Who in the world would ever invest in worm poop? In the very beginning it was pretty much just one person, Tom Szaky, who began by investing his time and energy in 2002 as a Princeton University freshman. Szaky had seen friends in his hometown of Montreal feed kitchen scraps to worms in a composting box and then put the worm poop into the soil of their indoor plants, which were thriving. Szaky thought that the worms could be put to some profitable use. The summer of his freshman year he contracted with the university’s food services department to compost food waste. In his sophomore year he borrowed $30,000 from his family to form TerraCycle.