Living Proof, a company that uses scientific innovation and human ingenuity to tackle problems big and small, and TerraCycle, have joined forces to ensure that all Living Proof hair care packaging and spent aerosol cans are diverted from landfills and sustainably recycled nationwide. “We are pleased to count Living Proof among a select group of luxury hair care brands that offer consumer-facing recycling programs that actively address this large category of waste,” said TerraCycle chief executive officer and founder, Tom Szaky. “Through the introduction of these innovative recycling programs, Living Proof is giving their consumers a powerful, sustainable option to divert their empty hair care and aerosol packaging from landfills, as well as demonstrate their respect for the environment through the products they choose to include in their hair care regime.”   Through the partnership, consumers are invited to recycle their empty packaging in two ways:  

• Living Proof Aerosol Recycling Program: Participants wishing to recycle their empty Living Proof aerosol cans, including trial and sample sizes, are invited to sign up on the program page at www.terracycle.com/living-proof-aerosol. When ready to ship, following the shipping instructions provided on the program page, download a free shipping label and the included “Limited Quantity” label. Package the empty aerosol containers in the box of your choice and send it to TerraCycle for recycling.
• Living Proof Recycling Program: To recycle all other Living Proof product packaging, including trial and sample sizes, participants are invited to visit the non-aerosol program page at www.terracycle.com/living-proof.

  When ready to ship their packaging waste, simply download a free shipping label, package the empty hair care packaging in the box of your choice and send it to TerraCycle for recycling. With every shipment sent to TerraCycle through either program, consumers can earn points that can be used for charitable gifts or converted to cash and donated to the non-profit, school or charitable organization of their choice. Both Living Proof recycling programs are open to any interested individual, school, office or community organization.   Published in the June 2020 Edition

Living Proof, a company that uses scientific innovation and human ingenuity to tackle problems big and small, and TerraCycle, have joined forces to ensure that all Living Proof hair care packaging and spent aerosol cans are diverted from landfills and sustainably recycled nationwide. “We are pleased to count Living Proof among a select group of luxury hair care brands that offer consumer-facing recycling programs that actively address this large category of waste,” said TerraCycle chief executive officer and founder, Tom Szaky. “Through the introduction of these innovative recycling programs, Living Proof is giving their consumers a powerful, sustainable option to divert their empty hair care and aerosol packaging from landfills, as well as demonstrate their respect for the environment through the products they choose to include in their hair care regime.”   Through the partnership, consumers are invited to recycle their empty packaging in two ways:   •Living Proof Aerosol Recycling Program: Participants wishing to recycle their empty Living Proof aerosol cans, including trial and sample sizes, are invited to sign up on the program page at www.terracycle.com/living-proof-aerosol. When ready to ship, following the shipping instructions provided on the program page, download a free shipping label and the included “Limited Quantity” label. Package the empty aerosol containers in the box of your choice and send it to TerraCycle for recycling. •Living Proof Recycling Program: To recycle all other Living Proof product packaging, including trial and sample sizes, participants are invited to visit the non-aerosol program page at www.terracycle.com/living-proof.   When ready to ship their packaging waste, simply download a free shipping label, package the empty hair care packaging in the box of your choice and send it to TerraCycle for recycling. With every shipment sent to TerraCycle through either program, consumers can earn points that can be used for charitable gifts or converted to cash and donated to the non-profit, school or charitable organization of their choice. Both Living Proof recycling programs are open to any interested individual, school, office or community organization.

Hair care brand Living Proof has linked up with TerraCycle on two new packaging recycling initiatives.   The programmes will apply to all of the Unilever-owned brand’s packaging, including its aerosol products.   “We are pleased to count Living Proof among a select group of luxury hair care brands that offer consumer-facing recycling programmes that actively address this large category of waste,” said TerraCycle’s CEO and founder Tom Szaky.   “Through the introduction of these innovative recycling programmes, Living Proof is giving their consumers a powerful, sustainable option to divert their empty hair care and aerosol packaging from landfills, as well as demonstrate their respect for the environment through the products they choose to include in their hair care regime.”   The brand is also giving customers an incentive to participate by giving points for every shipment, which can be used for charitable gifts or converted into cash and donated to non-profit organisations.   Living Proof’s Marketing Director Sarah Mountcastle Mitchell said she was proud to partner with TerraCycle.   She added: “Living Proof is committed to solving the toughest beauty challenges with safe, cruelty-free innovations that don’t compromise our planet, and partnering with TerraCycle has helped us further develop this commitment.”   Szaky’s firm has partnership deals with several global beauty brands including Burt’s Bees, Colgate, Deciem and Herbal Essences.   Participants wishing to recycle their empty Living Proof packaging can sign up to the programme via terracycle.com/living-proof.

Supergoop *finally* launched in Canada at Sephora   Good news SPF lovers (which really should be all of us) – cult suncare brand Supergoop is now available in Canada. This week, the brand launched exclusively at Sephora with four of its key products: Unseen Sunscreen SPF 40, Dailyscreen Moisturizer SPF 40, Zincsreen 100% Mineral Lotion SPF 40 and (Re)setting 100% Mineral Powder SPF 45. Holly Thaggard, the brand’s founder and CEO, said of the brand’s products, “At Supergoop!, our mission is to make SPF not just a habit to wear every single day, but a part of your routine that is easy and fun. We strive to develop a range of products that feel good on the skin, work for all skin types and tones, and fit seamlessly into your existing skincare and makeup lineup. We recommend playing around with a few different formulas to find the right fit for your specific skin needs and daily routine.”   Holt Renfrew launched an exclusive new spring candle collection from Diptyque   Now that we’re all spending so much time at home, chances are you’re (literally) burning through your candle stash, which makes Holt Renfrew‘s exclusive launch of Diptyque’s new spring candle collection perfect timing. Called Colouring Spring, the collection is comprised of five floral scents, including Mimosa, Geranium Rosa, Coisya, Freesia and Iris. Buy them all to create your very own floral bouquet whilst you wait for your favourite farmer’s market to reopen.   Living Proof announced a new sustainable recycling program for its hair care packaging in Canada   Hair care brand Living Proof (which is part-owned by Jennifer Aniston) announced an impressive new recycling initiative in Canada this week. Moving forward, customers have two ways to recycle their empty products via dedicated program pages on the brand’s website in partnership with TerraCycle. Both options include free shipping labels for you to send the items to TerraCycle to be recycled. For every package sent to TerraCycle, customers can earn points which can then be redeemed for charitable gifts or converted to cash donations for a non-profit, school or organization of your choice. “Living Proof is committed to solving the toughest beauty challenges with safe, cruelty-free innovations that don’t compromise our planet, and partnering with TerraCycle has helped us further development this commitment,” Sarah Mountcastle Mitchell, the brand’s brand marketing manager said in a release.   Live Clean launched a new innovative dry mist shampoo   Canadian natural hair care brand Live Clean expanded its portfolio this week with the introduction of a brand new Dry Mist Shampoo. Made from plant and naturally derived ingredients (including witch hazel, nettle and arrowroot), it has been formulated without the harsh chemicals often found in other formulations and is available in four fresh scents. Dry shampoo, though wildly popular, can be damaging to our hair and the environment but Live Clean’s new safe formula – which is suitable for all hair types – ensures your tresses are taken of with no risk to the world around you. Plus, the dry mist shampoo is air-powered meaning it is powered by oxygen versus propellants. The collection is now available at Shopper’s Drug Mart, Jean Coutu, Uniprix, Familiprix and Well.ca.   Province Apothecary released a new antiseptic hand wash   Toronto-based beauty emporium Province Apothecary unveiled the latest product in its lineup on Friday – a limited edition antiseptic hand cleanser. Made with 95 per cent Ethyl Alcohol, the hand sanitizer is Health Canada approved and kills 99.9 per cent of germs. Right now, you can get your hands on a bottle for $16 (it will be regularly priced at $22) via the brand’s website.   A Canadian tattoo shop released a ‘Speaking Moistly’ lip balm in honour of Justin Trudeau   PM Justin Trudeau has been the subject of many a meme of late. Besides his casual hair flick, the most prominent meme is undoubtedly the one based on when the PM said masks would stop people from “speaking moistly.” The regret at his use of the words was evident immediately but now local Canadian tattoo parlour Painted People Tattoo Co. has turned his words into an actual lip balm. The ‘Speaking Moistly’ lip balm is made using mostly locally-sourced ingredients, including raw local Canadian beeswax, with no articifical fragrances or flavours. $2 from every lip balm sold will be donated to the North York Harvest Food Bank, too, so you’ll get a piece of history for a very good cause.  

Good news SPF lovers (which really should be all of us) – cult suncare brand Supergoop is now available in Canada. This week, the brand launched exclusively at Sephora with four of its key products: Unseen Sunscreen SPF 40, Dailyscreen Moisturizer SPF 40, Zincsreen 100% Mineral Lotion SPF 40 and (Re)setting 100% Mineral Powder SPF 45. Holly Thaggard, the brand’s founder and CEO, said of the brand’s products, “At Supergoop!, our mission is to make SPF not just a habit to wear every single day, but a part of your routine that is easy and fun. We strive to develop a range of products that feel good on the skin, work for all skin types and tones, and fit seamlessly into your existing skincare and makeup lineup. We recommend playing around with a few different formulas to find the right fit for your specific skin needs and daily routine.”   Holt Renfrew launched an exclusive new spring candle collection from Diptyque Now that we’re all spending so much time at home, chances are you’re (literally) burning through your candle stash, which makes Holt Renfrew‘s exclusive launch of Diptyque’s new spring candle collection perfect timing. Called Colouring Spring, the collection is comprised of five floral scents, including Mimosa, Geranium Rosa, Coisya, Freesia and Iris. Buy them all to create your very own floral bouquet whilst you wait for your favourite farmer’s market to reopen.   Living Proof announced a new sustainable recycling program for its hair care packaging in Canada   Hair care brand Living Proof (which is part-owned by Jennifer Aniston) announced an impressive new recycling initiative in Canada this week. Moving forward, customers have two ways to recycle their empty products via dedicated program pages on the brand’s website in partnership with TerraCycle. Both options include free shipping labels for you to send the items to TerraCycle to be recycled. For every package sent to TerraCycle, customers can earn points which can then be redeemed for charitable gifts or converted to cash donations for a non-profit, school or organization of your choice. “Living Proof is committed to solving the toughest beauty challenges with safe, cruelty-free innovations that don’t compromise our planet, and partnering with TerraCycle has helped us further development this commitment,” Sarah Mountcastle Mitchell, the brand’s brand marketing manager said in a release.   Live Clean launched a new innovative dry mist shampoo Canadian natural hair care brand Live Clean expanded its portfolio this week with the introduction of a brand new Dry Mist Shampoo. Made from plant and naturally derived ingredients (including witch hazel, nettle and arrowroot), it has been formulated without the harsh chemicals often found in other formulations and is available in four fresh scents. Dry shampoo, though wildly popular, can be damaging to our hair and the environment but Live Clean’s new safe formula – which is suitable for all hair types – ensures your tresses are taken of with no risk to the world around you. Plus, the dry mist shampoo is air-powered meaning it is powered by oxygen versus propellants. The collection is now available at Shopper’s Drug Mart, Jean Coutu, Uniprix, Familiprix and Well.ca.   Province Apothecary released a new antiseptic hand wash Toronto-based beauty emporium Province Apothecary unveiled the latest product in its lineup on Friday – a limited edition antiseptic hand cleanser. Made with 95 per cent Ethyl Alcohol, the hand sanitizer is Health Canada approved and kills 99.9 per cent of germs. Right now, you can get your hands on a bottle for $16 (it will be regularly priced at $22) via the brand’s website.   A Canadian tattoo shop released a ‘Speaking Moistly’ lip balm in honour of Justin Trudeau M Justin Trudeau has been the subject of many a meme of late. Besides his casual hair flick, the most prominent meme is undoubtedly the one based on when the PM said masks would stop people from “speaking moistly.” The regret at his use of the words was evident immediately but now local Canadian tattoo parlour Painted People Tattoo Co. has turned his words into an actual lip balm. The ‘Speaking Moistly’ lip balm is made using mostly locally-sourced ingredients, including raw local Canadian beeswax, with no articifical fragrances or flavours. $2 from every lip balm sold will be donated to the North York Harvest Food Bank, too, so you’ll get a piece of history for a very good cause.

Living Proof, a company that uses scientific innovation and human ingenuity to tackle problems big and small, and international recycling leader TerraCycle, have joined forces to ensure that all Living Proof hair care packaging and spent aerosol cans are diverted from landfills and sustainably recycled nationwide.   “We are pleased to count Living Proof among a select group of luxury hair care brands that offer consumer-facing recycling programs that actively address this large category of waste,” said TerraCycle CEO and Founder, Tom Szaky. “Through the introduction of these innovative recycling programs, Living Proof is giving their consumers a powerful, sustainable option to divert their empty hair care and aerosol packaging from landfills, as well as demonstrate their respect for the environment through the products they choose to include in their hair care regime.”   Through this partnership, consumers are invited to recycle their empty Living Proof packaging in two ways:  

• Living Proof Aerosol Recycling Program: Participants wishing to recycle their empty Living Proof aerosol cans, including trial and sample sizes, are invited to sign up on the program page at www.terracycle.com/living-proof-aerosol. When ready to ship, following the shipping instructions provided on the program page, download a free shipping label and the included “Limited Quantity” label. Package the empty aerosol containers in the box of your choice and send it to TerraCycle for recycling.
• Living Proof Recycling Program: To recycle all other Living Proof product packaging, including trial and sample sizes, participants are invited to visit the non-aerosol program page at www.terracycle.com/living-proof. When ready to ship their packaging waste, simply download a free shipping label, package the empty hair care packaging in the box of your choice and send it to TerraCycle for recycling.

  “We are proud to partner with TerraCycle,” said Living Proof Brand Marketing Director, Sarah Mountcastle Mitchell. “Living Proof is committed to solving the toughest beauty challenges with safe, cruelty-free innovations that don’t compromise our planet, and partnering with TerraCycle has helped us further develop this commitment.”   With every shipment sent to TerraCycle through either program, consumers can earn points that can be used for charitable gifts or converted to cash and donated to the non-profit, school or charitable organization of their choice. Both Living Proof recycling programs are open to any interested individual, school, office, or community organization.  

For more information, visit https://www.livingproof.com/sustainability or http://www.terracycle.com.