高露洁30日携手超人气品牌代言人杨洋举办“微笑再造未来”环保发布会活动。据悉，此次活动由高露洁联合泰瑞环保举办，为了倡议环保，呼吁消费者将废旧的口腔产品包装回收，进行加工再造，转化为有价值的生活用品及材料。

Bausch + Lomb, a leading global eye health company, has launched a national recycling program to provide Americans with a responsible option for their otherwise non-recyclable contact lenses and blister packs. By partnering with recycling company TerraCycle to create the Bausch + Lomb ONE by ONE recycling program, Bausch + Lomb gives contact lens wearers the ability to recycle used Biotrue® ONEday brand contact lenses and blister packs, as well as lenses and packs from other Bausch + Lomb brands as well as all other contact lens brands. Contact lenses and blister packs are considered non-recyclable through municipal facilities mainly because they are too small to be captured by standard sorting machinery. Through the Bausch + Lomb ONE by ONE recycling program, contact lenses and blister packs are now 100% recyclable, providing a nationwide solution to prevent these items from entering the waste stream, at zero cost to the consumer. Once collected, contact lenses and blister packs are separated and cleaned. The metal layers of the blister packs are recycled separately, while the contact lenses and plastic blister pack components are melted into plastic that can be remolded to make recycled products. For every pound of accepted Biotrue® ONEday and other Bausch + Lomb brand packaging sent through this program a $1 donation will be made to Optometry Giving Sight, a global fundraising initiative that targets the prevention of blindness and impaired vision. “Bausch + Lomb is continuously striving to become a more environmentally sustainable company in order to preserve not only the well-being of our patients, but also of our environment,” says Guy Guglielmino, vice president of marketing, vision care, Bausch + Lomb. “With the launch of our Bausch + Lomb ONE by ONE recycling program, we are asking people to join us to take ONE small step each day to help the environment, so that together we can create a significant positive impact.” The Bausch + Lomb ONE by ONE recycling program is open to any interested individual, eye care professional or organization. To learn more about participating in the Bausch + Lomb ONE by ONE recycling program, please visit http://www.terracycle.com /bauschrecycles.

Mégot Zéro is a campaign headed by the Société pour l'action, l'éducation et la sensibilisation environnementale de Montréal (SAESEM) that would like to see fewer cigarette butts on our streets. They have partnered with the City of Montreal as well as TerraCycle to make this happen. The project began in June 2016 when cigarette butt receptacles were placed in busy thoroughfares such as downtown, the Village, and Old Montreal, all in the Ville-Marie borough, enabling smokers to have an alternative place to dispose their butts. The butts are then collected weekly and shipped to TerraCycle in Toronto (with whom A Greener Future also partners) where they are composted and recycled.   I had the chance to touch base with SAESEM’s project manager Myriam Plante via email who was able to give me more insight on the project and where it’s headed. When asked why she thinks throwing butts on the ground has become so acceptable, Ms. Plante answered that the problems related to cigarette butt litter are not discussed as often as they should be. She says that people start to feel bad when they learn about the toxicity of the butts and the harm that they can do to the environment. Therefore, besides providing public ashtrays for those who smoke, education is also an integral part of the project. SAESEM has spread the word of Mégot Zéro to the restaurants, shops, and citizens of the neighbourhoods where their ashtrays are located letting them know what the project is about. Surveys were also conducted after installation for feedback on the project. Since the project has been well received in the participating neighbourhoods, the ashtrays there will stay put with another borough ready to jump on board in 2017. They also have received extensive media coverage from news outlets such as the CBC, Huffington Post, CTV, and Radio-Canada which has helped get their message across to larger audiences. SAESEM has plans to expand next year by working with private organizations while continuing their partnership with the city. Since June, the organization has recovered 200,000 butts from both their public ashtrays and other collaborations.    Montreal is the third city in Canada to have a cigarette butt recycling project in place. The first two were in Toronto and Vancouver, the latter being the world’s first city to embark on such an endeavour. 

Cada año se generan 5,000 millones de toneladas de desechos en el mundo, de los cuales sólo el 20% es reciclable. El 80% restante termina en tiraderos como sucede la mayoría de las veces en México o son quemados y usados como combustibles en el caso de algunos países europeos. Dos dificultades mayores tiene el reciclaje tal y como está concebido ahora: se genera excesiva basura y la que se crea está compuesta por materiales demasiado complejos. Algunos envoltorios de alimentos contienen hasta 20 tipos de plástico diferentes. Así que por muy buena voluntad que tengamos los ciudadanos, la mayoría de lo que se tira no puede utilizarse de nuevo, a pesar de que creamos lo contrario. La iniciativa de un joven canadiense ha dado un giro a esta dinámica en los últimos años. Tom Szaky, alumno en la Universidad de Princeton, TerraCycle, Inc. empezó produciendo fertilizantes orgánicos mediante el embotellado de “excrementos licuados de lombrices” en botellas de refrescos usadas. Desde este comienzo poco prometedor, TerraCycle ha llegado a ser una de las empresas verdes de mayor crecimiento en el mundo. Hoy, TerraCycle es una reconocida compañía internacional de supra reciclaje y reciclaje que recolecta envolturas y productos difíciles de reciclar y los transforma en productos innovadores y económicos. TerraCycle está ampliamente reconocida como líder mundial en la recolección y reutilización de residuos post-consumidor no reciclable. Tom Szaky Este mes TerraCycle México está cumpliendo su 7° aniversario recolectando y reciclando basura alrededor de la república mexicana; dicho lo anterior dejamos un recordatorio de cómo podemos volvernos recolectores dentro del país y no solo contribuir a la mejor de nuestro ambiente también retribuir a otras asociaciones sin fines de lucro.

¿Cómo funciona?

La operación está organizada en programas, cada una de las cuales se centra en un producto en particular difícil de reciclar como envolturas de jabón, bolsas de pan, empaques de galletas, bolsas de botana, productos de cuidado bucal y envolturas de pan dulce. Estos desechos pueden recolectarse en cajas de cualquier tamaño para su recolección. TerraCycle paga todos los gastos de envío, una vez enviados los desechos a la empresa, el recolector suma dinero a una cuenta individual ($0.25 por empaque), que es donado a organizaciones filantrópicas, escuelas y programas comunitarios. La basura recolectada (envolturas, sobres, tubos, etc.) es convertida en carteras, monederos, estuches mochilas o bolsas, que son fabricados por terceros y comercializados por la compañía.

¿Cómo convertirse en un Recolector?

Varios equipos de recolección de residuos se han puesto a trabajar en los diferentes programas que TerraCycle (26,862 personas alrededor de México). La dinámica para comenzar es muy sencilla; se debe ingresar a la página www.terracycle.com.mx y escoger los programas de recolección que van desde bolsas de botana hasta productos de cuidado bucal, una vez realizado este paso se comienza con la recolección, los recolectores podrán ver por medio de la página los puntos que van ganando y de esta forma convertirlos en dinero para la organización de su elección. Una gran ventaja de estos programas es que los recolectores pueden dar de alta cualquier asociación sin fines de lucro, escuela o hasta iglesia de su comunidad para ver de una forma directa los beneficios de su donación. La Cantidad más reciente que se ha logrado donar son $409,936.74 pesos. Algunas de las asociaciones que se han visto beneficiadas son las siguientes:

1. APANICAL (Asociación de Padres de Niños con Cáncer y Leucemia)- Ubicada en Ciudad Juárez, Chihuahua, ha recibido $135,360 pesos.
2. Escuela Secundaria 20 Juan F. Escamilla- Recibió $22,999 pesos, esta escuela se localiza en Monterrey, Nuevo León.
3. Escuela Francisco I. Madero- En Mezquitic, Jalisco recibió $20,029 pesos. 4. Operación Sonrisa-En Zapopan, Jalisco recibió $16,185 pesos.

¿Y tú, te atreves a hacer algo por el medio ambiente?

TerraCycle empezó como una compañía de fertilizantes orgánicos y ha llegado a ser una de las más fuertes en productos ecológicos en el mundo. Tom tuvo el sueño de encontrar una nueva forma de ser responsables con el medio ambiente, beneficiar al planeta, a la gente y a su propio negocio. Las nuevas generaciones tienen mayor conciencia y preocupación por el uso y el futuro de los recursos naturales, sin embargo aún queda mucho camino por recorrer, y se vuelve necesario que la población mexicana ponga de su parte para hacer del planeta un lugar más sustentable. Si nosotros no comenzamos un cambio hoy, ¿quién lo hará?.

Dive Brief:

• A new study from Loyola University Chicago has found that cigarette butts are still the most common type of litter found at local beaches even though lakefront smoking has been banned since 2007, as reported by the Chicago Tribune.
• The study analyzed data from cleanup efforts that occurred between April and October from 2003 to 2014. During that time, more than 57,000 pieces of litter were counted at Ohio Street Beach and nearly 42% of that was cigarette butts. This data was similar to other beaches, though food-related waste was more predominant at some locations.
• This study also found that beaches had more litter in the fall than during the summer, a sign that municipal cleaning efforts are effective during summer months. Community groups and volunteers have been holding events to keep the beaches clean and catalog data on litter for 25 years.

Dive Insight: These results follow the recent news of a Rochester Institute of Technology study that found nearly 22 million pounds of plastic waste in the Great Lakes. Lake Michigan was estimated to have the highest amount of plastic and cities such as Chicago were found to be playing a role in contributing to this problem. Based on previous research about litter along Chicago's beaches on Lake Michigan, the overall amount of waste — including cigarette butts — may be decreasing, though far too much is still ending up in the water. As noted by one of the study's co-authors, cigarette butts or food-related waste are easy to pick up and this problem should not be too difficult to solve. The Alliance for the Great Lakes and Chicago Park District launched a pilot program earlier this year where smokers could "vote" for various questions by placing their cigarette butts in special receptacles. This concept has also proven popular in Baltimore and many other cities. TerraCycle's Cigarette Waste Recycling Program is facilitating the work in many of these cities and has reportedly processed more than 69 million tons of cigarette butt waste from thousands of locations so far. While the rate of smoking among U.S. adults continues to decline, these butts remain a small but toxic part of the waste stream that can be recycled if collected properly.

  TerraCycle's national programs repurpose and recycle non-recyclable waste materials, such as cigarette butts, snack packaging and beauty products, etc.   TerraCycle China joins Colgate-Palmolive Company in announcing the Colgate Oral Care National Recycling Program -- This is an inaugural recycling program created by TerraCycle and Colgate in China. These non-recyclable oral care products and packaging waste, can now be professionally recycled nationally. This program also offers volunteers the opportunity to participate in environmental protection and make their contribution through their actions. TerraCycle's national programs repurpose and recycle non-recyclable waste materials, such as cigarette butts, snack packaging and beauty products, etc. Local collection teams need to register on the TerraCycle website as members and sign up programs (Limited participating locations) of various waste streams, such as toothpaste packaging, toothbrushes, mouthwash bottles or floss containers. Participation is free and all shipping costs are paid. Recycling could be simple and easy. "We are excited to extend our recycling outreach through our local partnership with Colgate-Palmolive in China," said Tom Szaky, Founder and Global CEO of TerraCycle. "TerraCycle's recycling programs powerfully engage consumers, using contests and incentive schemes, in promoting awareness about reducing, upcycling and recycling. With Colgate's commitment and support, consumers are now empowered to cleanly and safely repurpose or recycle oral care products, like Colgate® toothpaste tubes and toothbrushes." "Colgate has been committed to supporting the communities we serve and to respecting the world around us." Said Arvind Sachdev, Vice President & General Manager, Colgate-Palmolive Greater China. "TerraCycle's recycling programs are great community initiatives that we are proud to partner in. They offer an innovative way for Colgate to support local communities and for consumers to positively impact the environment. Through this, consumers can now recycle oral care items that are not accepted in traditional recycling channels. Through encouraging consumers to practice recycling in this program, we believe we will communicate the program mission 'Smile Rebuilds Future' to more and more people." "This is part of a global partnership between Colgate and TerraCycle and has been successfully implemented across five countries. TerraCycle has started its operation in China in 2016." Said Connie Leung, General Manager-Greater China of TerraCycle. "There have been many dedicated environmental NGOs playing a leading role in guiding the community to sort and recycle, but there is still massive quantities of unrecyclable waste that are being sent to landfill and incineration each year. Now with this Recycling Program, there is a significant opportunity for collectors to put oral care waste to productive use and have a positive impact on our environment." 

Holiday travel may take a toll on your old suitcases, but don’t give up on them yet. With some creativity, they can still be useful.   Dear Recyclebank: What is the best way to dispose of, or repurpose, broken luggage? –Rachel G. Dear Rachel: Years of travelling can take a toll on your suitcases, no matter how well constructed they are. This wear and tear can become especially noticeable around the holidays — after numerous trips to see loved ones, you just may find yourself with an unusable bag that’s beyond repair. When your luggage is way past its expiration date and can’t be used at home anymore, it’s time to consider your recycling options. While you can’t throw a giant piece of luggage in your curbside recycling bin as-is, suitcases and other bags often contain useful material that can be recycled. Between fabric, metal zippers, plastic handles, and rubber wheels, different components can be given new life if properly separated. If you feel comfortable disassembling the separate parts, feel free to separate the bag into more easily recyclable bits. This route will take some research, though, as you’ll need to confirm that all the materials you salvage are accepted by your local facility, and in that form. If you’re not comfortable acting as a luggage surgeon, you may be able to recycle your suitcase without taking it apart first. Many cities have special curbside recycling pickup for large items, whether it’s a designated day set by the city or a date set by you, by contacting the handler directly. If this is an option in your area, it’s worth investigating. Another convenient way to send luggage in for recycling is to order the appropriate Zero Waste Box from TerraCycle. However, as this is a relatively expensive option, you may want to work with your friends and family to gather all of your old bags and fund a box purchase together. Of course, if you're luggage isn't unusable, consider donating it. Beyond Goodwill, you may want to look into donating to shelters, or check out Suitcases For Kids, which helps get suitcases to foster children, who may move often. And as you plan your travel, keep your eyes peeled — travel agencies sometimes run luggage drives, too.

泰瑞环保与高露洁一起宣布《高露洁口腔护理回收项目》正式启动。这是泰瑞环保跟高露洁一起在中国始创的全国回收项目，是中国第一个此类型的回收项目。此项目让这些通常属于不可回收的口腔护理产品和包装废品，现在也可以在全国各地回收，得到最适当的处理。同时也为志愿者提供机会身体力行，参与环保回收和对生态环境作出贡献。

泰瑞环保与高露洁一起宣布《高露洁口腔护理回收项目》正式启动。这是泰瑞环保跟高露洁一起在中国始创的全国回收项目，是中国第一个此类型的回收项目。此项目让这些通常属于不可回收的口腔护理产品和包装废品，现在也可以在全国各地回收，得到最适当的处理。同时也为志愿者提供机会身体力行，参与环保回收和对生态环境作出贡献。