Nécessaire Partners With TerraCycle to Launch US National Recycling Program
TerraCycle Include USA Necessaire
Nécessaire customers can recycle the empty products that are not readily recyclable via curb-side options.
Nécessaire, the creator of personal care products, has partnered with international recycling leader TerraCycle to launch a US national recycling program for Nécessaire’s product packaging.
By participating, Nécessaire customers can recycle the empty products that are not readily recyclable via curb-side options.
“We are pleased to expand our recycling efforts via a partnership with TerraCycle,” said Nécessaire CEO / Co-Founder Randi Christiansen. “Today, we take a three-part approach to recycling – first, we continue to source materials we believe to have a better carbon footprint; second, we verify our recycling claims via How2Recycle; and third, we are excited to partner with TerraCycle to ensure that the packaging that cannot be readily recycled via US curb-side solutions now has a home. The fact is that we have a footprint at Nécessaire – we take more than we give – and today, we recognize we can be responsible luxury at best. Joining forces with TerraCycle is part of our broader commitment to responsible luxury. A commitment towards which we still have far to go.”
Through the Nécessaire Recycling Program, consumers can send in the Nécessaire packaging that is not readily recyclable via curb-side programs, to be recycled for free, including but not limited to empty tubes, plastic closures, complex closures and pumps. Participation in the program is easy: sign up here and mail in eligible Nécessaire packaging using the provided prepaid UPS shipping label. Once collected, the packaging is cleaned and melted into hard plastic that can be remolded to make new recycled products.
While the Nécessaire Recycling Program is an integral part of the brand’s strategy to mitigate its environmental footprint, it is certainly not the first impact initiative introduced by Nécessaire. Since 2019, its first year in business, Nécessaire was an inaugural member of Climate Neutral. Nécessaire has measured, offset and reduced its carbon outputs annually. Nécessaire is also a member of 1% For the Planet, allocating a 1% earth tax to environmental nonprofits defending its air, land, water and wildlife worldwide.
“More and more consumers are focusing not only on the wellness of the skin, but also on the wellness of the planet,” said TerraCycle CEO and Founder Tom Szaky. “By participating in the Nécessaire Recycling Program, consumers have a unique opportunity to demonstrate their respect for the environment by diverting their packaging waste from landfills, as well as through the products that they choose to include in their hair care routines.”
The Nécessaire Recycling Program is open to any interested individual, school, office, or community organization.