TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

My Internship at TerraCycle

TerraCycle Frito-Lay (Pepsico) Capri Sun (Kraft Foods) Walmart home depot Include USA
I posted in my first blog about some of the cool jobs and internships I have been fortunate to have. I wanted to take the time and talk about my most previous internship in the business development department at TerraCycle this past summer. I moved out to Trenton, New Jersey to work for a company that is simply eliminating the idea of waste. CEO Tom Szaky, from his book Revolution in a Bottle, says it best that “in looking at waste as an entirely modern, man-made idea, I stopped viewing garbage as garbage and instead slowly started to see it as a commodity.” The private company’s goal is to engage consumers and communities in the collection of non-recyclable waste, things that you ordinarily cannot throw away into a recycling bin. Through a collection process, or Brigade™, consumers can send in their used products to TerraCycle where they will transform the waste into eco-products. They also incentivize the collections by rewarding consumers with $0.02 per item to a charity or school of their choice. This is able to close an environmental loop for brand’s consumers, and help them realize that there is an end of life decision for all the products they are using. From corks, cameras, cell phones, any sort of packaging, pre-consumer waste, shoes, diapers, energy bars, pens to yogurt containers, TerraCycle handles them all. They are very proud to say that they have not yet encountered a form of waste in which they can’t handle. Also, the whole Trenton office is upcycled featured conference rooms made from bottle walls and reclaimed doors used for desks (the office was voted the “Coolest in America.”). Some of their more successful products can be found in Walmart and the Home Depot like the Capri Sun backpack and the garbage cans made from 1,500 Frito-Lay bags. Next time you’re at the grocery store, be sure to look at the back of a Capri Sun box!