For no cost to the participating restaurant, they are supplied with a Sidewalk Buttler receptacle, as well as materials needed to ship collected butts to TerraCycle, where they will be recycled. Cigarette filters can be turned into plastic pellets, and they can be turned into things like pallets and park benches. The organic materials left over are then composted by TerraCycle facilities.

But perhaps the biggest move forward is Loop, a new innovation from TerraCycle. The idea is simple: Durable, reusable packaging that you return through a milk man-inspired delivery and pick-up system. Corporations like P&G, Unilever, and The Body Shop have all signed onto the pilot program which launched just this week in New York, New Jersey, Washington D.C., Pennsylvania, and Maryland. “This is a huge step for brands to take towards more sustainable packaging,” TerraCycle's Teeter says, noting that she believes that this will be the future of consumption. It’s clear that the beauty industry needs to reform, and the sooner programs like this find success, the sooner it can, but it prompts a bigger question: how much time do we really have to figure this out before it’s too late to save the oceans?

But perhaps the biggest move forward is Loop, a new innovation from TerraCycle. The idea is simple: Durable, reusable packaging that you return through a milk man-inspired delivery and pick-up system. Corporations like P&G, Unilever, and The Body Shop have all signed onto the pilot program which launched just this week in New York, New Jersey, Washington D.C., Pennsylvania, and Maryland. “This is a huge step for brands to take towards more sustainable packaging,” TerraCycle's Teeter says, noting that she believes that this will be the future of consumption. It’s clear that the beauty industry needs to reform, and the sooner programs like this find success, the sooner it can, but it prompts a bigger question: how much time do we really have to figure this out before it’s too late to save the oceans?

A key pillar of the Garnier brand has always been rooted in all things natural. Working with Terracycle, Garnier provides a solution to personal care and beauty packaging waste. For the past eight years, in partnership with Terracycle, Garnier has helped to divert millions of beauty and personal care empties from landfills and upcycle them into useful materials so that they never have to go to waste, said the company. Once Garnier products are collected, the personal care and beauty packaging is separated by polymer type, cleaned and extruded into plastic pellets to make new recycled materials, which Garnier has used to build parks, playgrounds and gardens around the country.

“It all comes down to economics,” says Sarah Teeter, global project manager of recycling company TerraCycle. “Recyclers can only sustain themselves by recovering and recycling the things that are profitable.” That means that, ultimately, recycling is a business and, as of now, only clear and white plastic sells.

uer saber o que a Unilever, a P&G, a PepsiCo, a Gillette, a Nestlé e mais uma dúzia de outras marcas gigantes têm em comum? Todas elas se aliaram em nome da sustentabilidade. Em uma iniciativa liderada pela TerraCycle, essas empresas formaram uma coalizão para buscar trazer maior facilidade, conforto e acessibilidade ao consumo sustentável. Senhoras e senhores, conheçam a Loop!

Toy giant MGA Entertainment has made its L.O.L. Surprise! products easier to recycle with the launch of a free programme in partnership with TerraCycle. US consumers can sign up on the TerraCycle programme page and print a shipping label, which they can then affix to a box of L.O.L. Surprise! packaging and products and return…

Anthony Rossi, Vice President of Global Business development for international recycling company TerraCycle® announces he has been selected to speak at the Sustainable Brands global flagship conference SB’ 19 Detroit, scheduled to take place from June 3 – 6.

The program allows fans to send all L.O.L. Surprise! packaging and products directly to TerraCycle, which ensures items are properly disposed of and recycled. Fans can take part in the program by signing up online, printing a shipping label and shipping the items directly toTerraCycle. Once collected, the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products.