TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Pure Encapsulations Partners with TerraCycle to Improve Recycling Options for Supplements

TerraCycle Include USA Pure Encapsulations US
Through TerraCycle, packaging from the company’s various brands will be easily recyclable, even without community/curbside recycling programs.
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Pure Encapsulations and its affiliated brands have partnered with international recycling company TerraCycle to launch a program that will increase the recycling of its packaging. “Pure Encapsulations is committed to a greener future, including leading the way in recyclable packaging design and reducing packaging waste. However, not all packaging components are curbside recyclable and not all consumers have access to community recycling services,” Dr. Barry Ritz, VP of science, regulatory, and innovation, said. “Through this partnership with TerraCycle, more of our customers will now have the opportunity to send in these packaging materials to be recycled.” Consumers who wihs to recycle their packaging can sign up for the company’s Beyond Recycling Program on the program page. Once enrolled, consumers can begin collecting any packaging components from Pure Encapsulations, Douglas Laboratories, Klean Athlete, Genestra Brands, Pharmax, UNDA, and Wobenzym, and download a pre-paid shipping label to send to TerraCycle for recycling. All packaging is cleaned and melted into hard plastic that can be molded to make new recycled products, such as park benches and picnic tables. As an added incentive, for every shipment, consumers earn points through Terracycle’s recycling program which can be used for charity gifts or converted to cash to be donated to a non-profit, school, or charitable organization of their choice. “For many, nutritional health products are an important part of one’s daily routine, but few people consider what happens to the packaging once all the product is gone,” Tom Szaky, TerraCycle CEO and founder, said. “With the Pure Encapsulations and Beyond Recycling Program, Pure Encapsulations has considered the end-of-life options for their packaging and partnered with TerraCycle to help ensure that it never sees the landfill.”