Motionsløber samler affald for at skaffe penge til Korsør Atletik og Motionsklub. KORSØR: Armene er i vejret hos motionsløberne i Korsør Atletik og Motionsklub, fordi 46-årige Tine Kold Gundersen har tilmeldt sig en indsamlingskonkurrence, der i bedste fald kan udløse 3000 kroner til klubben, hvis hun med hjælp fra sine medløbere og andre i Korsør vinder.

Le refuge SPA de Châteaubourg est régulièrement convié par le club Unesco du collège Malherbe pour parler de son action en faveur des animaux. Cette année, les membres de ce club ont choisi de se mobiliser pour soutenir financièrement le refuge. « Depuis la rentrée scolaire, ils collectent des emballages de gâteaux en plastique, à l'aide d'une poubelle spécifique placée au self et de trois autres dans la cour du collège, explique Marion Caillarec, l'adjointe gestionnaire. Deux gros colis envoyés la société Terracycle ont permis de récolter des points qui ont été convertis en euros. »

At TerraCycle, we have evaluated every type of consumer waste and have found that nothing is beyond recycling. Thanks to our many corporate partners, such as Colgate, Garnier and Brita, we have successfully recycled post-consumer product and packaging waste into new, wholly different products by deconstructing them into their component parts and giving the waste materials a second life.

At my company, TerraCycle, we wanted to know if it could also motivate people to reduce packaging waste. For years, we have used social media as a tool to help shift commonly held perceptions about product and packaging waste. Whether that means sharing pictures of “upcycled” art made with product packaging, promoting the sustainability efforts of a recent partner or sharing with our users intriguing “Eco-Facts” about their waste, social media sites like Facebook and Twitter have given us a variety of platforms (and access to different audiences) to inspire change and motivate people to recycle traditionally difficult-to-recycle waste streams.

Waste reduction efforts were in full force this past Earth Month. My company TerraCycle, for example, worked with our longtime partners at Tom’s of Maine to help support theLess Waste Challenge. Throughout April, we challenged individuals through social media to reduce one pound of waste from their lives per week.