Customers can recycle their VTech and LeapFrog toys for free through this new program.   November 3, 2020   Posted by Kaily Cunningham   VTech and LeapFrog have announced the launch of a free, national recycling program for select electronic learning devices and electronic toys in partnership with Trenton, New Jersey-based TerraCycle.   “We are so excited to launch this new recycling program,” Andy Keimach, president of VTech Electronics North America says. “By partnering with TerraCycle, we are making it easier for parents to recycle electronic toys while making inroads to our ongoing sustainability goals for VTech and LeapFrog.” The newly announced recycling program allows customers to easily send in select VTech and LeapFrog electronic learning devices and electronic toys to be properly disposed and recycled, the company says. For every shipment sent to TerraCycle, customers earn points that can be donated to a nonprofit, school or charitable organization of their choice. To participate in the program, there are three steps:  

• Sign up on the TerraCycle program page.
• On the VTech and LeapFrog page, click to submit product, and a prepaid shipping label will populate.
• Fill any shipping box with the VTech and LeapFrog electronic learning devices and electronic toys, attach the shipping label and ship the box to TerraCycle to be recycled.

  Once collected, the electronic learning devices and electronic toys will be cleaned and the plastic will be recycled to make new products, such as playgrounds, picnic tables and park benches. “TerraCycle’s mission has always been to ‘Eliminate the Idea of Waste’ and we’ve proven that solutions do exist for items that may seem difficult to recycle – even e-waste,” Tom Szaky, TerraCycle founder and CEO says. “VTech and LeapFrog not only share our commitment but have taken it to the next level through recycling initiatives like the VTech & LeapFrog Toys Recycling Program. Together we are partnering to reduce the impact of this type of waste on the environment, help pave the way for a greener future and protect the planet for the next generation.” The VTech & LeapFrog Toys Recycling Program is open to any individual, school, office or community organization.