Look at your toothbrush. It’s likely made of some form of plastic, rubber, and inventive design engineering, packed into a small space. After your initial decision process, where color, teeth cleaning wizardry, and perhaps recycled content and recyclability came into play, you don’t really notice it that much anymore. It’s become part of the background. Until now. Now being the start of another round of winter colds, one of the preventative practices being to throw away your toothbrush and get a new one. Hang on, you know I can’t let that be how it goes!