn more about TerraCycle or get involved in our recycling programs, please visit www.terracycle.com.

Will a Trump Administration Affect TerraCycle?

Shortly after the 2016 presidential election, I was catching up with some colleagues at TerraCycle HQ in Trenton. The conversation turned to then President-elect Donald J. Trump. The topic was centered on the question of how the new administration would affect environmental policy and global action plans for sustainability. More specifically, how would a Trump presidency affect TerraCycle?
Given the environmental platform that the current president campaigned on last year, it was clear that, if elected, a President Trump would significantly alter the direction taken by the previous Administration. One pre-election promise was the cancellation or renegotiation of the United States’ participation in the Paris Agreement, a global climate change deal hinging on increased regulations for the reduction of carbon emissions. Another was the eradication of the Clean Power Plan, which regulates emissions from power plants.
In less than a month since President Trump took office, there have been reports of EPA employees being banned from giving social media updates, speaking with press and interacting with Congress and public amid the grants and contracts freeze. Actions taken with regards to advancing the Dakota Access and Keystone Pipelines by executive order signal the possibility of expanded support for U.S. dependence on fossil fuels for domestic energy production.
That TerraCycle is an environmentally-minded company on a mission to move away from the linear ‘take-make-dispose’ way of doing things in favor of more circular and/or sustainable production systems, might question how TerraCycle would operate under the new direction favored by this Administration.
So will a Trump presidency negatively affect TerraCycle? The deep irony is that the answer is ‘No.’
The services TerraCycle offers are built to circumvent and address the economic and structural limitations of currently inefficient public waste management systems. As it stands in the U.S. and most countries around the world, public works sees most “waste” outputs falling outside the scope of recyclability (aka resource recovery), tracking them for landfilling or incineration. This is because the value of most items cannot be sold on back-end channels for more than the cost of collection, logistics and processing in these publicly funded systems, providing no economic incentive to recycle them because of the lack of profit.
However, a report from the World Economic Forum and the Ellen MacArthur Foundation finds that since most plastic packaging is used only once, 95 percent of the value of plastic packaging material, worth $80-120 billion annually, is lost to the economy. The current value system may not view recycling as a profitable business, but the fact is, not recycling is wasting money.

Dell Packaging Made From Recycled Ocean Plastics, an IT Industry First

Dell is the latest company to turn ocean plastics into new products and packaging as businesses increasingly address the problem of plastic waste — and see potential in creating circular supply chains and using recycled materials. Dell today said it has developed the technology industry’s first packaging trays made with 25 percent recycled ocean plastic content. It is part of Dell’s goal of 100 percent sustainable packaging by 2020 and is a response to the growing environmental problem of plastics in the oceans. It also follows a slate of recent announcements from companies turning ocean plastics into new products and packaging. Last month Procter & Gamble, in partnership with recycling and environmental management companies TerraCycle and Suez, developed the world’s first recyclable shampoo bottle made from up to 25 percent recycled beach plastic. Also in January Unilever CEO Paul Polman called on the consumer goods industry to address ocean plastic waste and employ circular economy models to increase plastic recycling rates. Additionally, Adidas is working to solve the problem of plastic pollution in oceans by turning this waste stream into new material for its shoes. Dell’s new packaging consists of recycled plastics collected from waterways and beaches. The company will start shipping its new laptop in the ocean plastics packaging on April 30. In 2017, Dell says its ocean plastics pilot will keep 16,000 pounds of plastic from entering the ocean. Additionally, each tray will be stamped with the No. 2 recycling symbol, designating it as HDPE, which is commonly recyclable in many locations. Dell’s packaging team designs and sources its product packaging to be more than 93 percent recyclable by weight so that it can be reused as part of the circular economy. The ocean plastics supply chain process works like this: Dell’s partners intercept ocean plastics at the source in waterways, shorelines and beaches before it reaches the ocean. It then processes and refines the used plastics, mixes the ocean plastic (25 percent) with other recycled HDPE plastics (the remaining 75 percent) from sources like bottles and food storage containers. Finally, it molds the resulting recycled plastic flake into new packaging trays and ship the trays for final packaging and customer delivery. Dell’s pilot program, which the company says is also an industry-first, follows a successful feasibility study launched March 2016 in Haiti.

Voluntarios de la Universidad de Navarra colaboran en una campaña de reciclaje

Hasta la fecha se han reunido 30 kilos de material, que se han enviado a la empresa Terracycle, una plataforma que ofrece distintos programas de reciclaje gratuitos, ha explicado la Universidad de Navarra en un comunicado. "Para llevar a cabo la campaña colocamos cajas para recoger el material en casi todos los edificios del campus. Después nuestra función ha consistido en vigilar el estado de las cajas y revisar que el material que allí se dejara fuera el adecuado para la campaña, ya que aunque la mayoría de la gente lo hace bien, en ocasiones encontramos material que no se puede reciclar", ha destacado una de las coordinadoras, Nora Escribano. En manos de la empresa de reciclaje, los bolígrafos,  rotuladores o subrayadores usados se han convertido en un dinero que los Voluntarios Ambientales han decidido donar a la Asociación de Esclerosis Múltiple de Navarra.

Surfrider Pacific Rim Launches Into 2017

Not everyone cares about keeping the West Coast clean, which means its up to volunteers to keep local shores pristine. After riding a swell of support last year, Surfrider Pacific Rim is ready to rip into 2017. “Surfrider has built a network of coastal defenders who transform a passion for our coast into a lasting protection,” said chapter-president Michelle Hall during a recent presentation to Tofino’s municipal council. “We’re fortunate to live in a place where passion for protection is in our blood and we’re a community of guardians including First Nations, environmentalists, scientists as well as ocean lovers, surfers, beach walkers and dog lovers.” She said the foundation laid solid groundwork in 2016 by raising awareness of its initiatives and engaging with the community. “We’re really inclusive to everyone and volunteers really enjoy the citizen feel of our organization,” she said. “Our voice is always positive and we’re always sharing solutions.” She added the foundation holds a public meet up at Tofino Brewing Company on the first Wednesday of every month. “We have a solid crew of 21 amazing people in Tofino and Ucluelet,” she said. “It’s a really good way for new people coming to Tofino and Ucluelet to get involved with their community.” The foundation welcomed over 250 volunteers to 24 beach cleanups in 2016, according to Hall, who said the five most commonly found pollutants were plastics, styrofoam, cigarette butts, fishing gear and recyclables. “In 2016 we collected almost 5,000 kilograms of marine debris from our pristine coastline,” she said. The local Surfrider crew earned huge accolades and widespread media attention with its Straws Suck campaign last year that saw 41 local businesses nix single-use straws from their operations and brought  increased awareness around plastic pollution. Hall said three major campaigns are in the works for 2017: an Ocean Friendly Business, Bring your own Bag and Hold onto your Butt. “The Ocean Friendly Business Campaign will invite all businesses in the Pacific Rim to reduce and eliminate single use plastics,” she said adding straws will continue to be targeted along with shopping bags, single-use cutlery and take-away packaging. “We are working on grants and sponsorships to launch this program.” She said the Ban the Bag campaign will promote the use of re-useable shopping bags and will include a bag-making challenge supported by Tourism Tofino that will test whether or not the West Coast can create 1,000 bags in time for the Pacific Rim Whale Festival in March. The Hang onto Your Butt campaign is aimed at eliminating cigarette pollution and features a unique partnership with TerraCycle, an organization that offers a variety of environmentally-minded programming including a Cigarette Waste Recycling Program. “The waste collected through the Cigarette Waste Recycling Program is recycled into a variety of industrial products, such as plastic pallets, and any remaining tobacco is recycled as compost,” according to TerraCycle’s website. Hall said Surfrider’s anti-cigarette waste program would help raise awareness of the impacts butts have locally. “A big part of the campaign is education. I don’t think an actual campaign or education around cigarette pollution has really been prominent in Ucluelet or Tofino,” she said. During her presentation in Tofino, Hall said Surfrider partnered with Ucluelet to install nine cigarette butt canisters throughout the community. She said Ucluelet’s public works crew empties the canisters and hands the butts off to Surfrider to recycle. “We hope that Tofino would do the same,” she said. “This wouldn’t just be a case of installing them and letting you guys empty them and that’s it, we plan on engaging the youth and doing lots of education at all of our beach cleanups and events throughout the year.” The canisters cost $100 each, according to Hall, and Tofino’s council agreed to buy one for their municipal hall immediately after Hall’s presentation. Coun. Greg Blanchette expressed admiration for the foundation’s quick rise. “Surfrider is really surging ahead in terms of volunteer engagement, community engagement and business engagement, in a way that, in my experience on the Coast, is basically unprecedented,” he said. “Congratulations on all of your successes.” Mayor Josie Osborne agreed. “I want to say thank you and really commend you, Michelle, for your leadership and Surfrider for everything that you do,” she said. “You really have gone above and beyond in terms of your community engagement and what I really appreciate is how positively everything is occurring.”

Save and Recycle Your Entenmann’s Little Bites® Pouches

TerraCycle®, an international recycling company turns waste into plastic that can be used for products such as park benches, recycling bins and playgrounds   Through the free recycling program, you can collect waste, like Entenmann’s® Little Bites® pouches, and ship to TerraCycle® for processing using a pre-paid shipping label. From January through March TerraCycle® and Entenmann’s® Little Bites® want to reward you for making eco-friendly habits by Making the Pledge. And if you collect Entenmann’s® Little Bites® pouches on behalf of a K-12 school, you could be placed in the running to win a Classroom Party. It’s easy to participate: make the pledge, send in the waste, and earn more rewards   I was really excited to hear that Entenmann’s® Little Bites® has a pouch Recycling Program. It’s open to any individual, school or organization interested in reducing local landfill waste so please feel free to share this information with your school, friends, neighbors and family.   This way when you send Entenmann’s little Bites to school or after school functions they can help you save empty pouches and you can send them in for Prizes and bonus points.  

Surfrider Pacific Rim launches into 2017

Not everyone cares about keeping the West Coast clean, which means its up to volunteers to keep local shores pristine. After riding a swell of support last year, Surfrider Pacific Rim is ready to rip into 2017. “Surfrider has built a network of coastal defenders who transform a passion for our coast into a lasting protection,” said chapter-president Michelle Hall during a recent presentation to Tofino’s municipal council. “We’re fortunate to live in a place where passion for protection is in our blood and we’re a community of guardians including First Nations, environmentalists, scientists as well as ocean lovers, surfers, beach walkers and dog lovers.” She said the foundation laid solid groundwork in 2016 by raising awareness of its initiatives and engaging with the community. “We’re really inclusive to everyone and volunteers really enjoy the citizen feel of our organization,” she said. “Our voice is always positive and we’re always sharing solutions.” She added the foundation holds a public meet up at Tofino Brewing Company on the first Wednesday of every month. “We have a solid crew of 21 amazing people in Tofino and Ucluelet,” she said. “It’s a really good way for new people coming to Tofino and Ucluelet to get involved with their community.” The foundation welcomed over 250 volunteers to 24 beach cleanups in 2016, according to Hall, who said the five most commonly found pollutants were plastics, styrofoam, cigarette butts, fishing gear and recyclables. “In 2016 we collected almost 5,000 kilograms of marine debris from our pristine coastline,” she said. The local Surfrider crew earned huge accolades and widespread media attention with its Straws Suck campaign last year that saw 41 local businesses nix single-use straws from their operations and brought  increased awareness around plastic pollution. Hall said three major campaigns are in the works for 2017: an Ocean Friendly Business, Bring your own Bag and Hold onto your Butt. “The Ocean Friendly Business Campaign will invite all businesses in the Pacific Rim to reduce and eliminate single use plastics,” she said adding straws will continue to be targeted along with shopping bags, single-use cutlery and take-away packaging. “We are working on grants and sponsorships to launch this program.” She said the Ban the Bag campaign will promote the use of re-useable shopping bags and will include a bag-making challenge supported by Tourism Tofino that will test whether or not the West Coast can create 1,000 bags in time for the Pacific Rim Whale Festival in March. The Hang onto Your Butt campaign is aimed at eliminating cigarette pollution and features a unique partnership with TerraCycle, an organization that offers a variety of environmentally-minded programming including a Cigarette Waste Recycling Program. “The waste collected through the Cigarette Waste Recycling Program is recycled into a variety of industrial products, such as plastic pallets, and any remaining tobacco is recycled as compost,” according to TerraCycle’s website. Hall said Surfrider’s anti-cigarette waste program would help raise awareness of the impacts butts have locally. “A big part of the campaign is education. I don’t think an actual campaign or education around cigarette pollution has really been prominent in Ucluelet or Tofino,” she said. During her presentation in Tofino, Hall said Surfrider partnered with Ucluelet to install nine cigarette butt canisters throughout the community. She said Ucluelet’s public works crew empties the canisters and hands the butts off to Surfrider to recycle. “We hope that Tofino would do the same,” she said. “This wouldn’t just be a case of installing them and letting you guys empty them and that’s it, we plan on engaging the youth and doing lots of education at all of our beach cleanups and events throughout the year.” The canisters cost $100 each, according to Hall, and Tofino’s council agreed to buy one for their municipal hall immediately after Hall’s presentation. Coun. Greg Blanchette expressed admiration for the foundation’s quick rise. “Surfrider is really surging ahead in terms of volunteer engagement, community engagement and business engagement, in a way that, in my experience on the Coast, is basically unprecedented,” he said. “Congratulations on all of your successes.” Mayor Josie Osborne agreed. “I want to say thank you and really commend you, Michelle, for your leadership and Surfrider for everything that you do,” she said. “You really have gone above and beyond in terms of your community engagement and what I really appreciate is how positively everything is occurring.”

No Ifs, Ands, or Butts–this is a good idea

Did you know that storm sewers lead directly to local waterways? Now, visualize what happens during a storm every time you walk past a littered storm sewer. According to the Ocean Conservancy, cigarette litter is the number one item found during marine clean ups.  In fact, estimates suggest that globally, “1.69 BILLION pounds of butts wind up as toxic trash each year”  equating to as many as “4.95 trillion” butts. Certainly at a local level, cigarette litter is unsightly and a nuisance, but it also poses an environmental threat. Likely due to fire risk, the natural inclination is to drop a cigarette button the ground and step on it to extinguish or to put it out in the sand at the beach. However, the cost to hire someone to pick up all those butts can be significant, and the bill goes to all of us. With a lifespan of about 25 years before a cigarette butt is fully decomposed–incorrectly disposed of cigarette butts can cause a lot of damage — to wildlife, fish, your dog, or even small children. They can also be a fire hazard. Besides, who wants toxic waste (benzene, heavy metals, nicotine) in the water we swim, boat and fish in? The Butt Blitz is a high impact, one-day opportunity to get out and make a difference. Last year in Barrie, a handful of volunteers collected 7,475 butts— we can definitely do better in 2017, especially with the support and participation of downtown Barrie businesses. Long term, the most effective way to attack the problem is to stop the butt drop at the source. There are ways to recycle discarded cigarette butts and that’s where the Terracycle Cigarette Recycling Container comes in. The process is as follows: buy it, install it, use it, empty it and send contents for recycling. No butts on the ground. Downtown Barrie’s ZuZu Fashion Boutique has the first one on the block and it’s getting traction, but it’s only one and we need more to really impact the issue. Read more about ZuZu’s Butt Collector here, and learn more about Terracycle campaigns in other Canadian cities here. Contact ZuZu shop owner Tracey Baker at zuzu@zuzufashionboutique.com for more details. Litter collected both through the ZuZu Terracycle container, and during the Butt Blitz is composted, and recycled into plastic. Now with Barrie downtown businesses –and hopefully others–on board, 2017 should be the biggest Butt Blitz yet!