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How the Plastic Free Movement Impacts Packaging and Product Design

Packaging and product design are integral to consumerism as we know it. Discover how the plastic-free movement is creating a shift in how products are displayed, made, and disposed of.

Every time you go into a retail or grocery store, you see food products or other items packaged in a way to appeal to the senses. Packaging is a way to differentiate one brand from another; it gives the customer a first impression of the product. Some packages are vibrant and bold, whereas others are neutral and muted. The design of the packaging is more than the aesthetics. It also encapsulates the brand message in a single product. How the Plastic Free Movement Impacts Packaging and Product Design — Packaging Trends Image via Ksw Photographer. At first glance, packaging is simply a means to present a specific product on the shelf. It’s opened once and then trashed or recycled. But what happens to the packaging when it has been discarded? That oh-so-carefully designed container ends up in landfills, oceans, and rivers, causing harm to surrounding wildlife and ecosystems. In fact, it’s estimated that around forty percent of all plastics produced is packaging. That’s more than the plastic created and used for building and construction! Surely, there’s a way to reduce package and plastic pollution while still appealing to consumers. How the Plastic Free Movement Impacts Packaging and Product Design — Plastic Contamination Image via Larina Marina. After being exposed to images and videos of wildlife harmed by plastics, consumers and business alike are stepping up to face plastic pollution. The up-and-coming plastic-free movement has gained momentum in making others aware of the effects of excessive plastic use. It has achieved so much traction that many businesses are changing how they approach product and packaging design in order to take more responsibility of how the product is being discarded.

What’s the Plastic-Free Movement All About?

This trending movement, also coined “zero waste” or “low waste,” is currently gaining traction. It’s catching everyone’s eyes due to viral images and videos showing wildlife and sea life harmed by the overconsumption of plastic. What was once a revolutionary material is now so heavily consumed that it’s wreaking havoc on our environment, due to its infinite lifespan. So, the goal of the plastic-free movement is to bring awareness to the amounts of plastic that is used on a daily basis. From straws to coffee cups to food packaging, plastic is everywhere. This durable yet flexible material is heavily embedded in most cultures worldwide; in some areas, you simply cannot escape plastic. How the Plastic Free Movement Impacts Packaging and Product Design — Escaping Plastic Image via maramorosz The good news is, there are many areas where plastic consumption can be reduced. More and more consumers are opting for reusable items over disposable items, including reusable water bottles, straws, produce bags, or grocery bags. While switching over to something as small as a reusable straw may not mean much, using one product over and over again instead of its single-use counterpart diverts a lot of plastic from landfills and oceans. How the Plastic Free Movement Impacts Packaging and Product Design — Reusable Products Image via Bogdan Sonjachnyj The plastic-free movement has become so well known that brands are stepping up their sustainability efforts, from the manufacturing to the disposal of a product. Many companies have changed their packaging to reduce plastic, switched to recycled or reusable materials, or ditched traditional packaging altogether.

The Rise of Package-Free Goods

In addition to the increasing trend of consumers opting for plastic-free goods, many are opting for package-free goods. Consumers can find package-free goods in the bulk sections of many grocery stores, in farmers markets, in specialty stores, or in zero waste-oriented stores. This concept forgoes the traditional packaging that most products would typically have, such as a label, container, or design component, thus eliminating the packaging design and experience altogether. How the Plastic Free Movement Impacts Packaging and Product Design — Package-Free Goods Image via Newman Studio. While typical packaging is used to lure customers to a specific products, more and more businesses are offering items without packaging in order to reduce total cost of goods and materials. Still, going package-free is not ideal for every product. Many items are required to have some sort of packaging component, such as oral hygiene products. Even though many products are unable to go package-free, the plastic-free movement has motivated many brands to think twice about their packaging and product design’s overall impact.

Companies That Are Reducing Their Products’ Impact

While many brands still have a lot of work to do in order to make their packaging and product more sustainable, there are quite a few companies that are doing it right. From creating thread from recycled plastics, to using only compostable materials, these businesses prioritize sustainability throughout the product’s lifecycle and advocate for making the world a cleaner place.

Adidas x Parley

In order to combat the heaping patches of ocean plastic, Adidas and Parley have collaborated to make athletic wear from recycled plastics. This collaboration effort tackles the increasing issue of littered plastics on beaches and coastlines while creating something new from trash. Many other brands have taken this approach of creating thread from plastic, including Rothy’sGirlfriend Collective, and Everlane.

Numi Tea

  Numi Tea is the gold standard for sustainability efforts. They live and breathe all things earth-friendly, from the teas and herbs they source all the way down to carbon offsetting projects. They also go above and beyond packaging efforts by using soy-based inks, compostable tea bags (most contain plastic!), implementing organic and fair trade practices, and working with local areas to ensure thriving communities.

Pela Case

Pela Case disrupts the phone case industry by using flax straw, instead of hard plastics or silicone, as the main component of their case material. The flax straw used in their phone cases provides a solution to the flax straw waste from harvesting flax seed oil, while also creating a fully compostable phone case.

Elate Cosmetics

  Rather than packaging cosmetics in hard to recycle plastics and mixed materials, Elate Cosmetics uses bamboo to make their packaging more sustainable. Bamboo is known to be a self-regenerating source of timber that relies on less water than other wood. The clean beauty brand also strives to reduce packaging costs by offering refillable palettes shipped in seed paper.

How Brands and Designers Can Implement Low-Waste Strategies

Businesses and designers have the ability to make a lasting impression in terms of sustainability. Just by making tweaks to packaging or by changing the material from virgin to post-consumer recycled content, brands can appeal to consumers while lessening their impact on the environment. How the Plastic Free Movement Impacts Packaging and Product Design — Low-Waste Strategies Image via Chaosamran_Studio.

Use Recycled or Post-Consumer Recycled Content Whenever Possible

Many products and packaging use virgin materials, whether it’s new plastic, paper, or metal. The amount of resources and processing needed to create new materials can do more harm than good to the environment. A great way to reduce waste and lessen the product’s impact is to source product materials from recycled or post-consumer recycled content(PCR). Give those recycled items a new life instead of using more resources.

Reduce Excessive and Unnecessary Packaging

There’s nothing worse than opening up a large container and seeing that the product takes up only a small portion of the packaging. Excessive or unnecessary packaging uses up more material than necessary. Drastically reduce packaging waste by thinking about “right sizing” packaging. Is there an element of the packaging that can be removed without affecting the overall branding? Carlsberg took initiative and noticed the endless amounts of plastic used in securing beverage six-packs. They then switched to the innovative Snap Pack to reduce waste, emissions, and harm to the environment.

Implement a Program to Responsibly Return or Dispose of Products

If package or product redesign is too monumental of a task, there are other ways to reduce your product’s impact. By participating with programs that responsibly recycle packaging, such as Terracycle, your business can ensure the product is disposed of properly. Another way to reduce packaging costs and impact is by engaging in a return scheme. Smaller businesses partake in a return system where the consumer pays for a deposit on the packaging, such as a growler or milk bottle, then returns the packaging to the business to be sterilized and sanitized for refill. In larger businesses, this can create logistical issues, but companies such as Loop are creating a new standard for returnable packaging.

Incorporate Reusable Packaging or Encourage Consumers to Reuse

Most packages are made to be thrown away or recycled once opened. Businesses can extend the lifecycle of the packaging alone by using materials that can be reused or upcycled. Glass, metal, cotton, or sturdy cardboard can often be reused to fit other needs, such as storage for food or personal items. When using reusable containers such as glass jars, encourage your consumers to reuse the packaging by showing them simple ways to upcycle the item.

Stick to a Single Packaging Material

Packaging that contains more than one type of material, or mixed materials, often make it more difficult to recycle. For instance, lining a cardboard box with a thin plastic window can reduce the probability of the package being recycled. By using only cardboard or any other easily recyclable materials, consumers can simply put the package in the recycling bin rather than having to separate all materials.

Celebrate Earth Day With These 15 Clean and Green Beauty Products

Earth Day is all about admiring and celebrating the beautiful things our planet has to offer — and many beauty companies are onboard. With April 22 approaching, we decided to round up some of our favorite new clean, green and sustainable hair, skin and makeup products to celebrate! These Are the Best Hair, Makeup and Skincare Products of 2019 There are tons of great picks that inhabit what it means to be eco-friendly without compromising efficacy. Because when it comes down to it, a cruelty-free and vegan formula is great, but it’s also got to work. So in honor of Earth Day, we gathered 15 products that fit the green-beauty mold and totally earn their spot on your beauty roster. Some of our favorite items are part of larger programs with proceeds that go to eco-friendly causes. For instance, John Legend teamed up with Kiehl’s for a limited-edition face mask that not only improves the appearance of pores but also doubles as a charitable donation. Proceeds up to $25,000 will go to the Earth Day Network’s Great Global Clean Up, which mobilizes volunteers to collect trash from green spaces, landscapes and waterways. Hair brand Garnier also takes part in a sustainability initiative, partnering with TerraCycle to reduce the carbon footprint. Not only do they prevent personal care waste from further filling landfills, but since 2011 they’ve diverted as much as 11.7 million empties and turned them into garden beds, park benches and lumber playgrounds. Youth to the People even came out with a special Earth Day edition of its cleanser housed in a large glass bottle was specifically made to be refilled and reused. Plus, the brand partnered with organizations to protect the plant to see that $1 from every purchase will go towards making our world a safer place. Then there’s just your basic clean formulas that are kinder to the planet that we just cannot get enough of. Keep scrolling to see our 15 favorite clean and green beauty picks for Earth Day!

What's Happening

Earth Day Celebration at SUNY Orange: 10 a.m.-2 p.m. April 25, 115 South St., Alumni Green (rain: Shepard Student Center), Middletown. Green events including student club displays, Ask-a-Master Gardener, 511Rideshare, CleanAirNY, SunCommon, TerraCycle, green career information, environmental and healthy-living organizations, campus clean-up, a plant sale and more. 341-4166,kirsten.gabrielsen@sunyorange.edu

Middleburg Looks to Recycle Razors

In its drive to become more environmentally friendly and sustainable, the Town of Middleburg has pushed to recycle cigarette butts and considered options to install an electric vehicle charging station. Now, it’s also looking to recycle used razors. The town’s Go Green Committee recently applied to be a part of TerraCycle’s Gillette Razor Recycling Program for residents to drop their used razor blades, of any brand, into a bin to be sent off and recycled into various plastic products and metal alloys that can be turned into new items like park benches and picnic tables. Councilman Peter Leonard-Morgan, the council liaison for the Go Green Committee, said he got the idea to apply for the program after wondering for years about the effects of razor blades in landfills. He said that TerraCycle, an international recycling company, could accept Middleburg into the program by the end of the month. If that happens, the company would send the town a razor recycling bin developed by it and Gillette to be placed in the town office entryway as early as the beginning of May. Once residents fill the bin with used razors, the town will seal it and send it to TerraCycle, which will send the town a new bin and melt the razors’ plastic and metal down for remanufacturing. “This is a really cool thing,” Leonard-Morgan said. For every shipment of used razors that weighs more than 15 pounds, TerraCycle will give the town a dollar per pound to donate to a nonprofit organization or school. Leonard-Morgan said the Town Council has yet to discuss which beneficiary to select. The environmentally-friendly initiative is one of a handful the town is already doing or considering. Middleburg last year was accepted into TerraCycle’s cigarette butt recycling program and installed 13 receptacles across town for people to dispose of their butts in an environmentally conscious way. The town continually ships off boxes full of butts to TerraCycle for recycling. The Town Council on April 25 could also vote to approve a partnership with ChargePoint to bring two electric vehicle charging ports to the town’s public parking lot off Liberty Street. During Middleburg’s April 27 participation in the DEA’s National Prescription Drug Take Back Day, the Police Department and Mothers Against Drunk Driving will also be collecting shoe donations, which the GotSneakers shoe recycling organization will send to impoverished communities in nations like Bolivia, Chile, El Salvador, Ghana, Haiti, Honduras, Nicaragua, Panama and Ukraine.

8 ways to be a green parent

While I think we should treat every day like it’s Earth Day, the official day to celebrate our planet is April 22. Here’s how I share my love for Mama Earth with my little one, Vienna, and ways that you can too! Read on for my best planet-friendly tips.

8 planet friendly tips for green parents

1. go plastic free.

I’m making a concerted effort to curb my family’s plastic use, and you can too. It always amazes me how these simple changes can make such a big difference. • Start packing your lunches and leftovers in food storage containers made of lightweight steel, bamboo, ceramic, glass or silicone instead of plastic (especially single-use plastics). • Bring your own water bottles and tumblers when you’re on the go to avoid using a single-use cup. This may mean being a bit more prepared, but it’s worth it. • Say “no” to plastic straws for cold drinks. • Bring your own bags to the supermarket and farmers’ markets. Don’t forget to bring bags for the produce and bulk section, too.

2. reuse and recycle.

• When purchasing packaged foods, be informed about what’s recyclable and what’s not. My daughter, Vienna, loves Love Child Organics’ purees, and we love knowing that the product we are purchasing can be recycled through TerraCycle. You can read more about Terracycle here. • At home, we also like to reuse glass bottles and jars for food storage.

3. use recycled materials for arts and crafts.

There are a million ways to create with boxes, cardboard tubes and egg cartons. Help repurpose “waste,” and even encourage your kids’ schools to do the same!

4. eliminate food waste by using whole foods

When I roast a chicken, for example, I’ll use up the leftover bones to make a delicious and nourishing broth. Or when I make juice, I’ll use the leftover pulp in a smoothie or freeze it and use it later. In situations where you don’t use the whole food (non-edible peels or leftover tea leaves, for example), make sure to compost!

5. make your own cleaning products.

Discover the magic of essential oils, baking soda, and lemon to create eco- and child-friendly all-purpose cleaning solutions. Chemicals used in conventional products can be harmful to our environment and ultimately come back to us through our drinking water and the food we eat. There’s a reason you see a skull and crossbones on many household cleaning supplies sold at the hardware or grocery store.

6. whenever possible, walk or cycle instead of driving.

We walk Vienna to and from school every day, and try to do most of our errands on foot. It’s a great way to spend quality time together and we always feel energized being outside. This leads me to my next point…

7. spend time outside (yes, even in the wintertime).

Going outside teaches kids to appreciate and love nature. Research shows the incredible benefits of spending time outdoors, including increasing the feel-good serotonin in our brains, alleviating stress and depression and boosting our energy!

8. shop second hand, and donate your gently worn clothing.

One of the bittersweet signs that your kid is getting bigger is seeing how quickly they outgrow their clothes. Babies and toddlers especially seem to need a new wardrobe every few months. Unfortunately, the stats on clothing waste are staggering: Canada itself contributes 12 million tons a year of textile waste dumped into North America’s landfills! Keep clothes out of the landfill by donating, selling or swapping gently used items, and buying from secondhand shops. Above all, remember that caring for Mama Earth doesn’t have to be time-consuming or complicated. Simply going to the park or enjoying a meal loaded with seasonal veggies is an amazing way to show your love for the planet!   Joy McCarthy is the Founder of Joyous Health, a Certified Holistic Nutritionist and best-selling author. A trusted nutrition expert, Joy has been featured in hundreds of publications both online and in print; and is a regular health expert on TV. Through her innate drive to inspire others, Joy has created numerous online programs and eBooks under JOYOUS U and is a faculty member at the Institute of Holistic Nutrition. Joy lives in Toronto with her husband Walker and their daughter Vienna

No-Packaging Skincare Products and 10 More Ways to Green Your Beauty Routine

  Photo credit: Patrick Fraser - Getty Images   Natural is no longer enough; you need beauty products that are sustainable. We scoured the globe for new ways to green your hair, skin, and makeup routine. Here, the eco-friendly innovations we're most excited about.  

Skincare Treasures From Trash

  In France, the prune d’Ente is as coveted as foie gras, but the pits of the famous dried plums are routinely discarded in the manufacturing process. Enter Tina Hedges, the Jamaican-born founder of LOLI Beauty skincare. “When we started the brand, one of my priorities was to find powerful skincare ingredients that could be repurposed from organic-food-supply waste,” she says. One of her success stories: LOLI’s Plum Elixir, which features the cold-pressed oil of the Ente plum pit; it’s a luxurious, antioxidant-rich moisturizer-from what used to end up in the garbage.  

A Greener Space to Shop

  In the Venn diagram of places beauty enthusiasts shop and places the sustainability crowd frequents, there wasn’t much overlap-until New York City’s Hudson Yards opened this spring. At the heart of the multibuilding complex is a cogeneration plant that recovers wasted heat to make the buildings 70 percent more energy efficient. Plus, nearly 10 million gallons of storm water a year will be collected from building roofs and public plazas to be filtered and reused. This green hub is also a chic shopping destination with beauty stores like Sephora, Kiehl’s, and the Body Shop. There’s even a vegan nail salon, Sundays, where you can slip on headphones and do a guided meditation while you get your manicure. Retail therapy just took on a whole new meaning.    

The New Oil That Saves Trees

  Creating chemical alternatives to plants may seem counterintuitive to the cause, but it’s often the most environmentally responsible option. Green startup C16 Biosciences has developed a lab-grown alternative to palm oil, a popular beauty-product ingredient that often comes from plantations that contribute to deforestation in places like Costa Rica and Indonesia. The biotech firm is relatively new, but representatives say they’re already working with a confidential group of cosmetic companies to replace the palm oil in their products. Green moral of the story: Sometimes saving the planet starts in the lab.  

Shampoo Bottles That Save Beaches

  Tidying up the earth’s coasts can be a dirty job: Environmental-advocacy nonprofit Ocean Conservancy claims it has collected more than 250 million pounds of beach pollution in the past 33 years. Now Herbal Essences is assisting with the task and putting the conservationists’ earth-conscious efforts to good use. In collaboration with TerraCycle, a global leader in recycling hard-to-repurpose materials, the brand has created new bottles-for its White Grapefruit & Mosa Mint, Argan Oil, and Coconut Milk collections-made with 25 percent plastic that has been collected from the coastlines in Canada, Panama, and other polluted spots around the world.  

Creamy Colors That Power Flowers

  Danish makeup artist Kirsten Kjaer Weis is known for her elegant, stunningly packaged line of cosmetics. She’s also an innovator who finds sustainability in the most uncommon places. Case in point: The beeswax in her velvety lipsticks and dewy blushes helps preserve a delicate ecosystem. The brand buys wax from Italian beekeepers, who cart their tiny charges to mountains on the border of France and Italy every summer to gather their nectar in biodynamic flower fields. The bees help pollinate the flowers, and the location ensures they aren’t exposed to any pesticides. Come winter, the harvest of the hives is used to create the rich, ultrapure wax that goes into those dreamy makeup compacts.  

Serums And Cleansers Made Without Water

  The new brand PWDR practices what founder Carrington Snyder calls BYOW, or bring your own water. “If you take water out of a skincare formula, you can take out a whole range of preservatives and emulsifiers, which often come from synthetic sources,” explains the California-based entrepreneur. “And many of those types of ingredients that aren’t good for you aren’t good for the earth either.” Another ecobonus? Powders are lighter than liquids, which cuts down on shipping weight, so less energy is used to transport them. The standout is a sophisticated serum made with concentrated extracts of hyaluronic acid, B vitamins, peptides, and floral extracts; just add water and it transforms into a silky emulsion in seconds.  

Products With Zero Packaging

  Lush Fresh Handmade Cosmetics bypasses the dilemma of packaging that contributes to landfill waste by selling “naked” skincare. After opening a packaging-free concept store in Milan last year, the company, which was founded in the United Kingdom, realized it was on to something and developed a collection of solid face oils, cleansers, masks, and moisturizers that are sold worldwide-without boxes or bottles.  

Carbon-Neutral Makeup From Vegetables

  Growing up in Mexico with a grandfather who was a medicine man and a mother who turned plants into makeup, Ere Perez was destined to start a holistic beauty line. And after she moved to Australia, that’s exactly what she did, creating a collection of botanical skincare and cosmetics that features all-natural colorants like beetroot and carrot extract. Her company also offsets all the greenhouse-gas emissions produced during its manufacturing process by purchasing credits to fund carbon-neutral energy initiatives. How’s this for a full-circle story: One project her company helps fund is a wind-energy farm in her native country.  

Recycled Bottles That Build Gardens

  You can’t guarantee the plastics you put in your recycling bin actually get recycled. (Some bottles, for example, are rejected by community processing plants if the labels aren’t easily removed.) But Garnier has a solution: Four years ago, it launched a program encouraging consumers to send their bathroom empties to TerraCycle to be cleaned, shredded, and ground into pellets that are turned into building materials. Now Garnier is using the 11 million bottles collected thus far to build garden beds, benches, signs, and trash bins for community gardens. The first green oasis opened in Miami this year, with more coming soon.  

Sheet Masks That Disappear

  Pick a more earth-friendly sheet mask and your self-care Sunday doesn’t have to be selfish. One option: the Body Shop’s Drops of Youth Concentrate Sheet Mask, which features babassu oil from Brazil. The mask is not just biodegradable but compostable too. Let it work its smoothing and plumping magic for 15 minutes, peel it off, then toss the sheet in your compost bin. Even if you use the bin at an organic community garden, you’re still good: The mask has been rigorously tested to ensure it disintegrates without leaving any trace metals or toxins that could affect plants or water.  

Wildcrafted Skincare

  There’s something romantic about the concept of products made from wild-grown and carefully harvested ingredients. And sustainable sourcing can lead to more potent ingredients too: Because wild plants have to fend off pests and survive in extreme climates without the help of pesticides or fertilizers, they may be richer in protective antioxidants than commercially grown versions. Alpyn Beauty uses a complex made with plants from the mountains of Wyoming to create its skin-brightening Plant Genius Survival Serum. And Shea Terra Organics puts tamanu nuts from Madagascar’s Vohibola Forest in its antiaging, skin-healing Tamanu Beauty Oil. Considering that commercial farming is responsible for 70 percent of the water used in the world, these products are truly a low-impact way to glow.

Guitar Center Partners Again with D'Addario for Earth Day String Recycling/Replacement Event at Locations Nationwide

WESTLAKE VILLAGE, Calif., April 18, 2019 /PRNewswire/ -- For the second year in a row, Guitar Center, the world's largest musical instrument retailer, is partnering with D'Addario for a special event in celebration of Earth Day. Over Earth Day weekend (Saturday, April 20, Sunday, April 21, and Monday, April 22) at Guitar Center locations nationwide, any musician bringing in a guitar for setup will receive complimentary D'Addario premium replacement strings – either NYXL or EXP Coated Acoustic strings – as part of the guitar tuneup, with the old strings being recycled. This event is part of D'Addario's Playback Recycling + Replacement Program, as well as Guitar Center's year-round string recycling initiative, which has seen more than two tons of strings recycled since the program's inception – approximately 3.37 million strings total.
These efforts are accomplished with the help of global recycling organization TerraCycle, which specializes in handling hard-to-recycle materials. As musical instrument strings are not recycled through municipal recycling programs, an estimated 1.5 million lbs. of instrument string metal is put into landfill each year – material that could be recycled thanks to specialized organizations like TerraCycle. "Last year's event was a resounding success, and we thank all who participated, as well as all those who have been turning to their local Guitar Center locations for recycling their used strings," stated Stacey Spencer, Guitar Center Director – Repairs & Rentals. "Recycling strings is the responsible choice, and we encourage all musicians to recycle whenever and wherever possible. We are looking forward to serving our customers with premium setup service and replacement strings throughout Earth Day weekend at our stores nationwide." About Guitar Center: Guitar Center is a leading retailer of musical instruments, lessons, repairs and rentals in the U.S. With nearly 300 stores across the U.S. and one of the top direct sales websites in the industry, Guitar Center has helped people make music for more than 50 years. Guitar Center also provides customers with various musician-based services, including Guitar Center Lessons, where musicians of all ages and skill levels can learn to play a variety of instruments in many music genres; GC Repairs, an on-site maintenance and repairs service; and GC Rentals, a program offering easy rentals of instruments and other sound reinforcement gear. Additionally, Guitar Center's sister brands include Music & Arts, which operates more than 200 stores specializing in band & orchestral instruments for sale and rental, serving teachers, band directors, college professors and students, and Musician's Friend, a leading direct marketer of musical instruments in the United States. For more information about Guitar Center, please visit www.guitarcenter.com. D'Addario & Company, Inc. D'Addario is the world's largest manufacturer of musical instrument accessories, marketed under several product brands: D'Addario Fretted, D'Addario Orchestral, D'Addario Woodwinds, Promark Drumsticks, Evans Drumheads, and Puresound Snare Wires. A family-owned and operated business with roots dating back to the 17th century, D'Addario now has over 1,100 employees worldwide, and manufactures 95% of its products in the U.S. while utilizing Toyota's Lean manufacturing principles. D'Addario musical accessories are distributed in 120 countries, serve more than 3,300 U.S. retailers, all major e-commerce sites, and are the preferred choice of musicians worldwide such as, Keith Urban, Zak Brown, Brandi Carlile, Dave Matthews, Gary Clark Jr., Chris Thile, Ry Cooder, Joe Satriani, Julia Fischer, Anderson .Paak, Kacey Musgraves and more.

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SOURCE Guitar Center

D'Addario's Commitment To Sustainability

FARMINGDALE, N.Y., April 18, 2019 /PRNewswire/ -- As the leading musical accessories brand in the world, D'Addario is passionate about manufacturing products that create positive change, both on stage and off. It's why, since the beginning, they've been committed to crafting the highest performing products with the lowest impact on the planet. CEO Jim D'Addario revolutionized the way guitar strings were packaged by coiling and packaging strings together in a single, recyclable Vapor Corrosion Inhibitor (VCI) bag. The result has reduced packaging waste by 75%, saving over 7 million pounds of paper. But that's just the start. Troubled by the lack of programs for recycling strings, D'Addario partnered with Terracycle, an organization that repurposes hard-to-cycle waste. Together, they formed Playback: the world's leading string recycling program. Since Playback's inception, D'Addario has recycled over 3 million strings through Restring & Recycle events hosted by music retailers across the country, recycling competitor strings, and rewarding D'Addario's loyalty members for participation.
But D'Addario's sustainability efforts go far beyond guitar strings. After D'Addario acquired Promark Drumsticks in 2011, research showed that the industry used 1,500 trees a day to produce sticks. D'Addario teamed up with the Tennessee Department of Agriculture Division of Forestry to create Play. Plant. Preserve., a landmark reforestation program that aims to replace every tree harvested for use in making drumsticks. For every pair of Promark sticks purchased, Promark provides seedlings to family-owned forests in Tennessee every year. Approximately 85,000 trees are planted each year and to date Play. Plant. Preserve. has planted 320,000 trees. D'Addario also extends its sustainability efforts throughout its offices by internally creating the Green Initiative, designed by following the LEED rating system. They've removed all plastic utensils, plates, and installed an energy efficient light and sensor system, in every D'Addario location around the world. Jim and everyone at D'Addario are relentlessly looking for more ways to minimize the impact their products have on the planet and to inspire the entire music industry to follow their lead and turn waste into worth. To learn more about D'Addario's sustainability efforts please reach out to Public Relations Strategist, Natalie Morrison. About D'Addario & Company Inc. D'Addario, the leading manufacturer of musical instrument accessories, featuring the following brands: D'Addario Fretted, D'Addario Orchestral, D'Addario Woodwinds, Promark Drumsticks, Evans Drumheads, and Puresound Snare Wires. D'Addario is distributed in 120 countries, serves more than 3,300 U.S. retailers, all major e-commerce sites, and are the preferred choice of musicians worldwide.  

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SOURCE D'Addario & Company, Inc.

Free Instrument Restring/Recycling Event Hosted by Tarpley Music (Lubbock)

 Local musicians are invited to attend a free recycle and restring event at Tarpley Music in Lubbock, TX on: Saturday, Apr 20, 2019 @ 10:00AM - 6:00PM Sponsored by D’Addario and TerraCycle, musicians can bring any old instrument strings for recycling and get their electric or acoustic guitars restrung with D’Addario NYXL or Nickel Bronze Acoustic strings. Old strings collected during the event will be recycled through Playback, D’Addario’s free, national recycling program.

Russo Music Hosting Free Event for Musicians

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Local musicians are invited to attend a free recycle and restring event at Russo Music in Asbury Park on April 22 from 5 to 8 p.m. Sponsored by D’Addario and international recycling company TerraCycle, musicians can bring any old instrument strings for recycling and get their electric or acoustic guitars restrung with D’Addario NYXL or Nickel Bronze Acoustic strings. Old strings collected during the event will be recycled through Playback, D’Addario’s free, national recycling program. The team at Russo Music is committed to accommodating musicians of all levels, backgrounds and groups. They curate the finest of instruments and accessories, from popular brands or “ambitious boutiques” and seek the highest quality while ensuring there is something for every budget and taste. In fact, all instruments go through a quality-test before being put on the shelves and being sold. The team of experts are always available for personal service as well as repairs. Each year, Russo Music fixes thousands of instruments in areas near and far, paying an ode to their commitment towards communities who are close by or far away. Playback is the world’s first instrument string recycling program, launched through a partnership between D’Addario and innovative recycling company, TerraCycle. The program is a part of D’Addario’s Players Circle loyalty program and allows registered users to recycle their used strings in exchange for extra Players Circle points. Musicians attending the recycle and restring events will receive a code at the event, redeemable for extra Players Circle points. Points can be used towards merchandise or donated to the D’Addario Foundation, the company’s nonprofit organization supporting music education in underserved communities. “We’re thrilled to have found a recycling solution for our instrument string waste thanks to the partnership between D’Addario and TerraCycle.” says store representative, Scott Engel. “We can now make sure that our collected instrument strings are properly disposed regardless of the brand, allowing us to do what we love while minimizing our footprint on the environment.” D’Addario has been consistently committed to the environment, working to reduce their company’s packaging waste and use the most environmentally responsible packaging available on the market. Their partnership with TerraCycle allows them to further reinforce their role as an environmental leader in the music industry. TerraCycle is a global leader in recycling typically non-recyclable waste, working with companies to implement recycling initiatives and finding solutions for materials otherwise destined for landfill. For more information on the recycle and restring event, please contact Russo Music Asbury Park at (732) 455-8397.