Almost immediately after opening Copper River’s doors, Weigand partnered with a similarly minded local environmentalist, Tom Szarky, garbage mogul, former Princeton student and founder of TerraCycle Outsmart Waste (teracycle.com)—to propagate Beauty Brigade, a program designed to facilitate the recycling of cosmetic items that are typically thrown away, such as foundation casings, lip balm tubes, eyeliner pencils and lotion bottles. The facility operates several Beauty Brigade recycling containers on its property.