Goods and services evolve to meet the needs of the consumer, and laundry care is no exception. The mechanization of laundry care technologies quickly created a market for detergents, stain fighters and other consumer clothing care products that only expanded with the ubiquity of home washers and dryers. Today, laundry care is part of a market segment valued at $23,414 million, the largest piece of the home products sector and a recession resistant consumer staple bought frequently and year-round.