Ocean Spray rolls out recycling initiative
TerraCycle Include USA Loop Ocean Spray
Ag co-op Ocean Spray Cranberries Inc. recently launched a free recycling program that enables consumers to recycle Ocean Spray flexible plastic Craisins dried cranberries and snack packaging for alternative use.
Through the partnership with innovative waste management company TerraCycle, Ocean Spray is advancing its sustainable packaging strategy by helping to divert waste from landfills and extending the life of materials to reduce the overall environmental footprint of a product, according to a news release from the company.
Starting today, participants can send their Ocean Spray Craisins dried cranberry products that are in flexible plastic packaging to TerraCycle, where the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products, such as park benches and picnic tables, according to the release. As an added incentive, for each shipment of Ocean Spray Craisins dried cranberries packaging sent to TerraCycle through the Ocean Spray Recycling Program, participants earn points that can be donated to a non-profit, school or charitable organization of their choice.