This year’s Halo Award-winning campaigns were:
Environmental Category
GOLD: Planting Seeds for Haiti’s Future: Timberland & Smallholder Farmers Alliance SILVER: Rinse, Recycle, Repeat: Garnier, TerraCycle & DoSomething.org
Nudging For Good (Sponsored by PRS IN VIVO)
GOLD: Nudging for Good: Ammunition & UNICEF Kid Power SILVER: Rinse, Recycle, Repeat: Garnier, TerraCycle & DoSomething.org
Consumers demand an ethical stance from beauty brands, and the latest focus is on product packaging... Garnier teamed up with
DoSomething.org and
TerraCycle to raise awareness on beauty product recycling.
"We partner with TerraCycle. Customers can request an envelope, for free, and they can send all their pouches to TerraCycle, where they get upcycled into other products. They could be made into building structures or chairs or toothbrushes. We are always actively working on ways to be more sustainable. Having the first 100 percent recyclable or compostable pouch—we’re still evaluating the available options—is something we’re in conversations on."
Tybee Clean Beach Volunteers is an organization made up of compassionate individuals who walk the beach in search of litter on a regular basis... Tybee Clean Beach Volunteers also recycle most of what they recover, either through municipal recycling or, for hard to recycle items such as cigarettes, straws, bottle caps, bits of broken plastic, and snack wrappers, with their partner Terracycle.
Tom Szaky --“TerraCycle's mission and global reputation attracts talent—people want their work to have purpose and we are a thriving, innovative, growing company. We’re making money ‘doing good.’ Our HR mission is to hire, retain and grow top talent through company culture, our entrepreneurial nature, hands-on training and benefits program.
Finally, 2015 nominee
Tom Szaky (bottom right), CEO of
TerraCycle, has partnered with Procter & Gamble to produce the world’s first recyclable shampoo bottle, made from 25% beach plastic.
TerraCycle, based in Trenton, New Jersey, offers programs to recycle so-called "hard-to-recycle" waste in partnership with companies around the world, including Barilla, Arm & Hammer, Febreze, Brita, Colgate, L'Occitane and many others.
"Some things are so easy to recycle. Some are such a pain," Migalla said. "These are the most work"... The last thing Migalla put in the garbage was broken glass, about two years ago. She's since learned she can send that to a recycling company in New Jersey called TerraCycle, she said.
When you’re looking for bathroom products (which, admittedly, can be a little overwhelming), I love
Tom’s of Maine. Not only do you know you are getting an amazing product, but their line is made using 100% naturally-derived ingredients and sustainable and responsible business practices. Their products are cruelty-free, natural, phthalate-free, and recyclable through
TerraCycle’s Natural Care Brigade.
Trenton, New Jersey headquartered TerraCycle takes non-recyclable pre-and post-consumer waste and turns it into raw materials to make new products. The enterprise has teamed up with luxury personal care brand L’ Occitane en Provence to give their consumers a free and easy way to recycle packaging.