TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

The Cut: No. 15

TerraCycle Include USA Nordstrom BEAUTYCYCLE
As you know, I have a penchant for luxury things. And yet, at the same time, I have a strong passion for sustainable living. I’ve been thinking a lot about the relationship between experiencing and enjoying the luxury lifestyle and being a more conscious consumer lately. The more I think about it, the more I believe living a sustainable luxury lifestyle is possible. And as as time goes on, my goal to continue to share with you how to live a luxury lifestyle while still caring for our planet becomes stronger and stronger. To live a life of luxury while being mindful at the same time? It can absolutely happen.
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Which is why I’m beyond excited to share issue No. 15 of my monthly sustainable living series, The Cut with you! Keep reading to discover this month’s beautiful brands with me!
FASHION
Fashion is a large contributor to our landfills and pollution. To help our planet, here are some more great fashion brands you can purchase from and still do good.
JONNE AMAYA
I learned of Jonne Amaya just last week while reading Women’s Wear Daily and what she said in her interview is so profound to me. WWD had asked her: Any advice you have for other emerging brands and how they can incorporate sustainability? And her answer? “At the moment, it’s easier to be an emerging brand and start off with the right values, rather than be a big-name brand and try to change their reputation. Small brands should really dive deep into their process — research different materials that can be used, figure out a way to be impactful from the core, rather than try and make an impact vertically. For example, a lot of big companies that do not monitor their footprint often offer to donate a percentage of sales to ethical or sustainable research/ organizations. It’s counterproductive to do harm on one end, but fool your consumer by offering something good on the other end. Small companies can make big changes, and it’s small companies that hold larger companies accountable.” Overall, it was a great interview that made me think deeper about my actions as a consumer. Why wouldn’t you purchase from a forward thinking (and woman-owned) brand like this?!
JOHNSTONS OF ELGIN
It’s that time of the year for all the layers and cozy clothing. That’s where Johnstons of Elgin comes in. I discovered Johnstons of Elgin while surfing the web this past weekend. I loved learning that they were a sustainable clothing brand from across the pond! As someone who is looking to add more cashmere to her wardrobe (I only have one piece — I know, shame on me), I thought I’d share with you this beautiful, planet-focused company on this month’s The Cut. This brand is definitely on my list to learn more about when it comes to European brands. Their focus on sustainability absolutely blows my mind so I’ll let you click and have a read to see just how many areas they are focusing on as a company. You can purchases her pieces directly on their website or other retailers such as Net-A-Porter.

BEAUTY
Since I’m a huge beauty lover, I’m super excited to bring you more clean beauty brands I recently found that you can experiment with. Feel free to play with beauty with me! MAKEUP BY MARIO I discovered Mario Dedivanovic late last year (I know, shame on me) through his Artist Achievement Award acceptance speech on Instagram. He had me in tears. I don’t think I’ve ever wanted to hug someone I didn’t know so much. I loved him right away and loved him so much that I got lost in a deep rabbit hole watching video after video on his Instagram page. He seems like such a calm, peaceful, humble, sweet, and obviously, super talented guy. So was it a no-brainer to order some cruelty-free products from one of the world’s best makeup artists? Absolutely. Although I’m dying to purchase his Master Mattes Eyeshadow Palette because 1) I LOVE matte eyeshadow and 2) it’s a neutral palette (praise the Lord!), I ended up purchasing his eyeliner pencil and liquid eyeliner. Need versus want, right? Oh, and that doesn’t mean that palette isn’t on my wishlist, ha! You can shop Makeup By Mario directly on his website or Sephora!
LIFESTYLE
One of the biggest things I’ve started to do is to invest in items and services that are environmentally friendly. Here are my recent finds and don’t you worry, I’ll be sharing more eco-friendly brands pertaining to lifestyle as I find them! While I was planning and shopping to update my bedroom, I realized I wanted to switch out my comforter. However, instead of buying a new one, I looked for a duvet cover. During my research, I came across Ettitude and my search for a sustainable duvet cover and a black one at that, was over. I placed my order right away. Why? Because they had a vegan silk collection. What is vegan silk? It’s made of 100% organic bamboo, but looks and feels like silk. Winning! Although I’m not a full blown green living advocate, I still like to do my part for our planet. The goal is to get better. If you’re like me, why not treat yourself to a new set of eco-friendly sheets? They are SO soft that I had to include them in this month’s The Cut! You can purchase Ettitude products directly on their website.

INFORMATIVE ARTICLES/SOURCES
To continue to keep you informed and make better choices for our planet, here are some fascinating sources and/or articles I found regarding sustainable living. NORDSTROM WANTS TO END THE WASTE PROBLEM IN THE BEAUTY INDUSTRY Remember when I wrote about TerraCycle nearly a year ago? Well, they’re now teaming up with Nordstrom to become the solution to the waste problem within the beauty industry! And it just started on October 1st! Customers just need to bring their empties in-store. And if you’re like me, you wouldn’t be able to help yourself and shop while you’re there in-person. Nordstrom then increases foot traffic in stores, begins relationships with possible new customers while increasing sales at the same time? I think it’s absolutely genius! If you’re wondering what you can bring to recycle, you can bring A LOT! I’ve been saving empty bottles and a dry shampoo aerosol can (it’s about a year old?) to recycle and this is perfect timing! Have a read and let me know your thoughts! And that’s it for the eighth issue of The Cut for 2020!
What did you like most from today’s post? Feel free to comment and let me know if there is anything else you’d like to see in this series!
Note: Please note that there’s a website called The Cut that covers a ton of topics for women including fashion and beauty. My blog post series is in no relation to The Cut website as it only focuses on sustainable, more mindful way of living.