As part of the Recycle & Be Rewarded program, Kiehl’s sends shipments of their collected product containers to TerraCycle on a weekly basis, where they are then recycled into new products.

Through its free Brigade recycling programs, TerraCycle has diverted more than 2.5 billion pieces of trash from going to the landfill and, with its partners, donated more than $7 million to charity

“Encouraging customers to bring in their empty Kiehl’s bottles in return for free products has proved to be very successful, collecting over 1 million bottles since 2009! That said, collecting the items is only half the battle. TerraCycle has been an incredibly valuable partner to us. We’re thrilled that they’re able to upcycle and recycle Kiehl’s empty containers and repurpose waste into innovative products. Since 2009, Kiehl’s has collected and recycled over 1.3 million bottles.”