TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Green Bytes: A sweet second life

Swedish Fish Sour Patch Kids Mars/Wrigley Twix Cadbury Snickers M&M’s Skittles Include USA
Americans bought 120 million pounds of candy last Easter. By the time the sugar high wears off, millions of candy wrappers have been discarded and end up in landfills. It doesn't have to be that way. TerraCycle has partnered with Mars/Wrigley and Cadbury to create a second life for used candy wrappers. Conscious consumers are invited to join the Candy Wrapper Brigade by saving the wrapper from a Mars/Wrigley or Cadbury candy product. Collected wrappers can be sent to TerraCycle, where they'll be upcycled into purses, backpacks, coolers and other products. Participation in the Candy Wrapper Brigade is simple and free -- all costs and shipping are covered. Eligible products include M&Ms, Skittles, Sour Patch Kids, Twix, Snickers and Swedish Fish.