embalagens da Natura foram destinados para reciclagem (...) Outras ações realizadas incluem o programa de logística reversa que já coletou mais de 20 toneladas de embalagens em parceria com a TerraCycle...
Well, we are super stoked to have been able to team up with
Tom’s Of Maine (I’m a member of their
Goodness Circle, remember) and
TerraCycle, an incredible company that collects unwanted waste products (ie trash) and turns them into awesome new, usable items. Working together like this last year,
Tom’s and TerraCycle kept 11,000 pounds of personal care packaging out of landfills, and that’s just the beginning (
learn more here).
Earth Day is in April and this special day always reminds me to step up my game when it comes to being environmentally conscious. A simple and easy way to be green is to buy products produced by responsible and sustainable brands like Tom’s of Maine. Since it’s creation in 2012, participants in the Tom’s of Maine Natural Care Brigade®with TerraCycle® have kept more than 295,000 pieces of waste out of landfills.
Focus on Ways to Reduce Waste
Reducing your waste by choosing products that have minimal, or no, packaging can be difficult – if not impossible at times. TerraCycle brigades are one great way to reduce waste from product packaging
Under new “brigade,” Tom’s will accept a range of personal care product packaging, regardless of brand. New initiative launches with a sweepstakes competition. Tom’s of Maine, a provider of natural oral and personal care products, has partnered with recycler/upcycler
TerraCycle to give a second life to product packaging with the launch of the
Tom’s of Maine Natural Care Brigade®. In keeping with the Tom’s of Maine stewardship model, this free collection program enables consumers to keep packaging from all Tom’s of Maine products and other brands out of landfills. To celebrate the launch, the company has announced the
Tom’s of Maine Less in Landfills Sweepstakes,through which Brigade participants can earn $1,000 for the nonprofit or school of their choice.
The Tom’s of Maine Natural Care Brigade accepts toothpaste tubes and caps, mouthwash bottles and caps, deodorant/antiperspirant containers, plastic soap wrappers, and floss containers, regardless of brand. For each piece of packaging collected and sent in, the collector earns points that can be put toward charity gifts or converted to cash and paid to any school or nonprofit organization. Any individual, family, group or school can join for free, and all shipping costs are pre-paid.
Through the Less in Landfills Sweepstakes, Tom’s of Maine Natural Care Brigade leaders have up to three chances to earn even more money for their school or charity. Until Nov. 30, 2012, each shipment from a brigade location will count as an entry into the sweepstakes to win $1,000, with a maximum three entries per brigade location.
Tom’s of Maine is constantly working to reduce its waste stream in Maine and in communities across the country. For example, all Tom's of Maine deodorant sticks are made of a single plastic that can be recycled from canister to cap—a first of its kind in the industry, says Tom’s—and all product boxes are made of recycled/recyclable paperboard.
