TERRACYCLE NEWS
ELIMINATING THE IDEA OF WASTE®
amika Launches Recycling Program with TerraCycle
amika has introduced a free, national recycling program for its hair care packaging in partnership with international recycling leader TerraCycle.
In addition to disposing of the brand’s packaging (tubes, bottles, trigger heads, complex closures and tinted glass) in an environmentally conscious way, for each shipment of amika packaging waste sent to TerraCycle, recyclers will earn points that can be donated to a nonprofit, school or charitable organization of their choice. Once collected, the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products.
If you want to learn more about the TerraCycle program, click HERE.
"The launch of the amika Recycling Program represents a unique opportunity for consumers to divert waste from landfills," says TerraCycle founder and CEO Tom Szaky. "Together, we are making it simple to be a friend to the planet and have a positive impact on the environment for future generations."
amika: A Friend to Hair, A Friend to the Planet
TRENTON, NJ / AGILITYPR.NEWS / November 19, 2020 / amika Launches Free Recycling Program in U.S. and Makes Its Packaging Nationally Recyclable Through TerraCycle®
amika, a line of professional, cruelty-free haircare and tools for every hair type, has reinforced their commitment to go cleaner and greener by introducing a free, national recycling program for their hair care packaging, in partnership with international recycling leader TerraCycle. In addition to disposing of the brand’s packaging in an environmentally conscious way, for every shipment of amika packaging waste sent to TerraCycle, collectors earn points that can be donated to a non-profit, school or charitable organization of their choice.
“amika products were kind and clean before it was a thing. Cruelty-free, clean haircare formulations in recyclable packaging have guided our product innovations since the beginning,” shared Chelsea Riggs, amika’s Brand President. “What it means to be truly sustainable has evolved with new technologies, and we made a pledge to take steps in reducing our impact on the environment. Our vision is to eventually have fully closed-loop production of our packaging. By partnering with TerraCycle we can guarantee our product packaging will see a new life and not compromise our planet.”
Through the amika Recycling Program, consumers can now send in amika hair care packaging including tubes, bottles, trigger heads, complex closures, and tinted glass to be recycled for free. Participation is easy: sign up on the TerraCycle program page www.terracycle.com/amika and mail in the packaging waste using a prepaid shipping label. Once collected, the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products.
Great hair shouldn’t cost the earth is one of amika’s core beliefs. Through their recycling partnership with TerraCycle and by converting their plastic packaging to post-consumer recycled plastic by 2021, amika aims to reduce plastic waste and cut down on new plastic production.
“The launch of the amika Recycling Program represents a unique opportunity for consumers to divert waste from landfills.” said TerraCycle CEO and Founder, Tom Szaky. "Together, we are making it simple to be a friend to the planet and have a positive impact on the environment for future generations."
The amika Recycling Program is open to any interested individual, school, office, or community organization. For more information on TerraCycle’s recycling programs, visit www.terracycle.com.
ABOUT US
amika
A friend to hair, hairstylists, to her, him, them and you. The name amika means friend in them language Esperanto. Esperanto was an international language created with a specific purpose in mind: to unite the human race. The name “amika” is a symbol of our belief in the power of community and the beauty of diversity. Straight out of Brooklyn, where creativity and hustle are a way of life, we’re a collective of creatives, hairstylists, chemists, and product enthusiasts. We only make products that make us proud. Our highly effective haircare that has always been certified cruelty-free, formulated without sulfates, parabens, aluminum starch and over 1,300 questionable ingredients banned by the European Union. We create products to solve common hair concerns and our assortment includes 10 collections for every hair type, texture and style. All hair is welcome. Follow us on Instagram.
TerraCycle
TerraCycle is an innovative waste management company with a mission to eliminate the idea of waste. Operating nationally across 21 countries, TerraCycle partners with leading consumer product companies, retailers and cities to recycle products and packages, from dirty diapers to cigarette butts, that would otherwise end up being landfilled or incinerated. In addition, TerraCycle works with leading consumer product companies to integrate hard to recycle waste streams, such as ocean plastic, into their products and packaging. Its new division, Loop, is the first shopping system that gives consumers a way to shop for their favorite brands in durable, reusable packaging. TerraCycle has won over 200 awards for sustainability and has donated over $44 million to schools and charities since its founding more than 15 years ago and was named #10 in Fortune magazine’s list of 52 companies Changing the World. To learn more about TerraCycle or get involved in its recycling programs, please visit www.terracycle.com.
Swiffer and TerraCycle Partner to Launch the Swiffer Recycling Program Throughout Canada
Swiffer®, a pioneer in the Quick Clean category and used in more than 50 million households worldwide, has partnered with international recycling leader TerraCycle® to make their Swiffer Sweeper™, Duster and WetJet™ refills nationally recyclable. As an added incentive, for every shipment of Swiffer waste sent to TerraCycle through the Swiffer Recycling Program, collectors earn points that can be used for charity gifts or converted to cash and donated to the non-profit, school or charitable organization of their choice.
“We’re thrilled to launch the Swiffer Recycling program in Canada,” said Victòria Fornies Vivancos, Swiffer Canada Marketing Manager. “This is an important step toward creating sustainable solutions for Swiffer products.”
Through the Swiffer Recycling Program, consumers can now send in the following Swiffer cleaning products to be recycled for free:
en-CA/brigades/swiffer-ca-en and mail in the accepted waste using a prepaid shipping label. Once collected, the waste is broken down, separated by material and the plastics are cleaned and melted into hard plastic that can be remolded to make new recycled products.
“Cleaning our homes is an activity we all do without much thought, but this routine can generate a lot of overlooked waste,” said TerraCycle CEO and Founder, Tom Szaky. “By participating in the Swiffer Recycling Program, consumers can help keep both their personal spaces and our shared environment clean while being rewarded for every piece of waste they collect.”
The Swiffer Recycling Program is open to any interested individual, school, office, or community organization. For more information on TerraCycle’s recycling programs, visit www.terracycle.ca.
- Swiffer® Sweeper™ Wet Mopping Cloths
- Swiffer® Sweeper™ Dry Sweeping Cloths
- Swiffer® Sweeper™ Wet Heavy-Duty Mopping Cloths
- Swiffer® Sweeper™ Dry Heavy-Duty Sweeping Cloths
- Swiffer® Dusters™
- Swiffer® Heavy-Duty Dusters™
- Swiffer® WetJet™ Mopping pads
- Swiffer® WetJet™ Heavy-Duty Mopping pads
- Swiffer® WetJet™ Wood Mopping pads
ABOUT US
Swiffer®
In 1999, Swiffer made its debut and soon established itself as both a pioneer in the cleaning systems category and a pop culture icon. Swiffer products have starred on “Saturday Night Live,” have been featured in Hollywood blockbusters and have graced the cover of Rolling Stone. With the support of Swiffer fans around the world, Swiffer has built a family of distinctive products built smarter than traditional cleaning tools. Today, Swiffer® Sweeper, Swiffer® Sweeper Heavy Duty, Swiffer® SweeperVac®, Swiffer® WetJet®, Swiffer® Dusters®, Swiffer® 360° Dusters, Swiffer®Dusters Extender, Swiffer® Dust and Shine and Swiffer® Steamboost® are used in more than 50 million households worldwide and continue to revolutionize the way people clean.
TerraCycle
TerraCycle® is an innovative waste management company with a mission to eliminate the idea of waste. Operating nationally across 21 countries, TerraCycle partners with leading consumer product companies, retailers and cities to recycle products and packages, from dirty diapers to cigarette butts, that would otherwise end up being landfilled or incinerated. In addition, TerraCycle works with leading consumer product companies to integrate hard to recycle waste streams, such as ocean plastic, into their products and packaging. Its new division, Loop, is the first shopping system that gives consumers a way to shop for their favorite brands in durable, reusable packaging. TerraCycle has won over 200 awards for sustainability and has donated over $44 million to schools and charities since its founding more than 15 years ago and was named #10 in Fortune magazine’s list of 52 companies Changing the World. To learn more about TerraCycle or get involved in its recycling programs, please visit www.terracycle.ca.
CONTACTS
Sue Kauffman
sue.kauffman@terracycle.caTerraCycle Canada
Phone: +1 609.393.4252 x 3708 Mobile: +1 (908) 528-3937
LINKS
Communicators Can Show How Clients’ Products Benefit Society
Ten years ago, when I was a junior reporter in France, I was assigned to cover the then-burgeoning field of social entrepreneurship. I wrote stories for a radio show about a new kind of business people, whose goal wasn’t just to make money but also to improve society. Whenever I went to my editor with a new story idea, she would ask, “How is this company changing the world?” The founders of social businesses, from Patagonia’s Yvon Chouinard to TerraCycle’s Tom Szacky, all had ambitions to make an impact. In meetings, Patagonia doesn’t ask, “How do we sell more sweaters?” but “How do we sell less to waste less fabric?” TerraCycle doesn’t obsess about its bottom line, but instead focuses on making recycling easier for everyone. In the normal economy, companies like Apple, Google, Amazon and Uber have altered the way we live. Just like social enterprises, these companies were founded by visionaries with a desire to change the world. But they still measure success according to hard metrics such as user acquisition and retention — and of course, by almighty sales. Undeniably, tech has helped people during the COVID-19 pandemic. In a survey conducted by OpinionWay and JIN this past summer, we asked 1,000 U.S. consumers about their internet habits during the pandemic: 57 percent said they were using the internet more to follow the news, 52 percent to watch movies and TV series, 40 percent to communicate and 30 percent to shop. But our survey found that this digital transformation of American society comes with a slew of issues which, unless better taken into account by tech companies, will eventually create more defiance in society when we need the opposite: trust and collaboration. Tech adoption mirrors society’s race, gender and wealth gaps. Our survey found that people in the lowest income bracket were also the least likely to spend more time on the internet following the news (50 percent versus 65 percent for the highest income bracket) or communicating with others online (31 percent versus 47 percent). The research also found that 59 percent of men under 35 say they are more comfortable using the internet, compared to only 26 percent of women in the same age group. Social impact before profits? In our survey, we asked U.S. consumers to name a brand that has stood out for having done something especially well during the coronavirus pandemic. Amazon was named most often, by 6 percent of respondents, followed by a number of retailers such as Walmart and Target, and tech companies such as Zoom and Netflix. However, 27 percent of people surveyed weren’t able to name a brand at all. Consumers want more than merely product benefits from brands. In August 2019, 200 of America’s most influential CEOs gathered under the Business Roundtable banner to officially announce that the pursuit of profit was no longer the sole responsibility of their organizations. Annual reports now tend to focus on environmental and social impact before profitability, something that was unthinkable 10 years ago. As communications professionals, we know what will resonate with the public and what will not. We also have the power to sway brands to do the right thing. We can go beyond getting media coverage and help our clients become positive influences on the world. As communicators, let’s encourage clients to talk not just about how wonderful their products are, but also about how they are improving the world around them.
Recycling Program Addresses Personal Protective Equipment Waste
TOPICS:EasyPak ContainersPersonal Protective EquipmentRecyclingTerraCycle Regulated Waste
POSTED BY: RETROFIT MAGAZINE EDITOR NOVEMBER 18, 2020
Personal Protective Equipment (PPE) has proven crucial in stemming the tide of COVID-19 but this surge in production has led to littered PPE covering streets and literally flooding marine habitats. To address this separate unintended public health crisis as well as the threat PPE poses to the environment as plastic pollution, TerraCycle Regulated Waste’s line of EasyPak Containers, a recycling solution for single-use gloves and masks, is poised to help business owners make an impact in time for the holiday rush.
Designed as a recycling system for businesses in need of a turn-key solution for hazardous waste disposal, the PPE EasyPak Containers allow business owners or property managers to recycle used gloves and masks on-site, thereby allowing staff to responsibly dispose of their protective gear instead of littering this plastic waste in the environment-at-large.
To recycle Personal Protective Equipment waste, TerraCycle Regulated Waste offers the following EasyPak containers:
- Disposable Gloves EasyPak Box – to recycle vinyl, nitrile and latex gloves.
- Disposable Masks EasyPak Box – to recycle surgical and industrial face masks
- Safety Equipment and Protective Gear EasyPak Box – to recycle ear plugs, beard nets, hair nets, gloves, safety glasses, disposable garments and masks.
How to Dispose of and Recycle PPE
There is good news for fleets that care about safe disposal of PPE and the environment.
With the Covid-19 threat ongoing, an estimated 129 billion face masks and 65 billion plastic gloves are being produced every month. Although PPE has become indispensable to keep businesses and fleets operating, these items are not recyclable in typical bins and contribute to already crowded landfills.
And that's in the best scenario, when they're actually disposed of properly.
The problem is that this surge in production and protection has led to littered PPE covering job sites, streets, and literally flooding marine habitats.
To address this separate unintended public health crisis as well as the threat PPE poses to the environment as plastic pollution, a company called TerraCycle Regulated Waste has created a recycling solution for single-use gloves and masks.
Designed as a recycling system for businesses in need of a turnkey solution for hazardous waste disposal, the company's PPE EasyPak Containers allow business owners and managers to recycle used gloves and masks onsite, thereby allowing staff to responsibly dispose of their protective gear instead of littering the environment-at-large with plastic waste.
How to recycle PPE waste
TerraCycle Regulated Waste offers three types of containers:- Disposable Gloves EasyPak Box– to recycle vinyl, nitrile, and latex gloves;
- Disposable Masks EasyPak Box– to recycle surgical and industrial face masks; and
- Safety Equipment and Protective Gear EasyPak Box– to recycle ear plugs, gloves, safety glasses, masks, and even disposable garments.
TerraCycle Recycles PPE Waste
PPE EasyPak Containers are an easy-to-use recycling solution for single-use gloves and masks
November 18, 2020
- Disposable Gloves EasyPak Box – holds 45 pounds to recycle vinyl, nitrile, and latex gloves.
- Disposable Masks EasyPak Box – holds up to 25 pounds to recycle surgical and industrial face masks
- Safety Equipment and Protective Gear EasyPak Box – holds 45 pounds to recycle ear plugs, beard nets, hair nets, gloves, safety glasses, disposable garments, and masks.
Want to read more about recycling?
Click here for more environment-related facility management news.Bliss x TerraCycle Debut Recycling Program
Bliss skin care brand has partnered with TerraCycle for the Bliss Recycling Program in which consumers can send in expended personal care products and packaging to be recycled for free.
Previously: TerraCycle's Loop Expands to Full US Mainland
Consumers can sign up for the program and send in all Bliss products including flexible and rigid plastic, pumps, sprays, packets, pouches, tubes, jars and complex closures.
Once collected, the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products.
TerraCycle CEO and founder, Tom Szaky, said: “Through the launch of this recycling program, Bliss is achieving their goal of helping everyone experience unapologetic happiness by guiding consumers to focus not only on the wellness of the skin, but on the wellness of the planet."
Meri Baregamian, CEO of Bliss, said: “We know that our shoppers care not only about what they’re putting on their bodies, but also the implications their choices have on the environment and world around them. We are thrilled to be entering this partnership with TerraCycle to ensure that our products are not only efficacious, but environmentally friendly. This marks the first step in Bliss’ sustainability initiatives and we are excited to continue evolving our products to be cleaner and more sustainable.”
Tupperware to Join Circular Reuse Platform ‘Loop’ in 2021
Tupperware Brands has announced a partnership with TerraCycle’s circular reuse platform Loop, aimed at eliminating waste and improving the delivery, design, and features of products. This partnership is intended to launch in 2021, initially offering to consumers across the United States the ability to purchase products from consumer brands and retailers packaged in reusable Tupperware products.
Aligned in the collective mission to reduce waste through a circular recycling system, the collaboration will provide a new packaging offering for Loop while advancing Tupperware’s No Time to Waste initiative to significantly reduce single-use plastic and food waste by 2025. Tupperware says it is the first reusable plastic container brand partner for Loop, adding to the platform’s catalogue of reusable glass and metal containers. Loop’s brand partners will soon have the opportunity to access enhanced options to package, store, and ship products to US consumers through a collaboration with Tupperware.
Loop is a global reuse platform that partners with brands and retailers with the objective of shifting from a disposable to a durable supply chain where manufacturers own their packaging in the long term. In this model, consumers do not own the package, yet they own the product within. Products available on the Loop platform are packaged and shipped directly to consumers in a specially designed tote. Once used, products are retrieved through free at-home pickup, then cleaned, refilled and reused – creating a first-of-its-kind circular packaging system. In 2021, along with online shopping, Loop customers will be able to participate in Loop at its retail partners in-store locations.
In 2019, Tupperware announced its collaboration with SABIC, a petrochemical company, for the introduction of certified circular polymers into its product offerings. The collaboration with SABIC highlights the shared commitment by both companies to advance a more circular economy, where plastic waste and materials are used, reused, and repurposed to continue their lifecycle.