TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

L'Oreal's ULTRA DOUX Brand Announces Partnership with TerraCycle(R)

Ultra DOUX is making greener strides. Ultra DOUX is proud to announce a partnership with TerraCycle, the global leader in recycling hard-to-recycle consumer waste, so it doesn't have to be landfilled or incinerated. Shidong Yan, director of Center for Environmental Education and Communications of Ministry of Environmental Protection, Zhenzhen Lan, L'Oreal (China) Co., Ltd. Vice President and Tom Szaky, TerraCycle founder and global CEO joined and attended the launch event. Ultra DOUX endorser Haoran Liu also joined to advocate the program.

欧莱雅淳萃与泰瑞环保宣布合作关系

淳萃的路越来越环保了。淳萃很荣幸宣布与泰瑞环保发展合作关系,开展洗发护发产品回收项目。泰瑞环保是发展最快的绿色公司之一,专注于收集消费后废品,尤其是难以回收废品,以将其从填埋场或焚烧厂中拯救出来。环保部宣教中心主任闫世东,欧莱雅(中国)有限公司副总裁兰珍珍以及泰瑞环保创始人及全球CEO汤姆·萨基参与发布活动。活动现场还请到淳萃呵护大使刘昊然,为大家介绍淳萃洗发护发产品回收项目。

This Girl Made Her NFP Boom by Picking up Litter Around Lakes

Rochelle Archibald is the founder and executive director at A Greener Future, an organization that is all about picking up junk for cleaner waterways and lakes.

Rochelle is the quintessential example of somebody who turned her hobby into a business or, in her case, a not-for-profit. Even on trips for work in her previous employment, Rochelle would spend her free time picking up litter and post the cleanup results on social media where she received support and encouragement. Eventually, when her work contract came to an end, Rochelle decided to follow her passion for cleaning up into an not-for-profit adventure instead. Soon enough, A Greener Future gained sponsors and became incorporated, growing well enough to gain cleanup projects in Portugal, Spain, The Bahamas, The United States and, of course, Canada. We’ve also created two flagship events that help define what A Greener Future is all about. We recently ran our third annual Butt Blitz, which is a Canada-wide cigarette butt cleanup. We have volunteer coordinators in cities coast to coast that rally volunteers to pick up butts, counting as they go, and then send them all into TerraCycle to be recycled. This year we picked up a staggering 186,000 cigarette butts and handed out 520 pocket ashtrays! By cleaning up butts already on the ground and raising awareness of the damage they cause we hope that eventually smokers will realize the environmental and health concerns related to cigarette butt litter.

Community: TerraCycle, with Tom Szaky

Tom Szaky is a man with a mission to eliminate waste. Parvati Magazine caught up with him this month to inquire about some of the innovative ways he collects and repurposes hard-to-recycle waste through his global company TerraCycle. Parvati Magazine: Individuals, schools and offices in 20 countries send TerraCycle their hard-to-recycle waste, and you have it made into cool stuff! At this time, which of your products are you excited about? Tom Szaky: I am excited about an announcement we recently made with Procter & Gamble to manufacture the world’s first recyclable shampoo bottle made from beach plastic, for the Head & Shoulders brand. The first bottles will be on store shelves in France in early summer. PMAG: You were 19 years old being laughed at and turned away as you pitched your business idea for worm-poop fertilizer in recycled bottles. What in your life prepared you to be the young man who kept persisting? TS: I think emigrating with my parents from Hungary when I was a child. After tremendous political instability, we went from Hungary to Belgium to the Netherlands and then to Canada where I grew up. My parents were respected physicians in Hungary but had to redo all of their training to practice medicine in Canada. In high school, some of my friends’ parents were entrepreneurs, starting with nothing but accomplishing amazing things. When I saw that, I felt like a whole new world was at my feet and knew I could drive my own success. PMAG: It seems that TerraCycle shines a light on hard-to-recycle waste. Have there been alternatives or packaging changes as a result? TS: There are companies, many of whom we work with, who are trying to be as responsible as possible about their packaging on the front and back end. I like being part of the discussion as to how we can affect change, either by finding a solution for a huge problem, like recycling cigarette butts, or giving consumers a way to be part of the solution, as with the Head & Shoulders shampoo bottle. Consumers can make a conscious decision to support the initiative by buying a bottle made with beach plastic and recycling it when it’s empty. PMAG: The more successful your business is, the better it is for the global community! What can you say about that? TS: I think it’s great. There are a lot of people out there who want to operate more sustainably, whether it’s corporately by making packaging changes on the front end and providing a way to recycle on the back end, or the people who recycle with us through their homes, schools and offices. PMAG: This seems like high-energy work. How do you find your personal rhythm among the ideas, people, meetings, juice wrappers and graffiti walls? TS: I’m a high-energy person! I love my job and coming to work and interacting with our staff and partners. Our offices are reflections of our people and our business and I think it helps stimulate creative thinking. PMAG: As we’re focusing on the value of laughter this month, can you tell us if you think laughter is important in the workplace and why? How do you foster laughter ringing through the halls of TerraCycle on any given day? TS: Laughter is definitely important in the workplace. The office can be a very intense environment and laughing at yourself and with your colleagues is helpful to relieve stress and generate camaraderie with your team.

Innovative Uses For Plastic Waste

3 Methods for Creating Ingenious Products From Recycled Plastic Plastic waste is a global catastrophe. The most recent data estimates that up to 12 million metric tons of plastic enter our oceans every year. And only about 10 percent of plastic worldwide is recycled through conventional channels. While it’s important to begin using less plastic, we still need to find ways to deal with our existing waste. The three companies below have created ground-breaking methods for turning plastic into products.

30 SIMPLE WAYS TO LEAD A MORE SUSTAINABLE LIFE

Following Earth Week, my children and I enjoyed doing plenty of fun activities that enabled hands-on learning about ways to be more green and the effects it will have on our planet. Recently, we sat together on a wobbly tree log in the middle of a local conservation trail where we have our daily walks, and then I remembered a quote that has always affected me but particularly in that moment as I sat watching my children collect rocks and sticks, basking in all the natural beauty:

We do not Inherit the Earth from our ancestors; we borrow It from our children.

Realizing that it really is less complicated than we may think to be more green, I’ve compiled a list of 30 simple ways to help lead a more sustainable lifestyle.  After all, every day should be Earth Day.

30 Simple Ways to Lead a More Sustainable Life

(#14) Buy recycled pencils for the kids.  Smencils (gourmet scented recycled pencils) is a favourite in our home.  TerraCycle®, a recycling program partnered with Staples Canada is also a fantastic initiative! They provide a second life for used writing instruments and all you need to do is save your used writing instruments and recycle them at your nearest Staples store.  Learn more here: https://www.terracycle.ca.