TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Light My Fire and prickly pear bioplastics, biobased paraxylene, black phosphorus biocomposite, Tide and Terracycle’s eco-box and more: The Digest’s Top 10 Innovations for the week of March 14th

#4 Tide and Terracycle launch Tide Eco-box recycling program

In New Jersey, Tide announced its strategic partnership with international recycling leader TerraCycle which will allow the new Tide Eco-Box packaging to be 100% recyclable from the inner plastic bag to the outer cardboard box. The new Tide Eco-Box is produced with 30% less water, and its package has 60% less plastic than the equivalent bottled size. The innovative boxed design doesn’t require wasteful secondary packaging and takes up less space than the equivalent bottle, which means fewer trucks needed to transport it to stores. “TerraCycle is the logical next step for us, because we want to ensure that not only is the product designed for more eco-friendly shipping and usage, but that every element of it is 100% recyclable, and recyclable through a very seamless process,” said P&G Brand Manager Isaac Hellemn. Through the Tide Eco-Box Recycling Program, consumers can recycle all of the packaging from the Eco-Box for free. Participants are invited to sign up on the program page at https://www.terracycle.com/en-US/brigades/tideeco-box. Additionally, for every pound of waste shipped to TerraCycle, collectors can earn $1 to donate to a non-profit, school or charitable organization of their choice. More on the story, here.

Tide and TerraCycle launch Tide Eco-box recycling program

In New Jersey, Tide announced its strategic partnership with international recycling leader TerraCycle which will allow the new Tide Eco-Box packaging to be 100% recyclable from the inner plastic bag to the outer cardboard box. The new Tide Eco-Box is produced with 30% less water, and its package has 60% less plastic than the equivalent bottled size. The innovative boxed design doesn’t require wasteful secondary packaging and takes up less space than the equivalent bottle, which means fewer trucks needed to transport it to stores. “TerraCycle is the logical next step for us, because we want to ensure that not only is the product designed for more eco-friendly shipping and usage, but that every element of it is 100% recyclable, and recyclable through a very seamless process,” said P&G Brand Manager Isaac Hellemn. Through the Tide Eco-Box Recycling Program, consumers can recycle all of the packaging from the Eco-Box for free. Participants are invited to sign up on the program page at https://www.terracycle.com/en-US/brigades/tideeco-box. Additionally, for every pound of waste shipped to TerraCycle, collectors can earn $1 to donate to a non-profit, school or charitable organization of their choice.    

Alvas Music’s Free Restring/Recycling Event Sponsored by D’Addario and TerraCycle

Local musicians are invited to attend a free recycle and restring event at Alvas Music in San Pedro, CA on Saturday, March 23, 2019 from 10:00 AM - 4:00 PM. Sponsored by D’Addario and TerraCycle, musicians can bring any old instrument strings for recycling and get their electric or acoustic guitars restrung with D’Addario NYXL or Nickel Bronze Acoustic strings. Old strings collected during the event will be recycled through Playback, D’Addario’s free, national recycling program.

Gillette Teams with TerraCycle to Recycle Razors

razors.jpg

Gillette Teams with TerraCycle to Recycle Razors

All brands of disposable razors, replaceable-blade cartridge units and razor plastic packaging are now recyclable on a national scale.
Waste360 Staff | Mar 13, 2019
“Through this innovative, first-of-its-kind program, disposable razors, replaceable-blade cartridge units and their associated packaging are now nationally recyclable through the Gillette Recycling Program,” said TerraCycle CEO and Founder Tom Szaky in a statement. “We are proud to partner with this forward-thinking company to offer consumers a way to divert razor waste from landfills.”
Through the innovative partnership consumers are invited to recycle their razors in three ways:
  • Gillette Razor Recycling Program: Participants wishing to recycle their razors from home are invited to sign up on the program page. When ready to ship their waste, they can simply download a self-funded TerraCycle tracking label, package the razors in a secure, puncture proof package and send it to TerraCycle for recycling.
  • Gillette Razor Local Recycling Solutions: Businesses, gyms, colleges, cities and community organizations are invited to become public drop-off points for the Gillette Razor Recycling Program. Participants interested in becoming a drop-off point are invited to sign up on the program page. After acceptance to the program, they will be sent an exclusive razor recycling bin developed by TerraCycle and Gillette. Once full, they can simply seal and return the bin to TerraCycle via UPS and a new one will be sent back to them. The address listed in the account will be posted on the publicly available map of local recycling solutions on the Gillette Razor Recycling Program page.
  • Gillette On Demand Razor Recycling Program: Consumers who participate in the Gillette On Demand subscription service are also invited to recycle their razors through the Gillette Razor Recycling Program. They can sign up on the program page, and when they are ready to ship their waste, they can simply download a self-funded TerraCycle tracking label, repackage the used razors in the On Demand delivery box and send it to TerraCycle for recycling.
“We are very excited about our partnership with TerraCycle to offer recycling for Gillette, Venus or any razor brand across the U.S.,” said Gillette CEO Gary Coombe in a statement. “This is an important first step toward sustainable solutions for shaving products and the start of an exciting journey with Gillette and TerraCycle. We are thrilled to bring this option to our consumers in the U.S. and are already working on plans to rollout to more countries very soon.” Organizations that participate in the Gillette Razor Local Recycling Solutions as a public drop-off location earn money for the waste that they recycle through TerraCycle’s Sponsored Waste Recycling Program. For every shipment weighing at least 15 pounds, collectors earn points that can be used for charity gifts or converted to cash and donated to charities of their choice. The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins.

Tide and TerraCycle launch Tide Eco-box recycling program

In New Jersey, Tide announced its strategic partnership with international recycling leader TerraCycle which will allow the new Tide Eco-Box packaging to be 100% recyclable from the inner plastic bag to the outer cardboard box. The new Tide Eco-Box is produced with 30% less water, and its package has 60% less plastic than the equivalent bottled size.   The innovative boxed design doesn’t require wasteful secondary packaging and takes up less space than the equivalent bottle, which means fewer trucks needed to transport it to stores.   “TerraCycle is the logical next step for us, because we want to ensure that not only is the product designed for more eco-friendly shipping and usage, but that every element of it is 100% recyclable, and recyclable through a very seamless process,” said P&G Brand Manager Isaac Hellemn.   Through the Tide Eco-Box Recycling Program, consumers can recycle all of the packaging from the Eco-Box for free. Participants are invited to sign up on the program page at https://www.terracycle.com/en-US/brigades/tideeco-box. Additionally, for every pound of waste shipped to TerraCycle, collectors can earn $1 to donate to a non-profit, school or charitable organization of their choice.  

Did You Know Your Shampoo Bottle Used to Be a Unicorn Pool Float?

Herbal Essences is hoping to clean up our oceans and raise awareness of marine pollution. The brand partnered with TerraCycle to create its Beach Plastics Collection — a line of shampoos and conditioners housed in bottles created from plastics scavenged from beaches. "We are alarmed by the astonishing statistics about just how much plastic enters the ocean every year, and wanted to do something to drive awareness to this issue," said Herbal Essences beauty scientist Rachel Zipperian. The recyclable containers of this line were created with 25 percent beach plastics. "The additional plastic is needed to ensure the bottle is functional — it must be strong and flexible and the reclaimed ocean plastic is degraded," she said regarding the other 75 percent. "Beach plastic is rigid plastic found on beaches and shorelines and in oceans, rivers, and lakes," said Tom Szaky, TerraCycle CEO. "This material tends to be dirty and degraded from exposure to the elements (sun, salt water, and sand) and is typically considered nonrecyclable for this reason. Because of this, the beach clean-up organizations collecting this litter from marine environments usually have no choice but to throw this material in the trash." Upcycling these materials not only helps our ocean life, it also impacts other parts of our environment, as these plastics would typically be incinerated via fire (if it isn't sitting in a landfill). The beach plastics are harnessed through TerraCycle's network of nonprofit clean-up organizations around the world, which pick up plastics from beaches and waterways. "This particular production run of Herbal Essences bottles in the United States is diverting about three tons of beach plastic, which weighs over 6,000 pounds," said Szaky. Though the number is large, he explained where it falls in the larger picture of marine pollution: "This is just a drop in the ocean compared to what is out there. The most important thing to highlight is the fact that this bottle will fuel much-needed conversations around marine plastic pollution and actions everyday consumers can take to contribute to a solution." Zipperian said that the brand recognizes that plastics oftentimes aren't recycled, even though they could be. "This is an issue that the entire industry faces," she said. "We know we can do better so we are partnering with recycling innovators to make better choices, now and in our future. We can make a bigger impact together and hope awareness brings more change." Ahead, see everything in the sustainable line.

Herbal Essences Coconut Milk Shampoo in the Beach Plastic Bottle

Herbal Essences Coconut Milk Shampoo in the Beach Plastic Bottle
Image Source: Getty / Nevena1987
Herbal Essences Coconut Milk Shampoo in the Beach Plastic Bottle
Herbal Essences Coconut Milk Shampoo in the Beach Plastic Bottle
$6
BUY NOW

Herbal Essences Coconut Milk Conditioner in the Beach Plastic Bottle

Herbal Essences Coconut Milk Conditioner in the Beach Plastic Bottle
Image Source: target.com
Image
Herbal Essences Coconut Milk Conditioner in the Beach Plastic Bottle
$6
BUY NOW

Herbal Essences Argan Oil Shampoo in the Beach Plastic Bottle

Herbal Essences Argan Oil Shampoo in the Beach Plastic Bottle
Image Source: Getty / Nevena1987
Herbal Essences Argan Oil Shampoo in the Beach Plastic Bottle
Herbal Essences Argan Oil Shampoo in the Beach Plastic Bottle
$6
BUY NOW

Herbal Essences Argan Oil Conditioner in the Beach Plastic Bottle

Herbal Essences Argan Oil Conditioner in the Beach Plastic Bottle
Image Source: Getty / Nevena1987
Herbal Essences Argan Oil Conditioner in the Beach Plastic Bottle
Herbal Essences Argan Oil Conditioner in the Beach Plastic Bottle
$6
BUY NOW

Herbal Essences White Grapefruit and Mosa Mint Shampoo in the Beach Plastic Bottle

Herbal Essences White Grapefruit and Mosa Mint Shampoo in the Beach Plastic Bottle
Image Source: Getty / Nevena1987
Herbal Essences White Grapefruit and Mosa Mint Shampoo in the Beach Plastic Bottle
Herbal Essences White Grapefruit and Mosa Mint Shampoo in the Beach Plastic
$6
BUY NOW

Herbal Essences White Grapefruit and Mosa Mint Conditioner in the Beach Plastic Bottle

Herbal Essences White Grapefruit and Mosa Mint Conditioner in the Beach Plastic Bottle

Shimano Creates First-Ever Cycling Footwear Recycling Program in Canada

Depositing shoe in box

Spring program incentivizes consumers to go green and get new gear in time for Earth Day

TORONTO (March 10, 2019) – In a move to reduce waste and reward participating bicycle riders, Shimano today launched the first-ever cycling shoe recycling program in Canada through a collaboration with international recycling leader, TerraCycle®. The global bicycle component and footwear leader will partner with 70 participating bicycle retailers across the country who will utilize TerraCycle® Zero Waste BoxesTM to collect used shoes from any brand and reward recyclers with an incentive on new Shimano footwear. The program aims to collect thousands of pairs of shoes through its conclusion on April 20, 2019 and equip participating riders with new shoes in time for Earth Day on April 22. This initiative is in line with Shimano’s corporate mission: To promote health and happiness through the enjoyment of nature and the world around us. “While we bring to market cycling shoes across Canada, we need do our part in protecting nature and recycling plays a key part. With this program we’re ensuring that Shimano is also taking products back in the most ecologically way possible,” said Tim Hadfield, General Manager of Shimano Canada. “We’re thrilled to collaborate with TerraCycle® and with our retail partners spanning the entire country to accept shoes even from our competitors as a way of being able to make a difference.” Consumers can participate in this program immediately. On April 21, 2019, all 70 participating bicycle retailers across Canada will be returning the TerraCycle® Zero Waste BoxesTM to TerraCycle®. At that time, TerraCycle® will break down the shoes into reusable raw materials out of the key shoe components: carbon fibre, rubber or nylon outsoles, uppers and buckles. For more information or to find a participating retailer, please visit https://bike.shimano.com/en-US/information/scl-dealer-list-trade-in-shoe.html

Gillette and Terracycle Partner to Make All Razors Recyclable Nationwide

Gillette, in partnership with TerraCycle, announce for the first-time in the United States, that all brands of disposable razors, replaceable-blade cartridge units and razor plastic packaging are recyclable on a national-scale. Through the innovative partnership consumers are invited to recycle their razors in three ways:
  • Gillette Razor Recycling Program – Participants wishing to recycle their razors from home are invited to sign up on the program page https://www.terracycle.com/en-US/brigades/gillette. When ready to ship their waste they can simply download a self-funded TerraCycle tracking label, package the razors in a secure, puncture proof package and send it to TerraCycle for recycling.
  • Gillette Razor Local Recycling Solutions – Businesses, gyms, colleges, cities and community organizations are invited to become public drop-off points for the Gillette Razor Recycling Program. Participants interested in becoming a drop-off point are invited to sign up on the program page https://www.terracycle.com/en-US/brigades/gillette-local-recycling. After acceptance to the program, they will be sent an exclusive razor recycling bin developed by TerraCycle and Gillette. Once full, they can simply seal and return the bin to TerraCycle via UPS and a new one will be sent back to them. The address listed in the account will be posted on the publicly available map of local recycling solutions on the Gillette Razor Recycling Program page.
  • Gillette On Demand Razor Recycling Program – Consumers that participate in the Gillette On Demand subscription service are also invited to recycle their razors through the Gillette Razor Recycling Program. They can sign up on the program page at https://www.terracycle.com/en-US/brigades/gillette-on-demand, when they are ready to ship their waste they can simply download a self-funded TerraCycle tracking label, repackage the used razors in the On Demand delivery box and send it to TerraCycle for recycling.
“Through this innovative, first of its kind program, disposable razors, replaceable-blade cartridge units and their associated packaging are now nationally recyclable through the Gillette Recycling Program,” said TerraCycle CEO and founder Tom Szaky. “We are proud to partner with this forward-thinking company to offer consumers a way to divert razor waste from landfills.” “We are very excited about our partnership with TerraCycle to offer recycling for Gillette, Venus or any razor brand across the U.S. This is an important first step towards sustainable solutions for shaving products and the start of an exciting journey with Gillette and TerraCycle. We are thrilled to bring this option to our consumers in the U.S. and are already working on plans to rollout to more countries very soon.” said Gillette CEO, Gary Coombe.
Organizations that participate in the Gillette Razor Local Recycling Solutions as a public drop-off location earn money for the waste that they recycle through TerraCycle’s Sponsored Waste Recycling Program. For every shipment weighing at least fifteen pounds, collectors earn points that can be used for charity gifts or converted to cash and donated to charities of their choice. The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins.
For more information, visit www.terracycle.com.