From TerraCycle: Meriden organization The Inspired Soles is kicking off the new year with good habits and keeping snack pouches out of of landfills. Through a free, national recycling program in partnership with TerraCycle, sponsored by Entenmann’s Little Bites®, The Inspired Soles has helped the nationwide collection reach the milestone of 2 million snack pouches diverted from the waste stream. Along with keeping the pouches out of landfills, collectors earn points that can be redeemed for cash donations to the non-profit or school of the collector’s choice. Through the efforts of collectors like The Inspired Soles, donations have just passed $35,000. “The Inspired Soles are a multiple sclerosis walk team based out of Meriden. As a team captain, I strive to find ways to raise fund for this cause,” said The Inspired Soles Team Captain Shianne Cutler. “I noticed the TerraCycle logo on some of the Little Bites packaging and decided to do some research. Much to my surprise, not only can funds be donated to schools, but they can also be donated to non-profits. With the help of my teammates, family, friends, co-workers and community members, we were able to achieve and surpass our goal of 6 lbs; we ended up with nearly 10 lbs of Little Bites wrappers. TerraCycle is an international recycling company that finds innovative solutions for materials not typically accepted at municipal recycling facilities. Through free recycling programs, participants collect waste and ship using a pre-paid shipping label to TerraCycle for processing. TerraCycle recycles the waste into plastic that can be used for products such as park benches, recycling bins and playgrounds. Cutler continues, “We participate in many of the recycling brigades. I think what TerraCycle is doing an amazing thing. I love the fact that I can not only raise funds for my team, but recycle items most people would just throw away.” “The sustainability of our future and environment are so important for the children of generations to come. Entenmann’s Little Bites feels honored and proud to stand next to TerraCycle in such an important global issue.” – Kim Bremer, Category Director. The Entenmann’s Little Bites® Pouch Recycling Program is open to any individual, school or organization interested in reducing local landfill waste. To learn more about TerraCycle, please visit www.terracycle.com. Images Courtesy Of TerraCycle