This cliché has translated into success for one young entrepreneur.  Tom Szaky is co-founder and CEO of TerraCycle, Inc., the leading player in “upcycling”, or turning disposable items into new products:  fertilizers from worm poop, backpacks from juice pouches and reusable tote bags from plastic bags. The company has been named the producer of the most eco-friendly brands in America. Szaky sees a new model for doing business in the future: eco-capitalism. Forget recycling and trying to reduce Americans’ consumption, he says. Instead, get rid of the idea of garbage and waste altogether. “The only reason waste is waste is because we haven’t figured out what to do with the material once we use it the first time. If you can find uses for waste, you can eliminate the idea of waste,” says Szaky.