TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Posts with term TerraCycle X

Salvage firm will pay for your lolly wrappers

A fast-growing global company which salvages non-recyclable waste items and turns them into new products is about to be launched in New Zealand. TerraCycle, which was founded in 2001 and operates in 23 countries, will kick off in New Zealand today.
The business works with major brands to sponsor free collection programmes for rubbish such as cigarette butts, dirty nappies and chewing gum, which would otherwise end up in landfill.
A fast-growing global company which salvages non-recyclable waste items and turns them into new products is about to be launched in New Zealand. TerraCycle, which was founded in 2001 and operates in 23 countries, will kick off in New Zealand today. The business works with major brands around the world to sponsor free collection programmes for rubbish such as cigarette butts, dirty nappies and chewing gum, which would otherwise end up in landfill. Its New Zealand arm will focus on gathering confectionery wrappers by getting members of the public to send them to collection points by freepost. For every wrapper returned, TerraCycle will donate 2c to the school or charity of the collector's choice. Founder and chief executive Tom Szaky said launching TerraCycle in New Zealand was the first step in an aggressive expansion into the Asian region.
"New Zealand makes a lot of sense because the people have a deep care for the environment. It's somewhere we can build a good base from and then expand into other markets from there."
TerraCycle has partnered with Cadbury owner Mondelez, which is funding the local platform for collecting lolly wrappers from the public. Waste will be stored in a factory until there is enough to be sent on for cleaning and recycling into new products. TerraCycle provides the infrastructure but owns none of the manufacturing equipment. Mr Szaky, who is considered a world leader in eco-capitalism, said his sights were set on finding new partners in New Zealand who would take ownership of the different types of waste they produced. The 31-year old is visiting New Zealand next week and wants to spend his time meeting potential partners, including one in the tobacco industry "Our goal is to grow this programme to collect even more waste. It just gets bigger and bigger every year." TerraCycle typically works with 20 to 30 partners in each country. Brands that have signed up globally include Kraft Foods, Nestle, Mars and L'Oreal.

Tom Szaky, Founder & CEO, TerraCycle

Tom Szaky, Founder & CEO, Terracycle, spoke with us about the company's purpose to eliminate the idea of waste by making things that are non-recyclable, recyclable. Terracycle works with brands to create national collection points for each category of waste. The collected waste is either reused, upcycled or recycled. Terracycle gives items destined for the landfill a new lease of life through their circular solution.

Upcycling toothbrushes for Burning Man in Cali

Toothbrushes donated to the program through TerraCycle are being used as the building blocks for the disco ball art installation designed and constructed by Yarrow Mazzetti and Overkill (pictured above). If successful in gathering enough funding, it will be unveiled at the 2013 Burning Man festival at Black Rock Desert, Nevada.

’t Joppe start met het inzamelen van lege stiften en pennen

Op school en thuis worden veel lege stiften en pennen in de vuilnisbak gegooid. Het schijnt erg lastig te zijn om deze materialen te recyclen. Wij hebben ons daarom als school ingeschreven om mee te doen met de inzamelactie via terracycle. Terracycle zorgt ervoor dat deze materialen verwerkt worden tot bijvoor- beeld pennenbakken, gieters, emmers of stoeptegels. Wij vinden dit een hele mooie actie, want zo leren de kinderen dat er van afval mooie materialen gemaakt kunnen worden. In elk gebouw komt een doos te staan waar de lege stiften en pennen in gedaan kunnen worden. Denkt u hierbij aan: whiteboard pennen, viltstiften, markers, balpennen en fineliners. Dit gaat niet om potloden. In de bijgebouwen staat de doos beneden in het halletje. In het hoofdgebouw staat de doos in de hal onderaan de trap. Veel verzamelplezier en alvast bedankt!
page4image8168