Rinse, Recycle and Repeat: Garnier’s Recycling Campaign
Garnier Include USA
Garnier hair care has partnered with dosomething.org, a campaign-based website to connect people who want to see positive change in the world.
This specific campaign — Rinse, Recycle, Repeat — has the goal to make positive impact on the environment by keeping 10 million bathroom empties out of landfills by the end of 2017. In order to fulfill this goal, Garnier has set out to make the concept of recycling bathroom products simple.
Nearly half of Americans don’t know how to dispose of shampoo and conditioner bottles properly. Gearing this campaign specifically towards college-aged women, Garnier is hoping to change that with six easy steps.
How to get involved:
1. Sign-up for Rinse, Recycle, Repeat on dosomething.org/rinse and download the campaign e-toolkit, with info from Garnier & TerraCycle
2. Decorate a bathroom recycling bin
3. Print branded bin sign and materials from the e-tool kit
4. Fill the bin with #empties
5. Upload a photo of the bin to the Prove It section on the dosomething.org/rinse. You can also submit your photo by texting RINSE to 38383.
6. Participants will be emailed a one-click shipping label; once their recycling bin is full, ship it to TerraCycle.