TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

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L'Oreal's Garnier Brand Announces Exclusive Partnership With TerraCycle

Garnier is making greener strides. The L'Oreal-owned brand is proud to announce an exclusive partnership with TerraCycle, one of the fastest growing green companies specializing in making consumer products from post-consumer materials. Garnier is the first to provide such a comprehensive solution to personal care and beauty packaging waste anywhere in the world -- no small feat considering that personal care and beauty products account for 1/3 of all landfill waste.

Spring Shopping and Recycling Opportunities

For Earth Month this year, upcycler and recycler TerraCycle has teamed up with Office Depot, Sanford, and Old Navy to offer recycling opportunities to spring shoppers and re-use difficult-to-recycle materials. Old Navy will be collecting used flip-flops at all locations between April 22 – May 21. The flip-flops will be recycled into rubber for playgrounds and donated to four communities around the country.

Old Navy stores to recycle flip-flops

Beginning Friday, April 22, Old Navy stores including the Albany location at Heritage Mall will be collecting used flip-flops for recycling. The project, called Flip Flop Replay, will send the old footwear to TerraCycle, a company that  takes hard-to-recycle materials like tooth brushes, drink pouches and flip-flops and turns them into green products. Material from the flip-flops will be used in playgrounds around the country.

Garnier inks deal with TerraCycle

L'Oréal's Garnier brand has inked an exclusive partnership with TerraCycle, a company specializing in the collection and reuse of nonrecyclable post-consumer waste, to help reduce the amount of personal care and beauty packaging waste sent to landfills. To help support the partnership, a mobile marketing program kicks off in New York on April 11. Under the partnership, Garnier expects to collect millions of pieces of waste globally. Through the sponsorship of its worldwide Personal Care and Beauty Brigade — individuals or groups who sign up to participate — packaging will be collected and shipped to a TerraCycle facility.

Mildred student becomes eco-product design finalist

MILDRED — A 10-year-old Mildred student is showing Americans what they can do with their waste, by making it to the final four of a national eco-design competition with a product made from recyclable materials. Aniq Chunara, a fifth-grader at Mildred Elementary, used recyclable materials to create a light-up desk organizer in a process known as upcycling, where instead of recycling the products, he simply turned them into something else. The eco-product design contest, being run by Terracycle, accepted entries from schools across the United States up until March 28, and now it is down to members of the public to vote for their favorite, by no later than April 20.

Old Navy and Office Depot Collection Programs

The Old Navy and Office Depot locations in Murfreesboro have partnered with TerraCycle to run recycling collection drives for Earth Month. TerraCycle is an international upcycling and recycling company that encourages consumers to rethink waste and makes it easy to have a positive impact on the environment. From April 17-23, shoppers can bring in ten used pens, markers or mechanical pencils to Office Depot and receive a coupon towards new Sanford products (maker of Sharpie, Expo, PaperMate). According to a news release, the used writing instruments will be sent to TerraCycle to be recycled into new office products such as trash cans and desk organizers. Between April 22 and May 21, Old Navy shoppers can deposit their used flip flops in colorful collection bins found inside any Old Navy store. TerraCycle will then recycle the flip-flops into playgrounds which will be donated to communities around the country. By bringing in these hard-to-recycle products to their local stores, consumers help keep waste out of their community landfills. Schools and community groups in Murfreesboro and the surrounding communities can also get involved in TerraCycle's free upcycling fundraisers, which pay two cents for every piece of used packaging returned. Interested parties can learn more or sign up today at www.terracycle.net.

Recycling opportunities

TerraCycle, a recycling company, has partnered with Old Navy and Office Depot in the Murfreesboro area to run recycling collection drives for Earth Month this year. While setting out on spring shopping this April, readers can participate in nationwide recycling programs in their local community by bringing used pens and flip-flops to Office Depot and Old Navy locations, respectively. Starting April 22 and running through May 21, Old Navy shoppers can deposit their used flip-flops in colorful collection bins found inside any Old Navy store. TerraCycle will then recycle the flip-flops into playground material, which will be donated to communities around the country.

Garnier and TerraCycle to Offer Free Recycling for Beauty Packaging

Garnier is rolling out a paraben- and silicone-free shampoo and conditioner, called Pure Clean--just in time for Earth Day, go figure--but the big news here is that they're partnering with TerraCycle on a a href="http://www.terracycle.net/brigades/personal-care-and-beauty-brigade--2?locale=en-US">Personal Care and Beauty Brigade, a program to collect and recycle all personal care and beauty packaging at no cost to consumers--meaning the postage is pre-paid! The program kicks off tomorrow with the start of The Cleaner Greener Tour, a free event, which is open to the public, in Times Square on tomorrow, April 11th. You'll be able to recycle old beauty packaging, snag samples and spot an eco-celeb, or two.

Clif Bar Marks Ten Years of Sustainable Business Practices

They are constantly working to minimize their waste stream. These efforts inspired a partnership with TerraCycle in order to “upcycle” Clif Bar wrappers (with the exception of CLIF Kid Organic Twisted Fruit® and CLIF SHOT® foods).  TerraCycle sponsors their Wrapper Brigade to incentivize wrapper recycling.  So far they have recycled over 10 million wrappers and goods made from the recycled wrappers have helped raise over $30,000 for non-profit organizations.  In addition, all Clif Bar caddies are 100 percent shrink wrap free and made with 100 percent recycled (65 percent post-consumer) paperboard.