US-based agricultural cooperative Ocean Spray has partnered with recycling company TerraCycle to launch a free recycling programme.

The Ocean Spray Recycling Programme aims to help consumers to recycle Ocean Spray flexible plastic Craisins dried cranberries and snack packaging to give the brand’s packaging an innovative second life.

The programme allows participants to send their flexible plastic packaged Ocean Spray Craisins dried cranberry products to TerraCycle, where it will be melted into hard plastic. 

The hard plastic can be remoulded to produce new recycled products including park benches and picnic tables.