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Gillette & TerraCycle Launch an Extensive Recycling Program

TerraCycle Include USA Gillette
Gillette announces the launch of a three-tier extensive recycling program that is designed to offer viable solutions to excess consumption. The new eco-conscious initative is created in partnership with TerraCycle who is an international recycling leader. The planned program is designed to target waste on both local and national levels. For one, individuals who use Gillette are able to download a shipping label from TerraCycle's website and mail their unused razors for ethical disposal. The second activation in the three-tier extensive recycling program is focused on the local level as the brand is partnering up with businesses, gyms, colleges, cities and community organizations. These entities have the opportunity to become a drop-off zone for razors which will be later collected by Gillette for recycling. Thirdly, the company launches an On-Demand Recycling Program which is geared toward consumers who participate in Gillette subscriptions.
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Gillette To Offer Recycling of Disposable Razors

TerraCycle Include USA Gillette
Announces new brand-blind US program with TerraCycle. Through a new partnership between Gillette and TerraCycle, all brands of disposable razors, replaceable-blade cartridge units and razor plastic packaging can be recyclable on a national-scale in the US. “Through this innovative, first of its kind program, disposable razors, replaceable-blade cartridge units and their associated packaging are now nationally recyclable through the Gillette Recycling Program,” said TerraCycle CEO and founder Tom Szaky. “We are proud to partner with this forward-thinking company to offer consumers a way to divert razor waste from landfills.” According to the P&G-owned brand and TerraCycle, consumers are invited to recycle their razors in three ways: • Gillette Razor Recycling Program - Participants wishing to recycle their razors from home are invited to sign up on the program page https://www.terracycle.com/en-US/brigades/gillette. When ready to ship their waste, they can simply download a self-funded TerraCycle tracking label, package the razors in a secure, puncture-proof package and send it to TerraCycle for recycling. • Gillette Razor Local Recycling Solutions – Businesses, gyms, colleges, cities and community organizations are invited to become public drop-off points for the Gillette Razor Recycling Program. Participants interested in becoming a drop-off point are invited to sign up on the program page https://www.terracycle.com/en-US/brigades/gillette-local-recycling. After acceptance to the program, they will be sent an exclusive razor recycling bin developed by TerraCycle and Gillette. Once full, they can simply seal and return the bin to TerraCycle via UPS and a new one will be sent back to them. The address listed in the account will be posted on the publicly-available map of local recycling solutions on the Gillette Razor Recycling Program page. • Gillette On Demand Razor Recycling Program – Consumers that participate in the Gillette On Demand subscription service are also invited to recycle their razors through the Gillette Razor Recycling Program. They can sign up on the program page at https://www.terracycle.com/en-US/brigades/gillette-on-demand; when they are ready to ship their waste, they can simply download a self-funded TerraCycle tracking label, repackage the used razors in the Gillette On Demand delivery box and send it to TerraCycle for recycling. “We are very excited about our partnership with TerraCycle to offer recycling for Gillette, Venus or any razor brand across the U.S. This is an important first step towards sustainable solutions for shaving products and the start of an exciting journey with Gillette and TerraCycle. We are thrilled to bring this option to our consumers in the U.S. and are already working on plans to rollout to more countries very soon,” said Gillette CEO, Gary Coombe. Organizations that participate in the Gillette Razor Local Recycling Solutions as a public drop-off location earn money for the waste that they recycle through TerraCycle’s Sponsored Waste Recycling Program. For every shipment weighing at least fifteen pounds, collectors earn points that can be used for charity gifts or converted to cash and donated to charities of their choice. The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins. 
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How to Recycle Your Used Razors

TerraCycle Include USA Gillette
 
Photo: Araya Diaz (Getty Images)
Have a bunch of used razors lying around your bathroom? Well, forget throwing them in the trash where they’d usually land—now, you can recycle all your disposable razors, hairs and all, and all it takes is a simple package in the mail. This week, Gillette announced it’s partnering with TerraCycle, an online recycling program, to collect razors and blades of all kinds and brands. What types, exactly? Think of any plastic disposable type, as well as any replaceable-blade cartridges. The program will even accept all the rigid or flexible plastic packaging that comes with your razors. According to the program’s website, your razors won’t be re-used to shave another stranger’s legs or neck. Instead, any plastic material will be cleaned and recycled into new products like picnic tables, benches, and even pet food bowls. Meanwhile, the metal from the razors will be smelted for re-use by manufacturers. While the exact impact of disposable razors isn’t known, an EPA statistic back from the 90s estimated that Americans throw away some 2 billion razors each year. And think about how that number has probably changed dramatically, given that so many gym and spas now stock locker rooms with a near limitless supply of disposable razors (not to mention the rise of buzzy, low-cost brands like Harry’s and Dollar Shave Club, which promote re-usable razors with disposable blades).
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Photo: Craig Barritt (Getty Images)
 
So give your old razors a quick rinse and pat dry (though the program’s website doesn’t explicitly require it, it’s just good etiquette, in our opinion) and ship ‘em off! It’s safe to say they’ll serve a much better purpose by helping improve our public spaces as benches than in our landfills.
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Gillette parent P&G funds national recycling program for razors

TerraCycle Include USA Gillette
The Cincinnati-based parent of Gillette, Procter & Gamble Co., is funding a nationwide recycling program for razors, regardless of who makes them. The maker of consumer goods such as Gillette razors (NYSE: PG) is finalizing a plan to expand the recycling initiative to other countries, said Gary Coombe, P&G’s CEO for the Boston-based Gillette division. P&G is partnering on the effort with TerraCycle to recycle all brands of disposable razors, replaceable-blade cartridge units and razor plastic packaging. The goal is to keep as many razors out of landfills as possible. Based in Trenton, N.J., TerraCycle claims to be the world’s leader in the collection and repurposing of post-consumer waste. P&G is working with TerraCycle on Herbal Essences shampoo bottles made of 25 percent beach plastic, and the companies also partnered on projects such as reusable packaging. The new initiative funded by P&G will be branded as a Gillette recycling program. P&G also makes Venus razors for women. The cost of the razor recycling program wasn’t disclosed by P&G, which recently stepped up an effort to align the company more closely with the concept of social responsibility. “This is an important first step toward sustainable solutions for shaving products," Coombe said. Consumers can recycle razors in three ways:
  • Gillette Razor Recycling Program: Those who want to recycle razors from home can sign up via this program page. When ready to ship the waste, they can download a self-funded TerraCycle tracking label, package the razors in a secure, puncture-proof package and send it to TerraCycle for recycling.
  • Gillette Razor Local Recycling Solutions: Businesses, gyms, colleges, cities and community organizations can become public drop-off points for the Gillette Razor Recycling Program. Those interested can sign up on this program page. After acceptance to the program, they will be sent a razor recycling bin developed by TerraCycle and Gillette. Once the bin is full, it can be sealed and returned to TerraCycle via UPS, and a new bin will be sent to them. The address listed in the account will be posted on the publicly available map of local recycling solutions on the Gillette Razor Recycling Program page. P&G is funding all recycling and shipping costs for public locations.
  • Gillette On Demand Razor Recycling Program: Consumers who participate in the Gillette On Demand subscription service can recycle their razors through the Gillette Razor Recycling Program. They can sign up via this program page. When ready to ship waste, they can download a self-funded TerraCycle tracking label, repackage the used razors in the Gillette On Demand delivery box and send it to TerraCycle for recycling.
The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins, according to P&G.
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You can now send Gillette your old razors to have them recycled

TerraCycle Include USA Gillette
 

A new program from the shaving company will help make disposable razors less environmentally damaging.

You can now send Gillette your old razors to have them recycled
If you use disposable razors, you might throw out as many as 20 each year. Gillette now wants to keep them out of the trash: In a new program, the company is inviting anyone in the U.S. to send in old razors, blades, and even packaging–from any brand–for recycling.
To recycle the razors, people can sign up through Terracycle, a company known for recycling hard-to-recycle materials, and when they have a shipment ready, download a shipping label and send it in so the materials can be sterilized, shredded, and recycled into products like bike racks, park benches, and pet food bowls. The program also offers bins to gyms and other businesses that want to serve as drop-off points in neighborhoods, collecting old razors and packaging until the bins are full and can be returned to Terracycle via UPS (for this option, Gillette covers the cost of shipping). Customers who use Gillette’s subscription service can also now return old razors through their subscription box.
[Photo: Gillette]
Right now, most cities don’t accept razors in municipal recycling bins. “It really all comes down to economics,” says Stephanie Moses, senior account manager of brand partnerships at Terracycle. “Essentially, when it’s more expensive to recycle materials–so the cost of logistics and processing is more than the value of the material–it’s considered nonrecyclable. It just doesn’t make sense from an economic standpoint.” As the company does with other “nonrecyclable” materials, Terracycle will wait until it has aggregated a large volume of old razors to make the process most economical. Gillette is also helping cover the cost of recycling. It’s one step in dealing with the problem of waste, though not a final solution. “Terracycle’s recycling programs and our partnership with Gillette are really solutions to the way that consumer products [are] right now, which is highly disposable,” says Moses. Both Terracycle and Procter & Gamble, which owns the Gillette brand, are also working on a more radical experiment called Loop that explores how packaging–from deodorant and mouthwash containers to ice cream cartons–can be reused rather than recycled. In that project, which will pilot this spring, Gillette is testing a reusable travel case in place of traditional packaging. The disposable razor itself could also be redesigned. If some customers don’t want to use electric razors or old-school safety razors, there still might be another solution that’s less wasteful than the current plastic version.
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Disposable Razor? Gillette Has A Plan To Help You Recycle It

TerraCycle Include USA Gillette

Gillette has just launched a recycling program with waste management company TerraCycle to collect all sorts of disposable razors, including cartridge units and the plastic packaging encasing razors. The Gillette Razor Recycling Program will let consumers send back recyclable razor material -- of any brand -- to the company. In addition, businesses, colleges and community organizations are being invited to set up drop-off spaces for the Gillette program. The company and TerraCycle will supply a recycling bin that can be folded close and sent back via UPS when it’s full. Organizations who participate can earn money or gifts for every 15 pounds of old razor material they send in, through TerraCycle’s Sponsored Waste Recycling Program. Every shipment that size earns points that can be used for charity gifts. The collected packaging will be recycled to become brand-new items like dog bowls, park benches, bike racks and more. Subscribers to the Gillette On Demand service can also use its functions  to send back plastic material. TerraCycle CEO and founder Tom Szaky called the recycling effort  “an innovative, first of-a-kind program. “ “This is an important first step toward sustainable solutions for shaving products,” said Gillette CEO Gary Coombe. The company is  also working on plans to extend the program to other countries “very soon,” he said. But Gillette is not discontinuing its own plastic disposable lines. Gillette’s website extols the “use and toss” convenience of the throwaways.  A spokeswoman said the company serves shavers at all price points and tries to “encourage” shavers to “trade up to our premium systems” which make up 80% of Gillette’s razor sales. According to the Environmental Protection Agency, Americans throw away 2 billion plastic razors  every year, an awesome figure — but just a drop in the bucket compared to the total problem.  For example, the EPA says every year, roughly 102.1 billion plastic bags are used and discarded by Americans. All told, 8.3 billion metric tons of plastic has been produced in the world so far, and 6.3 billion metric tons has become plastic waste, according to the journal Science Advances. Only 9% has been recycled. Gillette is a unit of Procter & Gamble, which like other major CPG companies, has recently gotten more serious about environmental issues. In January, for example, P&G partnered with Loop, an e-commerce program started by TerraCycle, to introduce “circular” recycling solutions. Via the Loop program, consumers can buy and then use aluminum containers over and over again, refilling them with major brands from participating companies like Pantene, Tide, Cascade and Oral-B.
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P&G funds national recycling program

TerraCycle Include USA Gillette
 
Procter & Gamble is funding a nationwide recycling program for razors, regardless of who makes them. COURTESY OF P&G
Procter & Gamble Co. is funding a nationwide recycling program for razors, regardless of who makes them. The Cincinnati-based maker of consumer goods such as Gillette razors (NYSE: PG) is finalizing a plan to expand the recycling initiative to other countries, said Gary Coombe, P&G’s CEO for the Gillette division. Based in Trenton, N.J., TerraCycle claims to be the world’s leader in the collection and repurposing of post-consumer waste. I reported previously that P&G is working with TerraCycle on Herbal Essences shampoo bottles made of 25 percent beach plastic, and the companies also partnered on projects such as reusable packaging. The new initiative funded by P&G will be branded as a Gillette recycling program. P&G also makes Venus razors for women. The cost of the razor recycling program wasn’t disclosed by P&G, which recently stepped up an effort to align the company more closely with the concept of social responsibility. “This is an important first step toward sustainable solutions for shaving products," Coombe said. Consumers can recycle razors in three ways:
  • Gillette Razor Recycling Program: Those who want to recycle razors from home can sign up via this program page. When ready to ship the waste, they can download a self-funded TerraCycle tracking label, package the razors in a secure, puncture-proof package and send it to TerraCycle for recycling.
  • Gillette Razor Local Recycling Solutions: Businesses, gyms, colleges, cities and community organizations can become public drop-off points for the Gillette Razor Recycling Program. Those interested can sign up on this program page. After acceptance to the program, they will be sent a razor recycling bin developed by TerraCycle and Gillette. Once the bin is full, it can be sealed and returned to TerraCycle via UPS, and a new bin will be sent to them. The address listed in the account will be posted on the publicly available map of local recycling solutions on the Gillette Razor Recycling Program page. P&G is funding all recycling and shipping costs for public locations.
  • Gillette On Demand Razor Recycling Program: Consumers who participate in the Gillette On Demand subscription service can recycle their razors through the Gillette Razor Recycling Program. They can sign up via this program page. When ready to ship waste, they can download a self-funded TerraCycle tracking label, repackage the used razors in the Gillette On Demand delivery box and send it to TerraCycle for recycling.
The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins, according to P&G.
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Gillette Teams with TerraCycle to Recycle Razors

TerraCycle Include USA Gillette
razors.jpg

Gillette Teams with TerraCycle to Recycle Razors

All brands of disposable razors, replaceable-blade cartridge units and razor plastic packaging are now recyclable on a national scale.
Waste360 Staff | Mar 13, 2019
“Through this innovative, first-of-its-kind program, disposable razors, replaceable-blade cartridge units and their associated packaging are now nationally recyclable through the Gillette Recycling Program,” said TerraCycle CEO and Founder Tom Szaky in a statement. “We are proud to partner with this forward-thinking company to offer consumers a way to divert razor waste from landfills.”
Through the innovative partnership consumers are invited to recycle their razors in three ways:
  • Gillette Razor Recycling Program: Participants wishing to recycle their razors from home are invited to sign up on the program page. When ready to ship their waste, they can simply download a self-funded TerraCycle tracking label, package the razors in a secure, puncture proof package and send it to TerraCycle for recycling.
  • Gillette Razor Local Recycling Solutions: Businesses, gyms, colleges, cities and community organizations are invited to become public drop-off points for the Gillette Razor Recycling Program. Participants interested in becoming a drop-off point are invited to sign up on the program page. After acceptance to the program, they will be sent an exclusive razor recycling bin developed by TerraCycle and Gillette. Once full, they can simply seal and return the bin to TerraCycle via UPS and a new one will be sent back to them. The address listed in the account will be posted on the publicly available map of local recycling solutions on the Gillette Razor Recycling Program page.
  • Gillette On Demand Razor Recycling Program: Consumers who participate in the Gillette On Demand subscription service are also invited to recycle their razors through the Gillette Razor Recycling Program. They can sign up on the program page, and when they are ready to ship their waste, they can simply download a self-funded TerraCycle tracking label, repackage the used razors in the On Demand delivery box and send it to TerraCycle for recycling.
“We are very excited about our partnership with TerraCycle to offer recycling for Gillette, Venus or any razor brand across the U.S.,” said Gillette CEO Gary Coombe in a statement. “This is an important first step toward sustainable solutions for shaving products and the start of an exciting journey with Gillette and TerraCycle. We are thrilled to bring this option to our consumers in the U.S. and are already working on plans to rollout to more countries very soon.” Organizations that participate in the Gillette Razor Local Recycling Solutions as a public drop-off location earn money for the waste that they recycle through TerraCycle’s Sponsored Waste Recycling Program. For every shipment weighing at least 15 pounds, collectors earn points that can be used for charity gifts or converted to cash and donated to charities of their choice. The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins.
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Gillette and Terracycle Partner to Make All Razors Recyclable Nationwide

TerraCycle Include USA Gillette
Gillette, in partnership with TerraCycle, announce for the first-time in the United States, that all brands of disposable razors, replaceable-blade cartridge units and razor plastic packaging are recyclable on a national-scale. Through the innovative partnership consumers are invited to recycle their razors in three ways:
  • Gillette Razor Recycling Program – Participants wishing to recycle their razors from home are invited to sign up on the program page https://www.terracycle.com/en-US/brigades/gillette. When ready to ship their waste they can simply download a self-funded TerraCycle tracking label, package the razors in a secure, puncture proof package and send it to TerraCycle for recycling.
  • Gillette Razor Local Recycling Solutions – Businesses, gyms, colleges, cities and community organizations are invited to become public drop-off points for the Gillette Razor Recycling Program. Participants interested in becoming a drop-off point are invited to sign up on the program page https://www.terracycle.com/en-US/brigades/gillette-local-recycling. After acceptance to the program, they will be sent an exclusive razor recycling bin developed by TerraCycle and Gillette. Once full, they can simply seal and return the bin to TerraCycle via UPS and a new one will be sent back to them. The address listed in the account will be posted on the publicly available map of local recycling solutions on the Gillette Razor Recycling Program page.
  • Gillette On Demand Razor Recycling Program – Consumers that participate in the Gillette On Demand subscription service are also invited to recycle their razors through the Gillette Razor Recycling Program. They can sign up on the program page at https://www.terracycle.com/en-US/brigades/gillette-on-demand, when they are ready to ship their waste they can simply download a self-funded TerraCycle tracking label, repackage the used razors in the On Demand delivery box and send it to TerraCycle for recycling.
“Through this innovative, first of its kind program, disposable razors, replaceable-blade cartridge units and their associated packaging are now nationally recyclable through the Gillette Recycling Program,” said TerraCycle CEO and founder Tom Szaky. “We are proud to partner with this forward-thinking company to offer consumers a way to divert razor waste from landfills.” “We are very excited about our partnership with TerraCycle to offer recycling for Gillette, Venus or any razor brand across the U.S. This is an important first step towards sustainable solutions for shaving products and the start of an exciting journey with Gillette and TerraCycle. We are thrilled to bring this option to our consumers in the U.S. and are already working on plans to rollout to more countries very soon.” said Gillette CEO, Gary Coombe.
Organizations that participate in the Gillette Razor Local Recycling Solutions as a public drop-off location earn money for the waste that they recycle through TerraCycle’s Sponsored Waste Recycling Program. For every shipment weighing at least fifteen pounds, collectors earn points that can be used for charity gifts or converted to cash and donated to charities of their choice. The collected packaging will be recycled into a variety of new consumer products such as park benches, bike racks, pet food bowls and recycling bins.
For more information, visit www.terracycle.com.
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