BIC, el gran fabricante mundial de bolígrafos, y la compañía pionera de reciclaje TerraCycle se han asociado para poner en marcha un programa de recogida de bolígrafos en los lugares donde éstos más se utilizan: colegios, universidades y empresas.
Zum ersten Mal können in Deutschland dank eines neuen Sammelprogramms leere Schreibgeräte und Korrekturmittel aller Marken recycelt werden. Durch die Teilnahme von Schulen, Kindergärten und Kindertagesstätten in Niedersachsen wird der Umweltschutz auf einfache Art und Weise in den Unterricht und Alltag der Kinder eingebunden. Das Programm ist kostenlos für alle teilnehmenden Bildungseinrichtungen. Teilnehmer können Ihre leeren Schreibgeräte und Korrekturmittel portofrei einschicken Eintrag erstellt am 19.04.2011
Isso porque o processo de reciclagem é mais complexo e menos rentável, já que exige a separação dos dois materiais. De olho nesse mercado, há nove anos surgiu nos Estados Unidos a TerraCycle, que trabalha não apenas os aspectos ambientais, mas também sociais. Segundo Patrícia Gomes Augustim, responsável pela gestão dos programas de brigada da empresa, a TerraCycle atua em oito países, inclusive no Brasil.
"Ela aposta no chamado 'upcycle', palavra em inglês que traduz a ideia de reaproveitamento e transformação do resíduo em outro produto, sem a necessidade de transformações físicas e químicas da reciclagem." Isso significa que os resíduos - como embalagens de suco em pó e de chocolate, por exemplo, podem ser transformados em diversos produtos.
As embalagens serão coletadas pelos distribuidores da Intervet/Schering - Plough Animal Health e serão entregues à TerraCycle que confeccionará produtos (brindes) que serão utilizados nas próprias clínicas veterinárias.
In partnership with the TerraCycle company (terracycle.net), we’re launching the first retail-sponsored flip flop recycling program starting Earth Day (Fri 4/22). Customers can bring in old flip flops and we’ll recycle them by turning them into children’s playgrounds.
As an
Earth Day promotion,
Office Depot and
Old Navy will be taking used pens and old flip-flops, respectively, to be recycled into trash cans, desk organizers and playgrounds.
Through Saturday, shoppers can bring in 10 used pens, markers or mechanical pencils to Office Depot and receive a coupon toward new
Sanford products such as
Sharpie,
Expo or
PaperMate.
And from Friday, which is Earth Day, to May 21, Old Navy shoppers can deposit their used flip-flops in collection bins at stores.
New Jersey-based
Terra-Cycle will recycle the used items. Several schools and community groups in Charleston are involved in TerraCycle's free recycling fundraisers, which pay two cents for every piece of used packaging returned. Learn more at
www.terracyle.net.
Solo Cup Company announced it is joining forces with TerraCycle®, Inc. to recycle its Solo Squared® party cups. Through the Solo Cup Brigade <http://topics.sacbee.com/Brigade/> ®, individuals, schools and non-profits can collect used Solo Squared plastic cups and return them to TerraCycle where they will be recycled into plastic that will be used to make other items such as equipment for playgrounds, park benches and outdoor furniture.
Recycle: Bring used writing instruments, regardless of brand, to Office Depot at 4297 Meridian St. in Bellingham. They will be sent to TerraCycle Inc. and turned into new office-supply products such as trash cans and desk organizers. The collection runs through Saturday, April 23. People who bring in 10 pens, pencils or markers will receive a coupon toward a new product from Sanford, a pen company.
Solo Cup Company announced it is joining forces with TerraCycle(R), Inc. to recycle its Solo Squared(R) party cups. Through the Solo Cup Brigade(R), individuals, schools and non-profits can collect used Solo Squared plastic cups and return them to TerraCycle where they will be recycled into plastic that will be used to make other items such as equipment for playgrounds, park benches and outdoor furniture.
