Celebrating Impact in Davos Many Schwab Foundation Social Entrepreneurs demonstrated wide-scale impact at the Annual Meeting:   --Tom Szaky of TerraCycle launched a new campaign with Procter & Gamble to transform Head & Shoulders (the world’s number one shampoo brand) with the world’s first recyclable shampoo bottle made from 25% recycled beach plastic. By 2018, ½ billion bottles of P&G shampoo will be made with recycled plastics.