TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

La conso s'engage : des produits de beauté à vite recycler

L'Oreal Include France Unilever P&G Procter & Gamble Monoprix Gillette Signal Yves Rocher
Nombre de marques d’hygiène-beauté se sont engagées à rendre leurs emballages recyclables d’ici à 2025. Yves Rocher a choisi, depuis mars, de ne récupérer que les emballages de produits de maquillage. « La collecte s’adosse à un schéma logistique existant. Nous ne voulions pas mettre de camions supplémentaires sur les routes pour la récupérer, cela n’aurait pas de sens », insiste Virginie Horel, responsable du pôle projets d’Yves Rocher France. Quand les quantités récoltées seront suffisantes, les packagings seront valorisés par Terra­Cycle.
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Murad is latest beauty name to work with TerraCycle

TerraCycle L'Oreal Garnier Include UK Burt’s Bees Weleda Baylis & Harding Murad
Murad, the clinical skincare brand, has announced a UK partnership with international recycling leader TerraCycle to divert plastic waste from landfills. The Murad Free Recycling Programme invites brand fans to download a pre-paid shipping label via the Murad programme page, or via TerraCycle, to send off their Murad empties using UPS. Once collected, the packaging is cleaned and melted into hard plastic that can be remoulded to make new products.
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Walmart announces new recycling program at BA supercenters

TerraCycle Include USA Walmart Community Recycling Hub
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The Walmart Supercenter at 3900 East Hillside Drive is pictured in Broken Arrow in 2018. It is one of three new recycling sites at supercenters in Broken Arrow. The others include locations at 2301 W. Kenosha St. (145th East Avenue) and 6310 S. Elm Place (161st East Avenue). Walmart Inc. on Wednesday announced a new collaboration with international recycling leader TerraCycle that invites shoppers to divert a wide variety of locally unrecyclable waste from landfills.
The new drop-off recycling hubs will include Broken Arrow Walmart Supercenters, as well as some stores in Arkansas.
The BA supercenters include locations at 2301 W. Kenosha St. (145th East Avenue), 6310 S. Elm Place (161st East Avenue) and 3900 E. Hillside Drive.
Products that may be dropped off include:
Skincare and beauty products
Soft plastic food packaging
Oral care products
Food and drink pouches
Home and garden supplies packaging
Coffee capsules and water filters
Plastic bottles
Worn clothing
Pet food packaging
Plastic bags and shipping materials
Plastic toys
Ink cartridges and office supplies
To participate, people are invited to bring their accepted waste, that is not curbside recyclable, to the designated recycling hubs that are positioned outside the participating Walmart Supercenters and Sam’s Club locations.
When the hub station is full, TerraCycle will pick up and transport the waste to regional material recovery facilities, where the waste will be sorted by material type and recycled into raw materials that can be used to make new products, like playgrounds and park benches.
Participants can visit corporate.walmart.com/community-recycling-hub for more information on what can and cannot be recycled curbside.
“Our customers expect us to provide them with opportunities to shop more sustainably. Similarly, they are keen to do the right thing when it comes to recyclability and waste, and access to recycling is an avenue where we know we can play a role given our presence in so many communities across the country. These pilots with TerraCycle will allow us to learn how to make it easier for people to recycle as well as inform our goals and journey toward zero waste,” said Zach Freeze, senior director for sustainability at Walmart.
“Since our founding, TerraCycle has made it our mission to ‘Eliminate the Idea of Waste’ and provide solutions for difficult to recycle items that are not traditionally recyclable curbside,” said Tom Szaky, founder and CEO of TerraCycle.
“Through our partnership with Walmart and the installation of the recycling hubs, we are encouraging consumers to rethink what is waste, as well as help foster awareness that solutions do exist for items that may seem otherwise unrecyclable.”
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Earthborn Holistic Pet Food Celebrates Recycling Milestone

TerraCycle Include USA Earthborn Holistic
  • Pet Product News Staff
  • May 3, 2022
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Earthborn Holistic Pet Food, a brand of Midwestern Pet Foods, has reached its goal of recycling 1 million pet food bags by Earth Day 2022 and planting one million trees by Arbor Day 2022, company officials reported. Through UPCs for Trees and a partnership with Trees for the Future, Earthborn Holistic plants trees in deforested areas around the world. Customers collect UPCs from empty bags of Earthborn Holistic products and return them to local participating retailers or mail them in to a designated collection site. In return, trees are planted to create forest gardens and help families out of poverty worldwide, officials said. Throughout the month of April, one returned UPC equaled one tree planted.
With its TerraCycle partnership, Earthborn Holistic pet food and treat bags are 100 percent recyclable through the Earthborn ReBorn Program. Consumers drop off empty bags at participating retailers for recycling and upcycling all at company expense. Reaching the 1,000,000 bags recycled milestone is also equal to keeping 103,356 pounds of waste out of the landfill, officials said.
“We’re thrilled to have hit the one millionth milestone. A big thank you goes out to all of our loyal customers and retailers who participate in both of these programs. We couldn’t have achieved this without you. It’s a wonderful feeling knowing that we’re making a difference,” said Brandi Kramer, marketing coordinator at Midwestern Pet Foods in Evansville, Ill. “At Midwestern Pet Foods, we love producing nutritious food for pets while simultaneously supporting sustainability.”
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Walmart offers drop off recycling hubs at some area stores

TerraCycle Include USA Walmart Community Recycling Hub
The recycled items will be used to make products like playgrounds and park benches.
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SPRINGDALE, Ark. — Walmart is teaming up with an international recycling leader, TerraCycle, to provide a space people can bring their locally unrecyclable waste.
There are currently drop-off recycling hubs stationed outside of the Springdale, Ark., and Broken Arrow, Okla. Walmart Supercenters, as well as at the Fayetteville Sam’s Club.
The list of items that can be dropped off include:
  • Soft Plastic Food Packaging
  • Skincare and beauty products
  • Oral care products
  • Food & Drink Pouches
  • Home & garden supplies packaging
  • Coffee Capsules & Water Filters
  • Plastic bottles
  • Worn Clothing
  • Pet food packaging
  • Plastic Bags & Shipping Materials
  • Plastic toys
  • Ink Cartridges & Office Supplies
When the hub station is full, Walmart says that TerraCycle will pick up the waste and take it to regional material recovery facilities where it will be sorted and recycled into raw materials that can be used to make new products like playgrounds and park benches.
The Walmart Community Recycling Hub is open to all individuals, schools, offices or community organizations. For more information on TerraCycle’s recycling programs, click here.
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Responsible timing? | Special Report – Sustainability

TerraCycle Include UK Julien Tremblin
Julien Tremblin, general manager at TerraCycle Europe, explains: “Getting EPR right is a lengthy process. It is meaty legislation and there are a number of stakeholders involved and mechanisms that need to be put in place in order to make it a success. While clarity on what to expect is important, it’s also important that it’s set up to be as successful as possible, and making sure the i’s are dotted and t’s are crossed is crucial to this. We’ve been living through unprecedented times and delays are likely a knock-on effect of this.”
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Earthborn Holistic Celebrates Reaching One Millionth Mark

TerraCycle Include USA Earthborn Holistic
Through UPCs for Trees and a partnership with Trees for the Future, Earthborn Holistic plants trees in deforested areas around the world. 
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(PRESS RELEASE) EVANSVILLE, IN – Earthborn Holistic Pet Food has reached its goal of recycling one million bags by Earth Day 2022 and planting one million trees by Arbor Day 2022. Through UPCs for Trees and a partnership with Trees for the Future, Earthborn Holistic plants trees in deforested areas around the world. Customers collect UPCs from empty bags of Earthborn Holistic products and return them to local participating retailers or mail them in to a designated collection site. In return, trees are planted to create forest gardens and help families out of poverty worldwide. Throughout the month of April, one returned UPC equaled one tree planted. With its TerraCycle partnership, Earthborn Holistic pet food & treat bags are 100% recyclable through the Earthborn ReBorn Program. Consumers drop off empty bags at participating retailers for recycling and upcycling all at company expense. Reaching the 1,000,000 bags recycled milestone is also equal to keeping 103,356 lbs of waste out of the landfill. “We’re thrilled to have hit the one millionth milestone! A big thank you goes out to all of our loyal customers and retailers who participate in both of these programs. We couldn’t have achieved this without you. It’s a wonderful feeling knowing that we’re making a difference.” said Brandi Kramer, Midwestern Pet Foods marketing coordinator. “At Midwestern Pet Foods, we love producing nutritious food for pets while simultaneously supporting sustainability.” For more information visit earthbornholisticpetfood.com. About Midwestern Pet Foods Founded in 1926, Midwestern Pet Foods is in its 4TH generation of family leadership. Midwestern Pet Foods creates nutritious dry pet food, biscuits and treats specially crafted in four company-owned US kitchens.
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Earthborn Holistic achieves Earth Day goals

TerraCycle Include USA Earthborn Holistic
EVANSVILLE, IND. — On April 29, Earthborn Holistic Pet Food, a brand owned by Midwestern Pet Foods, announced it has reached its sustainability goals of recycling 1 million bags of pet food and planting 1 million trees. The brand originally announced these goals at the beginning of March. To achieve this milestone, Earthborn Holistic partnered with Trees for the Future and created the UPCs for Trees initiative. Through the program, customers collected and returned UPCs from empty Earthborn pet food bags throughout April. For every UPC collected, Earthborn Holistic planted a tree to create forest gardens. According to Earthborn Holistic, the UPC for Trees program collected 1 million UPCs, equaling 1 million planted trees.
Besides creating the UPCs for Trees initiative, Earthborn Holistic has proved its commitment to sustainability in partnering with TerraCycle. With support from TerraCycle, all Earthborn Holistic’s pet food and treat bags are 100% recyclable through its Earthborn ReBorn Program. As part of the program, consumers can drop off empty pet food and treat bags at participating retailers for free recycling and upcycling.
By Earth Day, April 22, Earthborn Holistic reached its goal of recycling 1 million bags, equal to diverting 103,356 lbs of waste from landfills. “We’re thrilled to have hit the one millionth milestone,” said Brandi Kramer, marketing coordinator at Midwestern Pet Foods. “A big thank you goes out to all of our loyal customers and retailers who participate in both of these programs. We couldn’t have achieved this without you. It’s a wonderful feeling knowing that we’re making a difference. At Midwestern Pet Foods, we love producing nutritious food for pets while simultaneously supporting sustainability.” Read more about sustainability in the pet food and treat industry.
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Terracycle Partners with Strivectin to Create Recycling Program

TerraCycle Include USA StriVectin
Recyclers can earn TerraCycle points that can be redeemed for donations to nonprofit organizations or schools of their choice with every shipment. image.png
05.02.22
StriVectin, a smart skin care pioneer, has launched a new way for consumers to care for both their skin and the planet in partnership with international recycling leader, TerraCycle.
Through the StriVectin Recycling Program, recyclers can earn TerraCycle points that can be redeemed for donations to nonprofit organizations or schools of their choice with every shipment.
“Together, StriVectin and TerraCycle aim to keep as many of these products out of landfills as possible, allowing consumers to enjoy clinically-backed skin care and a clean planet,” said TerraCycle CEO and Founder, Tom Szaky.
Through the StriVectin Recycling Program, consumers can now send empty StriVectin packaging including plastic tubes, cream, pots, pumps, sprays, jars, complex closures, and glass packaging to be recycled for free.
The StriVectin Recycling Program is open to any interested individual, school, office, or community organization.
To participate, sign up on the TerraCycle program page and mail in the packaging waste using the prepaid shipping label provided. Once collected, the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products.
For more information on TerraCycle’s recycling programs, visit www.terracycle.com.
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