BIC launches pen, pencil, marker recycling program
BIC, a world leader in stationery, lighters and shavers, has partnered with international recycling leader TerraCycle to offer consumers a free and easy way to recycle their fully-used pens, mechanical pencils, markers and other stationery products and parts of packaging nationwide. As an added incentive, for every shipment of used stationery products collected and sent to TerraCycle through this program, collectors earn points that can be donated to a school or charitable organization of their choice, according to a press release.
“As families spend more time writing, drawing and coloring together, we want to provide them with a responsible way to dispose of their products once they are used. Our collection program with TerraCycle gives consumers a simple way to recycle their writing instruments and art supplies to make a difference in the world,” said Mary Fox, North American general manager for BIC. “Sustainability has always been at BIC’s core. We are thrilled to expand this program to the U.S. from Europe, where we have successfully recycled an astounding 46 million items.”
Through the BIC Stationery Recycling Program, consumers can now send in all brands of pens, markers, mechanical pencils, highlighters, glue sticks, watercolor dispensers and paint sets to be recycled for free. The program is also collecting the soft, flexible plastic packaging that some writing instruments are packaged in. Participation is easy: sign up on the TerraCycle program page terracycle.com/bic and mail in the used items using a prepaid shipping label. Once collected, the waste is cleaned and melted into hard plastic that is remolded to make new recycled products. The BIC Stationery Recycling Program is open to any interested individual, school, office or community organization.
The two organizations have also partnered to promote the circular economy by offering BIC products through LOOP, an e-commerce circular economy platform created by TerraCycle aimed at eliminating waste and reducing dependence on packaging.
For more information, go to terracycle.com.