Created in partnership with TerraCycle, the recycling program works by encouraging consumers to drop off their empty chip packets to a variety of public collection locations across the country. Alternatively, consumers can also mail the packets directly to TerraCycle to help them be transformed into a variety of different items like fence posts, benches and much more.
Walkers have started a new recycling scheme in order to stop millions of empty crisp packets ending up in landfill after pressure from consumers. The company currently produces more than 7000 non-recyclable crisp packets every minute. However, from December there will be collection points for consumers to deposit any brand of crisp packet, or they can post them to the recycling firm TerraCycle. The packets will be cleaned, shredded and turned into small plastic pellets that will be used to make other plastic items.
Following a viral campaign that saw members of the public posting their empty crisp packets back to Walkers, the company has announced plans to launch a recycling scheme for the much-littered packaging. A petition was published last year on campaigns website 38 Degrees, asking the UK’s biggest crisp manufacturer to make its packets recyclable. Geraint Ashcroft, a 61-year-old retired teacher from Pontypridd in Wales, initiated the campaign that was shared on social media with the hashtag #PacketInWalkers.
Walkers has announced it will launch a nationwide recycling scheme for crisp packets. People will be able to drop the packets off at hundreds of public access collection points or post them for to TerraCycle for recycling. Packets will be cleaned, shredded and turned into small plastic pellets which will then be converted into useful plastic items such as benches and fence posts.
Walkers in partnership with
TerraCycle is creating the UK’s first nationwide recycling scheme for crisp packets. Public access collection points will be developed all around the country, encouraging people to either drop off their packets or alternatively post them for free in a box or envelope directly to TerraCycle for recycling.
The UK's biggest crisp brand Walkers has unveiled plans to launch a nationwide crisp packet recycling scheme, following months of consumer protests against its hard-to-recycle packaging. The company, which is a subsidiary of global food and beverage giant PepsiCo, has partnered with recycling firm TerraCycle to develop a method of recycling the packets. The method involves cleaning and shredding the metallised film, allowing it to be melted into small plastic pellets that can then be incorporated into products such as fence posts and furniture.
Walkers is set to launch the UK’s first nationwide recycling scheme for crisp packets. People will be encouraged to either drop off their packets at one of the hundreds of public access collection points that will be developed all around the country or alternatively post them for free in a box or envelope directly to TerraCycle for recycling.
Walkers has announced it is launching a recycling scheme for crisp packets following weeks of backlash from campaigners who had started posting their empty packets back to the manufacturer. The new scheme, in partnership with recycling firm TerraCycle, will launch in December and allows customers to drop off any type of crisp packet (it doesn’t have to be Walkers) to hundreds of collection points up and down the country.