In a nutshell, TerraCycle addresses our landfill problem by converting non-recyclable or hard-to-recycle waste into new products or materials. This, I knew before seeing Tom’s presentation, but it wasn’t until after hearing Tom’s full story that I walked away with that warm fuzzy feeling, totally smitten with the irresistibility of TerraCycle’s business model.
TerraCycle is an international upcycling and recycling company that collects difficult-to-recycle packaging and products and repurposes the material into affordable, innovative products.
With our TerraCycle brigade, we really wanted to help him out and get some great new equipment that he could use to engage the kids even more, keeping them active as part of developing a healthy lifestyle. We also just really wanted to be able to give something fun to the kids! So we got right to work. We worked things out with the principal. Beth and I put together a collection box for the pouch drinks. We wrapped it in silver wrapping paper so that it even sort of looks like a big pouch drink! We taped some different brands of pouch drinks, including Capri Sun, to the top so that students would know what to put inside.
Sometimes, the best things in life fall into your lap and are earned at the same time. You may recall me talking about starting a TerraCycle Brigade with a local school a while back. Fast forward a couple of months and those kids really did their part in saving their drink pouches and toothbrushes to recycle in my
DIY Monster Recycling bins. And of course they were rewarded, big time. Not just with worms!
It’s been a while since I talked about the
Terracycle Brigade with Capri Sun that we are doing at the school my husband teaches at. It turned out it would work better if we had the entire school collecting drink pouches instead of the wide variety of products we initially thought we’d try. We had them collecting Capri Sun containers and any of that sort. How did we end up doing? How was the school rewarded? Let’s take a look
Capri Sun is increasing the prizes and benefits of recycling through the Drink Pouch Brigade, the free recycling program operated by eco-pioneer TerraCycle, in order to mark the milestone of almost 200 million drink pouches collected and almost $4 million given to charity since the start of the program six years ago.
“We will be working with a recycling company called TerraCycle, and to make our project a success, we need not only the school but the community’s help,” Carlson said.
TerraCycle is a company that takes used packaging and other products that would otherwise end up in landfills and reuses them to create new materials and products, also known as “upcycling.”
Capri Sun pouches can be dropped off at Onslow County Schools central office at 200 Broadhurst Road; or the school at 130 Betty Dixon Road in Sneads Ferry.
To learn more about or sign up for the Drink Pouch Brigade, visit Terracycle.com
We were recently awarded the opportunity to start a
TerraCycle Brigade with
Capri Sun that was the answer to our prayers on getting something started in school for not only my husband’s students, but for the whole school!
Capri Sun is expanding its rewards program for participants in its Drink Pouch Brigade, a free recycling program operated in conjunction with TerraCycle. The expanded benefits will offer prizes to customers who save and return the drink pouches in addition to the cash donations for schools and charities already included in the program. The program has recycled some 200 million pouches to date and earned $4 million in donations.
