IRONMAN and the Council for Responsible Sport have announced that, in collaboration with Waste Management (NYSE:WM), IRONMAN has earned the highest possible level of certification — Evergreen — ‘recognizing the successful implementation of socially and environmentally responsible practices at the 2016 IRONMAN Boulder triathlon’. The event earned credits across all five categories of standards including planning and communications, procurement, resource management, access and equity as well as community legacy. “The Council applauds IRONMAN on the achievement of Evergreen certification for 2016 IRONMAN Boulder,” said Shelley Villalobos, Managing Director of the Council for Responsible Sport. “Staging events in many places poses a challenge for genuine local cooperation, but IRONMAN has shown itself to be a willing partner in working to leave a positive impact on the Boulder community and steward borrowed venues as if they were home.” Since 2008, the Council for Responsible Sport has certified over 100 sporting events within four levels – Certified, Silver, Gold, and Evergreen. IRONMAN Boulder is in elite company being amongst only nine events to receive the highest (Evergreen) status, and is also the only triathlon to achieve this level of certification. “Achieving this certification is the result of a strong and strategic partnership with the team at Waste Management,” said Cameron O’Connell, Senior Director of Sales for IRONMAN. “With their guidance, we have been able to implement sustainable standards across our event series. Our success with IRONMAN Boulder can now serve as a best-practices example for our company and for race organizers everywhere.” IRONMAN worked with Waste Management, first, by capturing current environmental initiatives and then by identifying opportunities for improvement and innovation with a focus on IRONMAN Boulder. This led to green initiatives that have now been rolled out across the North American race series, such as utilizing compostable cups at all aid stations and donating leftover nutrition to local food pantries and shelters. “Waste Management is proud to support IRONMAN on a wide variety of sustainable event programs on its journey to achieve the highest level of certification from the Council for Responsible Sport for the Boulder race,” said Lee Spivak, Senior Associate with Waste Management’s Sustainability Services group. “We are excited to continue this relationship and help IRONMAN grow its sustainability initiatives across all five categories of standards. It was also great for our team to utilize our sustainable event management expertise to help another major event achieve Council certification.” Highlights from the IRONMAN Boulder triathlon sustainability initiatives included: Environmental

• Collected bike inner tubes and tyres for reuse through TerraCycle.
• Reduced waste generation by reusing fencing, flags, finish line materials, tents, signs, inflatable arches and the IRONMAN Village truss from previous IRONMAN events.
• Collected 64 carbon dioxide canisters from event activities to ensure they were reused instead of ending up in landfill.
• Provided a free shuttle service to and from major venues; IRONMAN shuttled close to 10,000 people between locations, reducing about 3,000 vehicle trips in each direction.
• Reduced the material sent to landfill by asking all vendors to sign a participation agreement so they only use materials for the event that were locally recyclable, compostable or reusable.
• Measured the total event water use at 14,925 gallons and purchased Water Restoration Certificates from Bonneville Environmental Foundation (BEF) to restore 50,000 gallons to the Colorado River Basin.
• Offset 100% of the greenhouse gas emissions from event operations by purchasing 10 MTCO2e through the Colorado Carbon Fund.

Mess-free countertop juicer brand Juicero has seen a five-fold increase in consumer adoption after dropping its price tag from $699 to $399, and is now working on a second iteration that will have a “more attractive” price point, says CEO Jeff Dunn after teaming up with Whole Foods to test Juicero in 11 stores. Consumers can mail the juice packs back to Juicero who sends them to TerraCycle for recycling.  

Students at UC Blue Ash are collecting used dental hygiene materials to help patients who can't afford dental work Students in Blue Ash want your old toothbrush. Yes, you read that right. UC Blue Ash College’s dental hygiene program is asking for used toothbrushes, empty toothpaste tubes and floss containers that are on the brink of being tossed. The class wants to submit them for recycling. They say the goal is to use the proceeds to help patients in the Dental Hygiene Clinic pay for services they can’t afford. "Our cost is already low in our clinic, but some of our patients can't afford the $10 for an X-ray. That's a concern since we have learned in class how important these can be in diagnosing hidden issues beneath the gumlines, as well as cavities between teeth,” Suzanne Yorke, dental hygiene student and project organizer, said in a release. Organizers said the students submit the old dental supplies to TerraCycle, an organization that reuses items that are hard to recycle to make playground equipment. And there is an environmental benefit too. So far the students said they have diverted over 30 pounds of dental waste from landfills. The goal is to raise $100, which would cover the cost of X-rays for 10 clinic patients. Anyone interested in donating can place items in the collection bin outside the Dental Hygiene Clinic at UC Blue Ash College in Walters Hall on the first floor.

Dyna-Mig is doing its part to keep cigarette butts from ending up in landfills or the streets.   It’s joined a national recycling program. The program, which has been put together by TerraCycle, is aimed at doing something with 73 million butts, other than throwing them away.   The company turns them into various industrial products and compost.   On top of that participants earn points that can be redeemed for cash donations to non-profits which so far have just passed $53,500 nationwide. Dyna-Mig’s points were used to buy 92 bee homes.

BLUE ASH, Ohio — Students in Blue Ash want your old toothbrush. Yes, you read that right. UC Blue Ash College’s dental hygiene program is asking for used toothbrushes, empty toothpaste tubes and floss containers that are on the brink of being tossed. The class wants to submit them for recycling. They say the goal is to use the proceeds to help patients in the Dental Hygiene Clinic pay for services they can’t afford. "Our cost is already low in our clinic, but some of our patients can't afford the $10 for an X-ray. That's a concern since we have learned in class how important these can be in diagnosing hidden issues beneath the gumlines, as well as cavities between teeth,” Suzanne Yorke, dental hygiene student and project organizer, said in a release. Organizers said the students submit the old dental supplies to TerraCycle, an organization that reuses items that are hard to recycle to make playground equipment. And there is an environmental benefit too. So far the students said they have diverted over 30 pounds of dental waste from landfills. The goal is to raise $100, which would cover the cost of X-rays for 10 clinic patients. Anyone interested in donating can place items in the collection bin outside the Dental Hygiene Clinic at UC Blue Ash College in Walters Hall on the first floor.

LAKE LOUISE, Alta. — Fairmont Chateau Lake Louise, through TerraCycle’s free, national Cigarette Waste Recycling Program, has helped the nationwide collection reach a milestone of 73 million cigarette butts diverted from the waste stream, it was announced March 2.   Along with keeping butts out of landfills, collectors earn points that can be redeemed for cash donations to the non-profit of the collector’s choice. Through the efforts of collectors like Fairmont Chateau Lake Louise, nationwide donations have just passed $53,500. “Fairmont Chateau Lake Louise has an extensive recycling program,” said Mortimer Capriles, environmental systems manager, Fairmont Chateau Lake Louise, in a release. “As part of our ongoing efforts to improve our environmental performance, the sustainability committee and the grounds team decided to start a cigarette waste recycling program in 2015, with the support of TerraCycle.” TerraCycle is an international recycling company that finds innovative solutions for materials not typically accepted at municipal recycling facilities. The waste collected through the Cigarette Waste Recycling Program is recycled into a variety of industrial products, such as plastic pallets, and any remaining tobacco and paper is recycled as compost. Founded in 2001, TerraCycle is a leader in the collection and reuse of non-recyclable postconsumer waste. It repurposes the waste into sustainable, affordable materials and consumer products. In 21 countries, the waste is collected through programs that donate money to schools and charities.

Garnier is going after Gen Z.   The L’Oréal-owned mass brand is targeting young consumers with a new sustainability campaign, fronted by beauty influencer Remi Cruz and launched in tandem with a splashier Fructis range.   On March 7, Cruz — who has 1.6 million YouTube subscribers — will announce Garnier’s new Rinse, Recycle, Repeat campaign in a video on DoSomething’s YouTube channel. The campaign, which includes both national and college competitions, is a collaboration between Garnier, TerraCycle and DoSomething.org to encourage the recycling of bathroom products.   “Many people in the U.S. are accustomed to recycling their kitchen products, but not beauty products,” said Ali Goldstein, senior vice president of marketing at Garnier. “There’s a lot of beauty waste in our landfills.”   Garnier began partnering with TerracCycle on green initiatives, but Goldstein noted that DoSomething — the youth-targeted social change organization — was brought on to raise young consumers’ awareness of its sustainability efforts.   “We brought in DoSomething to reach out to young people — Millennials and college students — to encourage them to create social change,” said Goldstein.   As part of the national competition, participants can sign up at dosomething.org/rinse to decorate a bathroom recycling bin, to collect empty products and be entered to win a $5,000 scholarship. The college competition will challenge 50 college campuses to collect the most empty products, to be recycled and turned into a green garden.   “It’s essentially a PSA,” Goldstein said of the video Cruz will post to her channel.   The Rinse, Recycle, Repeat campaign is timed with the rollout of a total revamp of the Garnier Fructis line.   The products have been completely reformulated with a focus on “superfruits made of superactives,” and repackaged with a color coordination scheme featuring a different splashy hue for each range within the Fructis line. Ranges include shampoos, conditioners, styling products and treatment options suited for each specific hair type. “We’ve elevated the level of naturalness in our formula and modernized the packaging,” said Goldstein, who noted that each formula contains an “active fruit protein.” The active fruit proteins are designed to target specific hair issues. For instance, the Damage Eraser line, packaged in bright orange, contains amla oil extract to repair damaged strands, and the light green Sleek and Shine range harnesses marula oil for weightless frizz control.   Since its 2003 launch in the U.S., Garnier has been known for its neon green packaging. Injecting pops of color was key to this year’s brand revamp. “It’s about increasing the shelf presence and helping the customer navigate the store,” said Goldstein. “It was a little confusing with all that green.”   This month, a new, digital-heavy advertising campaign for Fructis will begin to roll out. Goldstein could not delve into specifics of the campaign, but noted that it was targeted at Gen Z and the younger end of the Millennial spectrum.   Adding to its sustainability initiatives, the new Garnier Fructis packaging is now made of 50 percent postconsumer recycled waste.   Despite tapping popular YouTuber Cruz for the Rinse, Recycle, Repeat campaign, Goldstein said Garnier is still wavering over whether it will sign an influencer in a more official capacity in the future. “We haven’t decided yet if we want to sign someone permanently,” she said. “Part of the credibility of an influencer is having them be a little objective. When they move from the modern influencer route to the classical celebrity ambassador, do they lose their credibility? It’s something we’re talking about.”

The beauty influencer will announce the brand's new sustainability campaign in a DoSomething.org video. Garnier is going after Gen Z.   The L’Oréal-owned mass brand is targeting young consumers with a new sustainability campaign, fronted by beauty influencer Remi Cruz and launched in tandem with a splashier Fructis range.   On March 7, Cruz — who has 1.6 million YouTube subscribers — will announce Garnier’s new Rinse, Recycle, Repeat campaign in a video on DoSomething’s YouTube channel. The campaign, which includes both national and college competitions, is a collaboration between Garnier, TerraCycle and DoSomething.org to encourage the recycling of bathroom products.   “Many people in the U.S. are accustomed to recycling their kitchen products, but not beauty products,” said Ali Goldstein, senior vice president of marketing at Garnier. “There’s a lot of beauty waste in our landfills.”   Garnier began partnering with TerracCycle on green initiatives, but Goldstein noted that DoSomething — the youth-targeted social change organization — was brought on to raise young consumers’ awareness of its sustainability efforts.   “We brought in DoSomething to reach out to young people — Millennials and college students — to encourage them to create social change,” said Goldstein.   As part of the national competition, participants can sign up at dosomething.org/rinse to decorate a bathroom recycling bin, to collect empty products and be entered to win a $5,000 scholarship. The college competition will challenge 50 college campuses to collect the most empty products, to be recycled and turned into a green garden.   “It’s essentially a PSA,” Goldstein said of the video Cruz will post to her channel.   The Rinse, Recycle, Repeat campaign is timed with the rollout of a total revamp of the Garnier Fructis line.   The products have been completely reformulated with a focus on “superfruits made of superactives,” and repackaged with a color coordination scheme featuring a different splashy hue for each range within the Fructis line. Ranges include shampoos, conditioners, styling products and treatment options suited for each specific hair type. “We’ve elevated the level of naturalness in our formula and modernized the packaging,” said Goldstein, who noted that each formula contains an “active fruit protein.” The active fruit proteins are designed to target specific hair issues. For instance, the Damage Eraser line, packaged in bright orange, contains amla oil extract to repair damaged strands, and the light green Sleek and Shine range harnesses marula oil for weightless frizz control.   Since its 2003 launch in the U.S., Garnier has been known for its neon green packaging. Injecting pops of color was key to this year’s brand revamp. “It’s about increasing the shelf presence and helping the customer navigate the store,” said Goldstein. “It was a little confusing with all that green.”   This month, a new, digital-heavy advertising campaign for Fructis will begin to roll out. Goldstein could not delve into specifics of the campaign, but noted that it was targeted at Gen Z and the younger end of the Millennial spectrum.   Adding to its sustainability initiatives, the new Garnier Fructis packaging is now made of 50 percent postconsumer recycled waste.   Despite tapping popular YouTuber Cruz for the Rinse, Recycle, Repeat campaign, Goldstein said Garnier is still wavering over whether it will sign an influencer in a more official capacity in the future. “We haven’t decided yet if we want to sign someone permanently,” she said. “Part of the credibility of an influencer is having them be a little objective. When they move from the modern influencer route to the classical celebrity ambassador, do they lose their credibility? It’s something we’re talking about.”

Event in Mississauga Valley

Port Credit Lighthouse Saturday 6 May 2017, 10:00 till Saturday 6 May 2017, 13:00 Organized by : Trash Walking Moms

I pick up a lot of trash every day, and I often take photos. I hope that this page will encourage more people to do the same. Send me pics of what you pick up, be it one plastic bottle or a whole bag of crap. Let's pick it up!

Activities Mississauga Valley / Description