Goodfellow Public School students are learning it pays to recycle. Literally. Three years ago, the school started an intricate recycling program through TerraCycle, which pays two cents for every plastic lunch snack container collected. The students must separate the cardboard from the plastic, and also recycle cereal bags and squeeze snack containers for products like applesauce. Now the school is in the running to win $3,200 through TerraCycle’s inaugural Collection Craze recycling contest. “We started the recycling club three years ago,” Grade 3 French Immersion teacher Alexandra Brand said. “All ages are in the club, but my students run it.”TerraCycle recycles and upcycles waste instead of incinerating or landfilling it. An example is purses made out of drinking box containers. The students give strict instructions to other classrooms for sorting the waste, which doesn’t go into the regular blue bins. “I really like doing the TerraCycle program. We go in front of other classes and tell them to put the cap onto their squeeze containers,” student Sam Takacs said. “Even the Grade 8s.” Charlie Matheson said if students forget to put the lid back on, fruit flies can gather. She also doesn't like it when people don't rinse their Schneider's Lunch Mate containers, leaving cheese or sauce behind. While it can be a smelly job, she enjoys the work. "I like doing TerraCycle because I'm helping to make the world a better place and raising money for the school," Donnell Richards said. In the three years of the program, the club has raised $456.18 from recycling. The club has donated $200 to Books with No Bounds, a charitable organization created by a 13-year-old Oakville girl to provide resources to First Nations communities. “The club decides where the money goes,” Brand said. “In social studies, we learned about early Canadian history, which is where the First Nations idea came from.” The rest of the money reimbursed goes to Goodfellow Public School, and the club can earmark where it's spent. The school has until May 31 to collect containers and public votes for the Collection Craze contest. Votes can be logged from the public at the TerraCycle website.

En la actualidad, empresas y corporaciones han comprendido que sus prácticas y actividades afectan al entorno ambiental con la emisión de gases tóxicos, mal manejo de residuos, contaminación del aire, etc. Sin embargo, algunas de ellas han aplicado estrategias para compensar el impacto de dichas afecciones como la disminución de emisiones peligrosas para la salud, la prevención de la contaminación y la concientización colectiva.

For green entrepreneur Tom Szaky, his interest in recycling started in college about 16 years ago—with worm poop and a few childhood friends. “We were growing up in Toronto. When we got into the universities we wanted to get into, we decided to start growing ‘certain plants’ in our basement,” he says. But when they couldn’t quite get those indoor plants to thrive, one of Szaky’s friends decided to try using one of nature’s great recyclers to jumpstart their efforts—worms. Specifically, he used their castings, the nutrient-rich recycled organic material that has passed through a worm’s body, as fertilizer. The plan worked. “That was the genesis. That was how our company began,” Szaky says. Thus, TerraCycle was born. They started small, selling liquid worm castings through companies like Walmart and Home Depot, but have since evolved, branching out from soda bottles and collecting many more former waste materials. The company’s in-house R&D department and laboratories then come up with closed loop systems for turning collected waste into something new. Today, TerraCycle has become a global leader in the recycling industry. “Since then we’ve had straight growth. We operate in 23 countries around the world, and we’ve had really good success,” Szaky says.   Across the world, their waste collection programs work for even the hardest to recycle items—think baby diapers and cigarette butts—keeping them out of landfills and oceans with innovative ways to reuse them, like turning them into tote bags or park benches. Although they do produce products, like flower planters made from crushed computers and fax machines, TerraCycle’s main focus is on the waste itself. A big part of how they do this is through partnerships with large and small companies, retailers, municipalities, and regular people. On a small scale, individuals can send their hard-to-recycle waste (like alkaline batteries or automotive parts) to TerraCycle for a fee, knowing their waste will be recycled into new products. Or, individuals can get involved in one of the company’s many free recycling programs sponsored by a company, organization, or municipality looking to reduce their environmental impact. Even the largest companies are getting onboard, Szaky says, knowing doing so will make their products and image that much greener and more attractive to an increasingly environmentally aware market. Organizations like Colgate, PepsiCo, and Brita are sponsoring collections that allow consumers to send in their spent products to be recycled for free. Municipal programs such as cigarette butt collection stations are also popping up in cities around the world, as are industrial waste solutions. As TerraCycle has evolved, it’s become known not only for its methods and products but also for its company culture. In the Trenton, New Jersey office, everything from walls to desks are made of reused and recycled materials, local graffiti artists redecorate the facility on a regular basis, and employees’ work lives have become something of a cult hit with their reality TV show, Human Resources. “Every aspect of our business echoes our mission,” Szaky says. “Whether it’s our physical office being made entirely of garbage or our belief in transparency, where not only our walls are transparent but the way our people interact is completely transparent.” Although the company has come far from selling worm poop in old soda bottles (and yes they do still offer their famous liquid fertilizers), their mission has remained the same—to solve the problem of waste no matter what it takes. gb&d: One of TerraCycle’s most prominent brand statements is about “solving for waste.” How are you doing that in ways other companies aren’t? Tom Szaky: We realized, after a few years building a multimillion dollar worm poop business, that if we focus only on the product as the hero, we won’t necessarily be able to solve for all types of garbage because it will take the very best types of garbage to make, effectively, the very best products. So we changed our model and refocused on the garbage as the hero. We built a business model around figuring out how to collect it and process it in a circular way, primarily focusing on things that are not typically recyclable. gb&d: As a green business owner, what is your biggest challenge? Szaky: It all has to do with making people care. We are trying to solve something—garbage—that goes out of sight, out of mind. We are asking a person to invest their time and money to be able to do something with it that’s significantly better but not nearly as simple. And that’s not necessarily easy. gb&d: How have you convinced the more than 63 million people who’ve participated in your collection programs to care? Szaky: It’s all about making it personal to the individual. Because the environment is such a broad topic, it’s sometimes very difficult for people to figure out what’s in it for them—whether that individual wants to fulfill their personal sustainability goals or something else. Many entrepreneurs, especially social entrepreneurs, they do the inverse. They go around saying, “Please, help me because it’s the right thing to do,” and that really just doesn’t go far. gb&d: What new TerraCycle developments are you most excited about? Szaky: Last month at the World Economic Forum, we launched the world’s first shampoo bottle with Head & Shoulders made from 25% ocean plastic. This is an interesting case study because ocean plastic is especially difficult to source and it’s expensive, more expensive than recycled plastics. And it’s less capable. This plastic has been floating in the ocean. It’s degraded. So why would P&G put a plastic into the world’s top shampoo brand that is both more expensive and turns their iconic white bottles into gray ones? The reason is that it will actually create value for them. Rather than investing capital in TV commercials or advertising, they’re investing in something like this. Now, if we just went to them and said, “Hey, guys, ocean plastic is a problem.” They’d say, “We agree, but we don’t see a business way to solve it.” Instead, we go in and say, “If you do something with ocean plastic, you can really win big against your competition.” gb&d: You’ve gone into countries like Mexico and Brazil and offered recycling programs with great success. How did you approach those markets? Szaky: We offer services no one ever offered. So when we go to places like Mexico or Brazil, or just recently China, there’s usually very, very big interest in that. The issue is getting someone to pay for it. In China, for example, Colgate is the company we work with who funds our ability to nationally collect and recycle toothpaste tubes. gb&d: How do you get these large corporations behind the idea? Szaky: It depends on the stakeholder. If it’s a consumer products company, what we pitch them is that by working with us you can make your waste nationally recyclable and that will allow you to increase your market share, win at retail, and beat the competition. With retailers as a stakeholder, and we work with about 100,000 retailers now on collecting waste at their stores, it’s more about how to drive foot traffic. But in each case, you’ll notice we don’t go in and say, “Do it because it’s the right thing to do” or “Do it for sustainability.” We say, “Do this because it will fulfill your key goals. It will help you grow your business.” If you can’t nail that, then you have to be able to demonstrate to them that not caring will cause the inverse of those benefits. And that’s the unlocking mechanism.

Environmentally responsible packaging and practices continue to evolve in light of a new generation of consumers and CEOs, material advances, increasing regulations, environmental concerns—and of course, streamlining the corporate supply chain budget. In today’s beauty world, as well as in many other industries, much of the emphasis is on the Millennial consumer—and perhaps rightly so, as their influence is powerful and their purchasing habits differ from those of previous generations. Their awareness and knowledge spreads rapidly due to social networks, and affects their behavior and preferences. A simple tweet can cause an astronomical effect—positive or negative.

Transformar esponjas de limpeza que iriam para o lixo em matéria para fabricar novos produtos, como pás, baldes, lixeiras e suportes de notebook, além de ajudar uma escola ou instituição sem fins lucrativos.

Recolecta- recicla – ayuda.

¿Alguna vez se han imaginado darle una segunda vida a la basura que producimos en nuestras casas y ayudar a otras personas mediante la recolección de ella? Probablemente muchos de ustedes ya lo hagan, rehusando envases de plástico y vidrio en accesorios del hogar o proyectos escolares. Sin embargo, cuando lean sobre esta gran iniciativa sé que seguramente querrán unirse a esta causa. TerraCycle es una empresa de origen estadounidense que se dedica a hacer donativos a diversas organizaciones sin fines de lucro mediante fondos obtenidos de la transformación  y reciclaje de desechos de uso diario. TerraCycle se ha vuelto un líder mundial en reciclaje ya que actualmente recicla desechos que ni siquiera se consideraban reciclables anteriormente. Bolsas de papas, cartones de jugo o leche, bolsas de pan, son algunos desechos con los que esta empresa hace upcycles como: mochilas, abrigos o lapiceras. Por otro lado, los desechos de plástico (envases de productos) son procesados y vueltos pellets para poder usarlos como materia prima en la hechura de: bancas, macetas, topes de estacionamiento entre otros. Todos pueden recolectar y enviar sus desechos a los distintos puntos de recolección,  dando de alta una cuenta sin costo en www.terracycle.com.mx donde podrán inscribirse a los diferentes programas de recolección como: reciclaje de botanas Sabritas, cuidado bucal Colgate, galletas Gamesa & Quaker, jabones Palmolive, entre otros. Actualmente TerraCycle está presente en EUA, México, Canadá, Brasil, Reino Unido entre otros países. Cada uno tiene diferentes programas de recolección patrocinados por marcas de distintas industrias como Garnier en el ámbito de belleza y cuidado personal; donde por medio de la recolección de sus envases de shampoo y acondicionadores o envases cosméticos se han llevado a cabo proyectos en parques comunitarios con bancas totalmente hechas a base del reciclaje de dichas botellas. Aquí en México se han hecho donativos a la Sierra Tarahumara en Chihuahua donde se implementó un programa de seguridad alimentaria para los habitantes indigenas que consistía en colocar huertos y granjas de autoconsumo para la comunidad. ¡Que increible! ¿No? Además puedes dar de alta alguna organización sin fines de lucro a la cual te gustaría que los donativos que generes de tus recolecciones llegaran. Yo se que la principal idea es dejar de consumir productos que contaminen a nuestro planeta y suplirlos por productos consientes con el medio ambiente, sin embargo, creo que la idea de reciclar los desechos (que probablemente muchas de las personas cercanas a nosotros consumen), me parece que puede ayudar a que poco a poco eliminemos la idea de basura y se genere el ciclo completo de las 3Rs. Yo ya empecé por crear mi cuenta. Actualmente, estoy inscrita a 2 programas de recolección y espero muy pronto tenerles noticia sobre la causa que vamos a apoyar con los fondos obtenidos de las recolecciones que haga. Los invito a que ustedes creen su cuenta y apoyen la causa que más les guste. Saludos a todos.

Nearly half of Americans do not recycle their beauty and personal care products, accounting for a significant amount of landfill waste. To make a positive impact on the planet, Garnier and DoSomething.org, the largest organization for young people and social change, have teamed up to launch Rinse, Recycle, Repeat, a national campaign and college campus competition to educate America’s youth about the importance of recycling beauty product #empties. To further drive social participation, Remi Cruz, a lifestyle personality and YouTuber known for her popular channels MissRemiAshten and RemLife, will serve as the face of Rinse, Recycle, Repeat, starring in a public service announcement about recycling her own beauty products. The goal of the campaign is to tap into the #empties social conversation and educate young people on the importance of bathroom recycling. The campaign will show them how recycling their beauty #empties can keep them out of landfills and be used to create green gardens within local communities. By rallying young people to recycle their #empties, Garnier hopes that this campaign will be able to divert a total of 10 million #empties from landfills by the end of 2017. To participate in the national Rinse, Recycle, Repeat campaign, individuals can: 1.    Sign up online at dosomething.org/rinse, decorate a bathroom recycling bin and share a picture with DoSomething.org on the “Prove It” page online or by texting RINSE to 38383 to be entered to win a $5,000 scholarship. 2.    Once the bin is filled with 10 pounds of beauty #empties, participants can print a free shipping label to send their #empties to TerraCycle to be responsibly recycled. To help spread the word, encourage friends and family to also recycle in the bathroom and join the #empties conversation, participants can share a photo of their recycling bins on Twitter by tagging @garnierUSA and using #empties and #RRRSweepstakes. On April 1, a competition kicked off on 50 college campuses nationwide to collect the most #empties. The college team that collects the most #empties will be rewarded with a garden for their  community, furnished by Garnier and TerraCycle.

泰瑞环保是具有全球领先优势的创新型公司 它针对难以回收循环利用的废品处理 实现消除浪费的目标 淳萃此次携手泰瑞环保 用爱填满空瓶 用零燃烧零填埋的方式把空瓶分解再造 让空瓶重获新生 变成孩子们的课桌椅 呵护他们的梦想

Maraetai Beach School has won a park bench made out of actual recycled oral care waste, as part of the 2016 Colgate Community Recycle Drive. From June to August last year, Colgate and global recycling and upcycling pioneers, TerraCycle, created the Community Recycle Drive to encourage New Zealand residents to recycle their used oral care items and raise funds for a local school, preschool, sporting club or community group. The Drive was part of the Oral Care Recycling Programme launched by Colgate and TerraCycle in October 2014, an initiative Maraetai Beach School is an active collector. Maraetai Beach School was one of the top six collectors in the Drive, collecting oral care waste such as toothbrushes, toothpaste tubes and mouthwash bottles. As part of their prize, the students were able to design their own park bench made of oral care waste. It is all part of the school's recyclign philosophy. Students are encouraged to recycle and look after the environment with initiatives such as beach clean-ups and tree-planting. The school curriculum integrates education on the local environment, and not only encourages respect for it, but also promote concepts such as sustainability and conservation. TerraCycle collects used toothbrushes, toothpaste tubes, dental floss containers and their affiliated non-recyclable packaging sent in from the Oral Care Recycling Programme. The products will then be recycled and can be turned into sustainable products such as park benches, watering cans and even playgrounds. This programme accepts any brand of used non-electric toothpaste tubes, toothbrushes, plastic toothbrush packaging, interdental brushes, wisps, pumps, stand up toothpaste bottles and all affiliated non-recyclable packaging. These items are typically not recyclable in council and municipal recycling programmes. By collecting these products and sending them to TerraCycle, collectors can also raise $0.02 per point collected which can be donated to their chosen school, charity or not-for-profit. Information about Oral Care Recycling programme: www.terracycle.co.nz/en-NZ/brigades/bsbf-schools With the recycled park bench are (from left) Maraetai Beach School students Meg McKenzie, Anya Worthington and Kyah Pratt.