A more circular supply chain. This can mean changing to recycled materials, extending the life-cycle of a product and improving recovery at the end of its life. New Jersey-based TerraCycle Inc. has launched the “Loop” initiative, a collaboration with household names such as Nestle SA to provide common products — ice-cream for example — in packaging that can be returned and refilled. There is a multinational push by General Motors, BMW, and Toyota to create an aftermarket for used electric car batteries, which can be used for chilling beer at 7-Eleven convenience stores in Japan or banking solar energy in Cameroon. And New York startup Rent the Runway Inc. offers designer dress hire for events like weddings and galas, allowing clients to dodge one-wear purchases, while earning the company a $1 billion valuation.