TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Keep America Beautiful program achieves 52% cigarette litter reduction in various communities

National nonprofit Keep America Beautiful's 2015 Cigarette Litter Prevention Program helped to achieve a 52% reduction in cigarette litter in the participating communities, marking a 4% increase over its 2014 outcome. Moving forward, the nonprofit will award 49 grants worth a total of $240,000 to downtown associations, park and recreation areas, and organizations to address litter and implement the program in their communities this year.