T.L. Rodes Elementary joins hands with TerraCycle, Inc.
TerraCycle
Include USA
drink pouch brigade
Honest Kids (shown in graphic)
Capri Sun (Kraft) (shown in graphic)
T.L. Rodes Elementary School won on the third level of a recy- cling contest last month. The school provided TerraCycle Inc. with 40,000 Capri Sun pouches. The corporation in exchange will congratulate T.L. Rodes with a vinyl banner, 50 TerraCycle wrist- bands and over $1,200.
Where will the money go that the school will receive? “Rebecca Reeves, a teacher at T.L. Rodes, says that no definite decisions have been made about what the money will be used for, but she thinks that at least part of it will be used to add some equipment to the play ground.” Rachel Zuckerman, TerraCy-cle Inc. representative, said.
The Drink Pouch Brigade® is a free recy-cling program that re-wards people for collect-
ing and sending their waste to TerraCycle to be recycled or up- cycled. The Milestone Program began in September 2013, when Capri Sun added prizes for col- lecting certain amounts. Now, in addition to the money they earn for each piece of waste collected, participants can win prizes made from recycled drink pouches, such as park benches, recycling bins, a play- ground and other fun rewards.
An esti- mated 78,236 col- lection loca- tions are involved in The Drink Brigade, in- cluding schools, homes, etc. In addition, the Brigade has raised $4,135,046, thus far. TerraCycle has been collecting drink pouch- es for several years; since 2007, a total of 214,998,780 drink pouches have been reported. “Hopefully, T.L. Rodes will continue to participate every year and receive an even higher level next time,” Rachel said.
TerraCycle Inc. is an interna- tional up-cycling and recycling company that takes difficult-to- recycle-packaging and turns it into affordable, innovative prod- ucts.
Founded in 2001, TerraCycle is the world’s leader in the collec- tion and reuse of non-recyclable post-consumer waste. TerraCycle works with more than 30 major brands in the U.S. and around the world to collect used packaging and products that would other- wise be destined for landfills.
It repurposes that waste into new, innovative materials and products that are available online and through major retailers. The waste is collected through Ter- raCycle’s Brigade programs, which are free fund-raisers that pay for every piece of waste col- lected and returned. Capri Sun Milestone Hit The Inquisitor 6-27-14
