RECYCLING entrepreneur Tom Szaky is stubbing out the world's cigarette problem - one butt at a time. The 30-year-old who dropped out of Princeton University to start his innovative company TerraCycle in New Jersey, said there's no such thing as rubbish, even when you're talking about the contents of ashtrays.

TerraCycle's goal is singular: To solve the problem of waste. We have not taken positions on the products that we collect, similar to how recycling companies accept products of any brand that fit their capacity to recycle. But here's where it gets interesting—We've been approached by a tobacco company to collect and turn cigarette butts into new eco-friendly products. What do you think? Is doing business with a cigarette company any different than any of the other companies whose waste we collect? Or is this somehow different? If so, how?