There are a wide and creative variety of these sorts of partnerships with both commercial companies and government agencies -- strategies that produce value for both sides, rather than for only one. I'm reminded of TerraCycle, for example, an impressive company that tries to outsmart waste by paying schools who teach kids to recycle things like Capri Sun drink pouches. The kids learn to recycle waste, the school makes a little extra spending money, and TerraCycle uses waste items to make nifty handbags, purses and other consumer items to sell. Sounds like the beginnings of a virtuous cycle, to me.